5+ Audience in United States
5+ has an estimated audience of 1,842,131 people in United States. 54.0% are female, 46.0% are male, average age 37.7. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Mathcore, Historic site, Grinch, Vocal harmony.
The average 5+ fan in United States is 37.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Mathcore, Historic site, with strongest over-indexing on Keene, New Hampshire (225.46× the country average). Demographically, the 5+ audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 48 regions tracked by Rascasse.
Category: Movies & TV · Type: TV Channel
Demographics of 5+ fans
| Metric | Value |
|---|---|
| Female | 54.0% |
| Male | 46.0% |
| Average age | 37.7 |
| Estimated audience size | 1,842,131 |
Audience persona
The typical 5+ fan in United States is balanced, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 234,885 | 1.16× |
| Texas | 175,749 | 1.11× |
| Florida | 151,799 | 1.22× |
| New York | 120,342 | 1.17× |
| Georgia | 62,698 | 1.1× |
| North Carolina | 60,481 | 1.09× |
| Pennsylvania | 59,768 | 0.96× |
| Illinois | 59,731 | 0.97× |
| Louisiana | 55,372 | 2.33× |
| Ohio | 54,831 | 0.97× |
| Virginia | 54,601 | 1.22× |
| New Jersey | 50,944 | 1.09× |
| Michigan | 45,626 | 0.95× |
| Massachusetts | 43,798 | 1.21× |
| Tennessee | 38,641 | 1.05× |
| Washington | 37,146 | 1.01× |
| Maryland | 34,036 | 1.07× |
| Indiana | 33,602 | 1× |
| South Carolina | 29,812 | 1.08× |
| Missouri | 28,327 | 0.95× |
| Colorado | 26,790 | 0.92× |
| Kentucky | 23,788 | 1.03× |
| Wisconsin | 22,738 | 0.82× |
| Oklahoma | 21,981 | 1.07× |
| Minnesota | 21,725 | 0.82× |
| Oregon | 20,505 | 0.97× |
| Arkansas | 20,276 | 1.34× |
| Connecticut | 18,533 | 1× |
| Nevada | 18,054 | 1.01× |
| Iowa | 17,771 | 1.17× |
| Utah | 15,423 | 0.93× |
| Mississippi | 15,348 | 1.01× |
| Kansas | 12,985 | 0.89× |
| West Virginia | 9,494 | 1.11× |
| New Mexico | 8,587 | 0.93× |
| Hawaii | 7,376 | 0.93× |
| Idaho | 7,250 | 0.78× |
| Nebraska | 7,159 | 0.77× |
| New Hampshire | 6,047 | 0.83× |
| Rhode Island | 5,404 | 0.92× |
| Maine | 5,313 | 0.81× |
| Washington, District of Columbia | 5,016 | 0.91× |
| Delaware | 3,981 | 0.78× |
| Montana | 3,717 | 0.73× |
| South Dakota | 2,957 | 0.69× |
| North Dakota | 2,937 | 0.78× |
| Vermont | 2,172 | 0.67× |
| Wyoming | 1,778 | 0.65× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 225.46× | Travel & Leisure |
| Mathcore | 10.85× | Music & Radio |
| Historic site | 5.7× | Arts & Culture |
| Grinch | 5.19× | Movies & TV |
| Vocal harmony | 5.53× | Music & Radio |
| Goop | 6.37× | Internet & Social Media |
| Progressive rock | 2.5× | Music & Radio |
| Google Home | 7.61× | Technology & Electronics |
| INQUIRER.net | 12.17× | News |
| Governor of Michigan | 6.18× | Politics & Society |
| Wok | 5.33× | Food & Beverages |
| Elsword | 12.24× | Games |
| Grace Slick | 5.72× | Music & Radio |
| Home staging | 3.41× | Home & Garden |
| La Jolla | 5.89× | Travel & Leisure |
| Fairy godmother | 4.63× | Literature |
| Hibachi | 4.84× | Food & Beverages |
| Harlow | 7.11× | Travel & Leisure |
| No Escape (1994 film) | 6.66× | Movies & TV |
| Hipster | 5.65× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.59 |
| Need for Security | CONSERVATISM | 1.09 |
| Social Media Usage | JOY | 1.03 |
| Risk Appetite | THRILL | 1.03 |
| Spirituality | BALANCE | 1.02 |
| Early Adopter Mentality | POWER | 1.02 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 69.2% |
| United States | 5.2% |
| India | 2.6% |
See 5+ audiences in other countries
More Movies & TV audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
Frequently asked questions
How many fans does 5+ have in United States?
5+ has an estimated audience of 1,842,131 people in United States, concentrated in California and Texas.
What is the gender split and age of 5+ fans?
54.0% of 5+ fans are female, 46.0% are male, with an average age of 37.7 years.
Which brands do 5+ fans like most?
5+ fans show strongest brand affinity for Keene, New Hampshire (225.46×), Mathcore (10.85×), and Historic site (5.7×) over the country average.
Where do 5+ fans live in United States?
5+ fans in United States are most concentrated in California (reach 234,885), Texas (reach 175,749), and Florida (reach 151,799). These three regions account for the largest share of the active audience.
What other brands do 5+ fans also like?
Beyond 5+ itself, the audience over-indexes on Mathcore (10.85×), Historic site (5.7×), Grinch (5.19×), and Vocal harmony (5.53×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for 5+. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.