INQUIRER.net Audience in United States

INQUIRER.net logo

INQUIRER.net has an estimated audience of 464,531 people in United States. 49.3% are female, 50.7% are male, average age 43.2. Top regions: California, Texas, New York. Top brand affinities: Stamp collecting, Historic site, Pantsuit, Who Wants to Be a Millionaire?, Regional styles of Mexican music.

The average INQUIRER.net fan in United States is 43.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Stamp collecting, Historic site, Pantsuit, with strongest over-indexing on Stamp collecting (20× the country average). Demographically, the INQUIRER.net audience skews balanced with an average age of 43.2, and over-indexes on personality traits such as Travelling, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper

Demographics of INQUIRER.net fans

Demographic split for INQUIRER.net audience in United States
MetricValue
Female49.3%
Male50.7%
Average age43.2
Estimated audience size464,531

Audience persona

The typical INQUIRER.net fan in United States is balanced, around 43.2 years old, with strong Travelling tendencies and a notable affinity for Stamp collecting.

Top regions in United States

Top regions ranked by reach for INQUIRER.net in United States
RegionReachAffinity
California348,3997.14×
Texas54,1791.36×
New York42,2531.63×
New Jersey39,1543.31×
Washington32,5423.49×
Illinois29,9071.93×
Florida25,4480.81×
Nevada21,9744.89×
Maryland15,4741.94×
Virginia12,8791.14×
Arizona11,8191.25×
Hawaii7,6033.81×
Michigan7,0320.58×
Connecticut6,1071.31×
Missouri5,3430.71×
North Carolina4,4610.32×
Massachusetts3,9680.43×
Pennsylvania3,3740.22×
South Carolina3,3480.48×
Oregon2,9530.55×
Mississippi2,5160.66×
Tennessee2,2320.24×
Colorado2,1580.29×
North Dakota2,0842.18×
Ohio1,9100.13×
New Mexico1,5840.68×
Georgia1,3720.1×
Rhode Island1,2810.87×
Alaska1,2441.25×
Louisiana1,2300.21×
Washington, District of Columbia1,2020.86×
Wisconsin1,0560.15×
Utah9780.24×
Alabama9370.14×
Oklahoma8740.17×
Kansas8630.24×
New Hampshire8560.47×
Minnesota8250.12×
Idaho7670.33×
Iowa7280.19×
Montana7230.56×
Arkansas6700.18×
Kentucky6450.11×
West Virginia6230.29×
Indiana5760.07×
Maine5370.32×
South Dakota5350.5×
Nebraska5030.22×
Vermont4880.6×
Delaware4440.35×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for INQUIRER.net audience
BrandAffinityCategory
Stamp collecting20×Home & Garden
Historic site8.64×Arts & Culture
Pantsuit20×Fashion & Accessoires
Who Wants to Be a Millionaire?12.6×Movies & TV
Regional styles of Mexican music3.56×Music & Radio
Ian Bremmer20×Politics & Society
Academy Award for Best Original Score19.51×Movies & TV
Bank account2.7×Business & Career
Cam Ward3.93×Sports
Home equity1.92×Home & Garden
OpenJDK20×
Kendra Scott2.76×Fashion & Accessoires
Hipster8.36×Politics & Society
Women's empowerment3.58×Politics & Society
Keene, New Hampshire15.58×Travel & Leisure
Fairy godmother5.8×Literature
Hopkins County, Kentucky20×Travel & Leisure
JDSU2.21×Business & Career
Nationality1.51×Politics & Society
Northrop Grumman4.38×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by INQUIRER.net audience
TraitClusterScore
TravellingTHRILL2.7
Quality AwarenessPREMIUM2.25
Early Adopter MentalityPOWER1.93
Luxury OrientationPREMIUM1.88
SustainabilityBALANCE1.45
Sports ActivityPOWER1.34

Worldwide distribution

Worldwide audience distribution share by country for INQUIRER.net
CountryShare
United States39.4%
Canada13.1%
Japan12.6%

See INQUIRER.net audiences in other countries

More Newspaper audiences in United States

Frequently asked questions

How many fans does INQUIRER.net have in United States?

INQUIRER.net has an estimated audience of 464,531 people in United States, concentrated in California and Texas.

What is the gender split and age of INQUIRER.net fans?

49.3% of INQUIRER.net fans are female, 50.7% are male, with an average age of 43.2 years.

Which brands do INQUIRER.net fans like most?

INQUIRER.net fans show strongest brand affinity for Stamp collecting (20×), Historic site (8.64×), and Pantsuit (20×) over the country average.

Where do INQUIRER.net fans live in United States?

INQUIRER.net fans in United States are most concentrated in California (reach 348,399), Texas (reach 54,179), and New York (reach 42,253). These three regions account for the largest share of the active audience.

What other brands do INQUIRER.net fans also like?

Beyond INQUIRER.net itself, the audience over-indexes on Historic site (8.64×), Pantsuit (20×), Who Wants to Be a Millionaire? (12.6×), and Regional styles of Mexican music (3.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for INQUIRER.net. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.