Rascasse Audience Intelligence

About Time (2013 film) Audience in United States

A data profile of the people who buy, follow and care about About Time (2013 film) in United States — modelled from more than twelve digital signal sources. About Time (2013 film) has an estimated audience of 2,127,566 people in United States.

#805among Movie / TV Show / Series in United States#2070in Movies & TV

The average About Time (2013 film) fan in United States is 44.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Good Will Hunting, La La Land (film), The Devil Wears Prada (film), with strongest over-indexing on Good Will Hunting (93.86× the country average).

Demographically, the About Time (2013 film) audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Community Orientation, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical About Time (2013 film) fan in United States is more female, around 44.0 years old, with strong Community Orientation tendencies and a notable affinity for Good Will Hunting.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the About Time (2013 film) profile in United States.

Audience size
2.1M
in United States
Gender
79.1%♀
20.9% male
Age
44.0
average years
Country rank
#13578
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of About Time (2013 film) viewers

79.1% are female, 20.9% are male, average age 44.0.

Fig. 02

Gender split

79.1%
Female
20.9%
Male
Demographic split for About Time (2013 film) audience in United States
MetricValue
Female79.1%
Male20.9%
Average age44.0
Estimated audience size2,127,566
Fig. 03

Age distribution

Ø 44.0
average years
Age distribution of the About Time (2013 film) audience in United States
Age bracketShare%
16-199%
20-2915%
30-3921%
40-4927%
50+28%
Fig. 04

Worldwide distribution

24.3%

of the worldwide About Time (2013 film) audience comes from United States.

Worldwide audience distribution share by country for About Time (2013 film)
CountryShare
United States24.3%
United Kingdom9.1%
Brazil5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the About Time (2013 film) audience in United States is strongest.

Fig. 05

Top regions by affinity

About Time (2013 film) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~50K2.40×
02California~400K1.89×
03Washington~60K1.28×
04Washington, District of Columbia~8K1.28×
05Colorado~40K1.26×
06Idaho~10K1.26×
07Massachusetts~50K1.25×
08Oregon~30K1.24×
09Vermont~4K1.13×
10New York~100K1.08×
11Arizona~50K1.08×
12Montana~6K1.08×
13Illinois~80K1.06×
14Minnesota~30K1.03×
15Alaska~5K1.02×
16Hawaii~9K1.01×
17Maine~8K1.01×
18Texas~200K1.00×
19New Hampshire~9K1.00×
20Rhode Island~7K1.00×
21Virginia~50K0.99×
22Connecticut~20K0.97×
23Tennessee~40K0.95×
24Kansas~20K0.95×
25Michigan~50K0.94×
26Nebraska~10K0.94×
27New Jersey~50K0.93×
28Indiana~40K0.93×
29Missouri~30K0.93×
30Wisconsin~30K0.93×
31North Carolina~60K0.91×
32Pennsylvania~70K0.90×
33Oklahoma~20K0.90×
34Georgia~60K0.89×
35Arkansas~20K0.89×
36Iowa~20K0.89×
37Ohio~60K0.87×
38Florida~100K0.86×
39Maryland~30K0.86×
40Kentucky~20K0.85×
41North Dakota~4K0.85×
42New Mexico~9K0.83×
43South Carolina~30K0.82×
44Nevada~20K0.80×
45South Dakota~4K0.80×
46Alabama~20K0.79×
47Delaware~4K0.75×
48Louisiana~20K0.74×
49Mississippi~10K0.69×
50West Virginia~7K0.69×
Fig. 06

Affinity by region

Affinity by region — About Time (2013 film), United States
0.69×1.00×2.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the About Time (2013 film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for About Time (2013 film) audience
#·InterestCategoryAffinity×
01Good Will HuntingMovies & TV93.86×
02Noah BaumbachMovies & TV90.26×
03Bride WarsMovies & TV82.32×
04Hellboy (film)Movies & TV74.20×
05Luca GuadagninoMovies & TV70.81×
06Ally McBealMovies & TV68.09×
07Kung Fu HustleMovies & TV65.56×
08Punch-Drunk LoveMovies & TV63.60×
09Invicta (company)Fashion & Accessoires60.20×
10Mystic PizzaFood & Beverages53.96×
11Silver Linings PlaybookMovies & TV51.20×
12Brokeback MountainMovies & TV45.50×
13The Devil Wears Prada (film)Movies & TV42.82×
14La La Land (film)Movies & TV42.21×
15Sixteen CandlesMovies & TV36.15×
16Donnie DarkoMovies & TV30.38×
17Gordon RamseyFood & Beverages27.07×
18Almost FamousMovies & TV24.32×
19Love ActuallyMovies & TV23.09×
20Diane KeatonMovies & TV7.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the About Time (2013 film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by About Time (2013 film) audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.33×
IndulgenceJOY1.29×
SustainabilityBALANCE1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by About Time (2013 film) audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.78×
Pet OwnershipJOY0.79×
Risk AppetiteTHRILL0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does About Time (2013 film) have in United States?

About Time (2013 film) has an estimated audience of 2,127,566 people in United States, concentrated in California and Texas.

02

What is the gender split and age of About Time (2013 film) viewers?

79.1% of About Time (2013 film) fans are female, 20.9% are male, with an average age of 44.0 years.

03

Which brands do About Time (2013 film) fans like most?

About Time (2013 film) fans show strongest brand affinity for Good Will Hunting (93.86×), La La Land (film) (42.21×), and The Devil Wears Prada (film) (42.82×) over the country average.

04

Where do About Time (2013 film) fans live in United States?

About Time (2013 film) fans in United States are most concentrated in California (reach ~400K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do About Time (2013 film) fans also like?

Beyond About Time (2013 film) itself, the audience over-indexes on La La Land (film) (42.21×), The Devil Wears Prada (film) (42.82×), Brokeback Mountain (45.5×), and Hellboy (film) (74.2×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for About Time (2013 film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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