Invicta (company) Audience in United States

Invicta (company) logo

Invicta (company) has an estimated audience of 534,704 people in United States. 22.8% are female, 77.2% are male, average age 40.4. Top regions: Florida, Texas, California. Top brand affinities: Etienne Aigner, Chrono24, Longchamp, Rock of Ages (Movie), PayU.

The average Invicta (company) fan in United States is 40.4 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Top brand affinities include Etienne Aigner, Chrono24, Longchamp, with strongest over-indexing on Etienne Aigner (1168.6× the country average). Demographically, the Invicta (company) audience skews more male with an average age of 40.4, and over-indexes on personality traits such as Luxury Orientation, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand

Demographics of Invicta (company) fans

Demographic split for Invicta (company) audience in United States
MetricValue
Female22.8%
Male77.2%
Average age40.4
Estimated audience size534,704

Audience persona

The typical Invicta (company) fan in United States is more male, around 40.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Etienne Aigner.

Top regions in United States

Top regions ranked by reach for Invicta (company) in United States
RegionReachAffinity
Florida118,4283.27×
Texas60,5841.32×
California52,4070.89×
New York46,5761.56×
Georgia26,8811.63×
New Jersey21,8531.61×
Pennsylvania20,8601.16×
North Carolina18,7331.16×
Illinois15,9390.89×
Ohio14,7740.9×
Virginia14,5051.11×
Massachusetts14,1801.35×
Maryland13,6591.49×
Arizona11,8121.08×
Michigan10,6910.76×
Tennessee10,4870.98×
South Carolina9,8561.23×
Alabama9,0111.21×
Washington8,4840.79×
Louisiana8,4641.23×
Missouri8,3590.97×
Connecticut8,1501.52×
Indiana8,0690.83×
Colorado6,8940.82×
Nevada6,2081.2×
Kentucky6,0300.9×
Wisconsin5,4390.68×
Oklahoma5,0210.85×
Minnesota4,7670.62×
Utah4,3360.91×
Oregon3,9250.64×
Mississippi3,6600.83×
Arkansas3,3350.76×
Kansas3,0060.71×
Delaware2,6101.77×
New Mexico2,6030.97×
Iowa2,3100.52×
West Virginia1,9920.8×
Hawaii1,9530.85×
Washington, District of Columbia1,9021.18×
Rhode Island1,7441.02×
Idaho1,6870.63×
New Hampshire1,6230.77×
Nebraska1,5630.58×
Alaska1,1711.02×
Maine1,1090.58×
Montana7510.51×
South Dakota6080.49×
North Dakota5270.48×
Vermont4500.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Invicta (company) audience
BrandAffinityCategory
Etienne Aigner1168.6×Fashion & Accessoires
Chrono24189.95×Shopping
Longchamp117.07×Fashion & Accessoires
Rock of Ages (Movie)221.14×Movies & TV
PayU577.27×Business & Career
Hadiqa Kiani1015.74×Music & Radio
Scott Eastwood74.81×Movies & TV
Simone e Simaria914.88×Music & Radio
Jomashop.com187.18×Shopping
About Time (2013 film)60.2×Movies & TV
Flex Watches551.52×Movies & TV
Brookes Brothers44.33×Music & Radio
PLEX54.29×Technology & Electronics
Logan Paul41.25×Movies & TV
TechnoMarine254.92×Business & Career
Crock-Pot Slow Cooker78.19×Food & Beverages
Orient82.98×Travel & Leisure
Fossil29.56×Fashion & Accessoires
G-Shock24.73×Fashion & Accessoires
AAA (band)13.45×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Invicta (company) audience
TraitClusterScore
Luxury OrientationPREMIUM3.36
Quality AwarenessPREMIUM1.77
IndulgenceJOY1.57
PatriotismCONSERVATISM1.46
Early Adopter MentalityPOWER1.28
Career OrientationPOWER1.27

Worldwide distribution

Worldwide audience distribution share by country for Invicta (company)
CountryShare
United States26.5%
Brazil14.3%
Colombia13.6%

See Invicta (company) audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Invicta (company) have in United States?

Invicta (company) has an estimated audience of 534,704 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Invicta (company) fans?

22.8% of Invicta (company) fans are female, 77.2% are male, with an average age of 40.4 years.

Which brands do Invicta (company) fans like most?

Invicta (company) fans show strongest brand affinity for Etienne Aigner (1168.6×), Chrono24 (189.95×), and Longchamp (117.07×) over the country average.

Where do Invicta (company) fans live in United States?

Invicta (company) fans in United States are most concentrated in Florida (reach 118,428), Texas (reach 60,584), and California (reach 52,407). These three regions account for the largest share of the active audience.

What other brands do Invicta (company) fans also like?

Beyond Invicta (company) itself, the audience over-indexes on Chrono24 (189.95×), Longchamp (117.07×), Rock of Ages (Movie) (221.14×), and PayU (577.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Invicta (company). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.