Crock-Pot Slow Cooker Audience in United States
Crock-Pot Slow Cooker has an estimated audience of 473,331 people in United States. 77.6% are female, 22.4% are male, average age 36.3. Top brand affinities: Caitriona Balfe, Invicta (company), Beetlejuice, Planet Fitness, Key Food.
Top brand affinities include Caitriona Balfe, Invicta (company), Beetlejuice, with strongest over-indexing on Caitriona Balfe (238.28× the country average). Demographically, the Crock-Pot Slow Cooker audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Indulgence, Luxury Orientation.
Category: Food & Beverages · Type: Topic
Demographics of Crock-Pot Slow Cooker fans
| Metric | Value |
|---|---|
| Female | 77.6% |
| Male | 22.4% |
| Average age | 36.3 |
| Estimated audience size | 473,331 |
Audience persona
The typical Crock-Pot Slow Cooker fan in United States is more female, around 36.3 years old, with strong Indulgence tendencies and a notable affinity for Caitriona Balfe.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Caitriona Balfe | 238.28× | Fashion & Accessoires |
| Invicta (company) | 55.89× | Fashion & Accessoires |
| Beetlejuice | 6.27× | Movies & TV |
| Planet Fitness | 4.37× | Sports |
| Key Food | 20× | Shopping |
| Vera Farmiga | 20× | Movies & TV |
| Prepackaged meal | 14.12× | Food & Beverages |
| CarGurus | 4.92× | Cars & Mobility |
| Slow cooker | 6.72× | Food & Beverages |
| Winn-Dixie | 10.15× | Shopping |
| High-net-worth individual | 8.31× | Business & Career |
| Jason Isaacs | 17.27× | Movies & TV |
| Pressure cooking | 9.42× | Home & Garden |
| Bargain Hunters | 10.17× | Shopping |
| Paperless Post | 17.14× | Shopping |
| Michael Gambon | 20× | Movies & TV |
| Yas Island | 80.04× | Travel & Leisure |
| Dakota Johnson | 6.44× | Movies & TV |
| Bonnie Wright | 20× | Movies & TV |
| Lowe's | 2.19× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 2.57 |
| Luxury Orientation | PREMIUM | 2.46 |
| Family Orientation | CONSERVATISM | 2.38 |
| Pet Ownership | JOY | 2.15 |
| DIY Mentality | THRILL | 1.84 |
| Price Sensitivity | PREMIUM | 1.56 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.8% |
| Japan | 7.7% |
| United Kingdom | 6.5% |
See Crock-Pot Slow Cooker audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
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- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Crock-Pot Slow Cooker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.