Rascasse Audience Intelligence

Crock-Pot Slow Cooker Audience in United States

A data profile of the people who buy, follow and care about Crock-Pot Slow Cooker in United States — modelled from more than twelve digital signal sources. Crock-Pot Slow Cooker has an estimated audience of 473,331 people in United States.

#11632among Topic in United States#2019in Food & Beverages

The average Crock-Pot Slow Cooker fan in United States is 36.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Caitriona Balfe, Invicta (company), Beetlejuice, with strongest over-indexing on Caitriona Balfe (201.88× the country average).

Demographically, the Crock-Pot Slow Cooker audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Indulgence, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Crock-Pot Slow Cooker fan in United States is more female, around 36.3 years old, with strong Indulgence tendencies and a notable affinity for Caitriona Balfe.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Crock-Pot Slow Cooker profile in United States.

Audience size
473K
in United States
Gender
77.6%♀
22.4% male
Age
36.3
average years
Country rank
#37852
Topic in United States
Fig. 01

Search interest · 12-month trend

+32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Crock-Pot Slow Cooker fans

77.6% are female, 22.4% are male, average age 36.3.

Fig. 02

Gender split

77.6%
Female
22.4%
Male
Demographic split for Crock-Pot Slow Cooker audience in United States
MetricValue
Female77.6%
Male22.4%
Average age36.3
Estimated audience size473,331
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the Crock-Pot Slow Cooker audience in United States
Age bracketShare%
16-1927%
20-2920%
30-3920%
40-4920%
50+13%
Fig. 04

Worldwide distribution

45.8%

of the worldwide Crock-Pot Slow Cooker audience comes from United States.

Worldwide audience distribution share by country for Crock-Pot Slow Cooker
CountryShare
United States45.8%
Japan7.7%
United Kingdom6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Crock-Pot Slow Cooker audience in United States is strongest.

Fig. 05

Top regions by affinity

Crock-Pot Slow Cooker fans by region: top regions in United States
#RegionReachAffinity×
01Wisconsin~10K1.35×
02New Hampshire~2K1.16×
03Michigan~10K1.12×
04West Virginia~2K1.11×
05Maine~2K1.11×
06Kansas~4K1.09×
07Kentucky~6K1.07×
08Idaho~3K1.07×
09Montana~1K1.07×
10Oklahoma~6K1.06×
11Iowa~4K1.06×
12North Dakota~1K1.06×
13South Carolina~8K1.05×
14Indiana~9K1.04×
15Minnesota~7K1.04×
16Missouri~8K1.03×
17South Dakota~1K1.03×
18Ohio~10K1.02×
19North Carolina~10K1.02×
20Arkansas~4K1.02×
21Nebraska~2K1.02×
22Vermont<1K1.02×
23Pennsylvania~20K1.01×
24Tennessee~10K1.01×
25Alabama~7K1.01×
26Louisiana~6K1.01×
27New Mexico~2K1.00×
28Connecticut~5K0.99×
29Alaska~1K0.99×
30Wyoming<1K0.99×
31Texas~40K0.98×
32Illinois~20K0.98×
33Utah~4K0.98×
34Mississippi~4K0.98×
35Arizona~9K0.96×
36Virginia~10K0.95×
37Oregon~5K0.95×
38Delaware~1K0.94×
39Washington~9K0.93×
40Georgia~10K0.92×
41Maryland~7K0.91×
42Massachusetts~8K0.90×
43Rhode Island~1K0.90×
44Hawaii~2K0.89×
45California~50K0.88×
46Florida~30K0.88×
47Nevada~4K0.88×
48New Jersey~10K0.86×
49New York~20K0.83×
50Washington, District of Columbia~1K0.82×
Fig. 06

Affinity by region

Affinity by region — Crock-Pot Slow Cooker, United States
0.82×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Crock-Pot Slow Cooker audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Crock-Pot Slow Cooker audience
#·InterestCategoryAffinity×
01Caitriona BalfeFashion & Accessoires201.88×
02Yas IslandTravel & Leisure78.85×
03Invicta (company)Fashion & Accessoires78.19×
04Key FoodShopping20.00×
05Vera FarmigaMovies & TV20.00×
06Paperless PostShopping20.00×
07Jason IsaacsMovies & TV20.00×
08Michael GambonMovies & TV20.00×
09AsurionBusiness & Career18.98×
10Winn-DixieShopping16.65×
11Sam HeughanMovies & TV16.54×
12Deep fryerFood & Beverages15.26×
13Sarah Michelle GellarMovies & TV9.74×
14Bargain HuntersShopping9.14×
15Pressure cookingHome & Garden8.73×
16BeetlejuiceMovies & TV7.46×
17High-net-worth individualBusiness & Career7.17×
18Slow cookerFood & Beverages6.31×
19Microwave ovenHome & Garden6.08×
20Trader Joe'sShopping2.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Crock-Pot Slow Cooker audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Crock-Pot Slow Cooker audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY3.25×
Family OrientationCONSERVATISM2.24×
Pet OwnershipJOY2.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Crock-Pot Slow Cooker audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.70×
Early Adopter MentalityPOWER0.76×
Need for SecurityCONSERVATISM0.78×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Crock-Pot Slow Cooker have in United States?

Crock-Pot Slow Cooker has an estimated audience of 473,331 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Crock-Pot Slow Cooker fans?

77.6% of Crock-Pot Slow Cooker fans are female, 22.4% are male, with an average age of 36.3 years.

03

Which brands do Crock-Pot Slow Cooker fans like most?

Crock-Pot Slow Cooker fans show strongest brand affinity for Caitriona Balfe (201.88×), Invicta (company) (78.19×), and Beetlejuice (7.46×) over the country average.

04

Where do Crock-Pot Slow Cooker fans live in United States?

Crock-Pot Slow Cooker fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Crock-Pot Slow Cooker fans also like?

Beyond Crock-Pot Slow Cooker itself, the audience over-indexes on Invicta (company) (78.19×), Beetlejuice (7.46×), Winn-Dixie (16.65×), and Key Food (20×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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How to read this data

Audience size is the estimated number of people in United States who actively search for Crock-Pot Slow Cooker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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