AJ+ Audience in United States

AJ+ has an estimated audience of 2,339,712 people in United States. 53.8% are female, 46.2% are male, average age 40.6. Top brand affinities: Israel, 3D printing, Whataburger, Emperor Entertainment Group, Goop.
Top brand affinities include Israel, 3D printing, Whataburger, with strongest over-indexing on Israel (2.75× the country average). Demographically, the AJ+ audience skews balanced with an average age of 40.6, and over-indexes on personality traits such as Quality Awareness, Urban Lifestyle.
Category: Movies & TV · Type: TV Channel
Demographics of AJ+ fans
| Metric | Value |
|---|---|
| Female | 53.8% |
| Male | 46.2% |
| Average age | 40.6 |
| Estimated audience size | 2,339,712 |
Audience persona
The typical AJ+ fan in United States is balanced, around 40.6 years old, with strong Quality Awareness tendencies and a notable affinity for Israel.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 2.75× | Travel & Leisure |
| 3D printing | 2.68× | Technology & Electronics |
| Whataburger | 1.72× | Food & Beverages |
| Emperor Entertainment Group | 11.35× | Business & Career |
| Goop | 4.97× | Internet & Social Media |
| Jeep Wagoneer | 4.46× | Cars & Mobility |
| Grinch | 3.03× | Movies & TV |
| Governor of Michigan | 5.2× | Politics & Society |
| Wok | 4.59× | Food & Beverages |
| Hibachi | 5.45× | Food & Beverages |
| Vocal harmony | 3.13× | Music & Radio |
| Lulu 黃路梓茵 | 1.81× | Movies & TV |
| edureka | 22.35× | Business & Career |
| Google Home | 3.8× | Technology & Electronics |
| Nuts (film) | 3.36× | Movies & TV |
| Kendra Scott | 1.69× | Fashion & Accessoires |
| Jesse Plemons | 1.95× | Movies & TV |
| Home staging | 2.95× | Home & Garden |
| Nebraska Cornhuskers football | 1.91× | Sports |
| headspace | 4.89× | Health |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.94 |
| Urban Lifestyle | OPEN | 1.72 |
| Risk Appetite | THRILL | 1.52 |
| Individualism | JOY | 1.49 |
| Early Adopter Mentality | POWER | 1.47 |
| Sustainability | BALANCE | 1.46 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.0% |
| United Kingdom | 6.1% |
| Canada | 4.3% |
See AJ+ audiences in other countries
More Movies & TV audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
How to read this data
Audience size is the estimated number of people in United States who actively search for AJ+. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.