Alex de Minaur Audience in United States

Alex de Minaur logo

Alex de Minaur has an estimated audience of 1,363,759 people in United States. 39.1% are female, 60.9% are male, average age 38.6. Top regions: California, Texas, New York. Top brand affinities: University at Albany, SUNY, The Devil's Rejects, Volcano, Hawaii, Stamp collecting, Hebe.

The average Alex de Minaur fan in United States is 38.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include University at Albany, SUNY, The Devil's Rejects, Volcano, Hawaii, with strongest over-indexing on University at Albany, SUNY (54.66× the country average). Demographically, the Alex de Minaur audience skews more male with an average age of 38.6, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Tennis

Demographics of Alex de Minaur fans

Demographic split for Alex de Minaur audience in United States
MetricValue
Female39.1%
Male60.9%
Average age38.6
Estimated audience size1,363,759

Audience persona

The typical Alex de Minaur fan in United States is more male, around 38.6 years old, with strong Risk Appetite tendencies and a notable affinity for University at Albany, SUNY.

Top regions in United States

Top regions ranked by reach for Alex de Minaur in United States
RegionReachAffinity
California241,6401.61×
Texas175,2361.49×
New York154,0192.02×
Florida143,0451.55×
Georgia85,2492.03×
Illinois55,8981.23×
New Jersey50,7691.46×
North Carolina50,3581.23×
Pennsylvania42,1520.92×
Virginia38,5531.16×
Ohio37,3030.89×
Massachusetts36,3721.35×
South Carolina35,9531.75×
Michigan26,2270.74×
Indiana24,2610.97×
Maryland24,1571.03×
Arizona23,6570.85×
Alabama22,9531.2×
Tennessee22,6250.83×
Wisconsin21,7341.06×
Missouri20,9350.95×
Minnesota20,2721.04×
Washington19,3570.71×
Connecticut17,3341.27×
Colorado16,5000.77×
Nevada14,3561.09×
Arkansas14,3421.28×
Louisiana13,4090.76×
Kentucky13,3280.78×
Oklahoma12,1580.8×
Oregon12,0940.77×
Kansas8,6640.81×
Utah8,6100.71×
Iowa7,9680.71×
Mississippi7,6930.68×
Washington, District of Columbia7,1791.75×
Rhode Island6,6481.53×
Hawaii6,3021.08×
Nebraska5,7640.84×
New Mexico4,5270.66×
New Hampshire4,2520.79×
Maine3,7210.76×
West Virginia3,3420.53×
Delaware2,7690.74×
Idaho2,6430.39×
North Dakota2,4630.88×
South Dakota1,8300.58×
Vermont1,7330.72×
Montana1,6170.43×
Alaska1,3340.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alex de Minaur audience
BrandAffinityCategory
University at Albany, SUNY54.66×Business & Career
The Devil's Rejects20×Movies & TV
Volcano, Hawaii31.7×Travel & Leisure
Stamp collecting8.07×Home & Garden
Hebe10.04×Home & Garden
The Historian24.15×Literature
Pro-Ject6.29×Music & Radio
UK garage7.78×Music & Radio
Product design2.73×Business & Career
Dental hygienist8.32×Health
Natural rubber2.11×Cars & Mobility
Nationality1.99×Politics & Society
Elsword14.92×Games
Mathcore6.76×Music & Radio
JDSU2.55×Business & Career
Penn & Teller6.93×Movies & TV
Historic site3.28×Arts & Culture
La Opinión5.51×News
Bully (2011 film)4.91×Movies & TV
Google Home4.59×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alex de Minaur audience
TraitClusterScore
Risk AppetiteTHRILL1.62
Luxury OrientationPREMIUM1.34
Quality AwarenessPREMIUM1.23
TravellingTHRILL1.19
LGBTQ+ IdentityOPEN1.18
Sports ActivityPOWER1.14

Worldwide distribution

Worldwide audience distribution share by country for Alex de Minaur
CountryShare
Australia32.1%
United States16.9%
Italy13.3%

See Alex de Minaur audiences in other countries

More Tennis audiences in United States

Frequently asked questions

How many fans does Alex de Minaur have in United States?

Alex de Minaur has an estimated audience of 1,363,759 people in United States, concentrated in California and Texas.

What is the gender split and age of Alex de Minaur fans?

39.1% of Alex de Minaur fans are female, 60.9% are male, with an average age of 38.6 years.

Which brands do Alex de Minaur fans like most?

Alex de Minaur fans show strongest brand affinity for University at Albany, SUNY (54.66×), The Devil's Rejects (20×), and Volcano, Hawaii (31.7×) over the country average.

Where do Alex de Minaur fans live in United States?

Alex de Minaur fans in United States are most concentrated in California (reach 241,640), Texas (reach 175,236), and New York (reach 154,019). These three regions account for the largest share of the active audience.

What other brands do Alex de Minaur fans also like?

Beyond Alex de Minaur itself, the audience over-indexes on The Devil's Rejects (20×), Volcano, Hawaii (31.7×), Stamp collecting (8.07×), and Hebe (10.04×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alex de Minaur. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.