Alpaca fiber Audience in United States

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Alpaca fiber has an estimated audience of 378,640 people in United States. 75.2% are female, 24.8% are male, average age 48.0. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Hibachi, Product design, Google Home, Historic site.

The average Alpaca fiber fan in United States is 48.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Hibachi, Product design, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Alpaca fiber audience skews more female with an average age of 48.0, and over-indexes on personality traits such as Design Affinity, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Alpaca fiber fans

Demographic split for Alpaca fiber audience in United States
MetricValue
Female75.2%
Male24.8%
Average age48.0
Estimated audience size378,640

Audience persona

The typical Alpaca fiber fan in United States is more female, around 48.0 years old, with strong Design Affinity tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Alpaca fiber in United States
RegionReachAffinity
California40,8240.98×
Texas24,8620.76×
New York23,6441.12×
Florida16,3100.64×
North Carolina12,3461.08×
Pennsylvania12,2390.96×
Illinois12,2300.97×
Washington12,1211.6×
Ohio10,4620.9×
Michigan10,3161.04×
New Jersey9,1530.95×
Virginia8,8140.96×
Georgia8,6410.74×
Massachusetts8,1621.09×
Colorado7,5231.26×
Tennessee6,9180.91×
Oregon6,9111.59×
Missouri6,2741.03×
Arizona6,2410.81×
Indiana6,1570.89×
Wisconsin5,9401.04×
Maryland5,8020.89×
Minnesota5,3950.99×
Kentucky4,2010.89×
Utah4,1861.23×
South Carolina4,1760.73×
Alabama3,8340.72×
Oklahoma3,7200.88×
Connecticut3,5480.93×
Kansas2,8900.97×
Louisiana2,8080.58×
Iowa2,6420.85×
Idaho2,6221.38×
Nevada2,3640.65×
Arkansas2,1830.7×
West Virginia1,9701.12×
New Mexico1,9071×
Mississippi1,7550.56×
Maine1,7051.26×
Montana1,6641.58×
Nebraska1,6360.86×
New Hampshire1,5281.02×
Alaska1,5041.86×
Hawaii1,1760.72×
Washington, District of Columbia1,1331×
Vermont9981.5×
Rhode Island9220.77×
South Dakota8460.97×
Wyoming7971.42×
Delaware7430.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Alpaca fiber audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Hibachi9.21×Food & Beverages
Product design1.85×Business & Career
Google Home5.97×Technology & Electronics
Historic site3.81×Arts & Culture
Cherish (group)9.47×Music & Radio
headspace7.01×Health
Jingoism1.53×Politics & Society
Fairy godmother5.24×Literature
Vocal harmony3.03×Music & Radio
Governor of Michigan4.75×Politics & Society
Throne of Glass4.67×Literature
Women's empowerment2.59×Politics & Society
Ira Glass10.48×Music & Radio
Goop3.12×Internet & Social Media
Grace Slick5.05×Music & Radio
Wok3.64×Food & Beverages
Jesse Plemons1.69×Movies & TV
Nebraska Cornhuskers football1.73×Sports
Grinch1.9×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Alpaca fiber audience
TraitClusterScore
Design AffinityPREMIUM1.83
CreativityOPEN1.75
SustainabilityBALANCE1.35
Community OrientationOPEN1.33
IndulgenceJOY1.3
Price SensitivityPREMIUM1.3

Worldwide distribution

Worldwide audience distribution share by country for Alpaca fiber
CountryShare
United States47.8%
Finland10.7%
United Kingdom9.4%

See Alpaca fiber audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Alpaca fiber have in United States?

Alpaca fiber has an estimated audience of 378,640 people in United States, concentrated in California and Texas.

What is the gender split and age of Alpaca fiber fans?

75.2% of Alpaca fiber fans are female, 24.8% are male, with an average age of 48.0 years.

Which brands do Alpaca fiber fans like most?

Alpaca fiber fans show strongest brand affinity for Keene, New Hampshire (675×), Hibachi (9.21×), and Product design (1.85×) over the country average.

Where do Alpaca fiber fans live in United States?

Alpaca fiber fans in United States are most concentrated in California (reach 40,824), Texas (reach 24,862), and New York (reach 23,644). These three regions account for the largest share of the active audience.

What other brands do Alpaca fiber fans also like?

Beyond Alpaca fiber itself, the audience over-indexes on Hibachi (9.21×), Product design (1.85×), Google Home (5.97×), and Historic site (3.81×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Alpaca fiber. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.