A data profile of the people who buy, follow and care about Alpha Phi Alpha in United States — modelled from more than twelve digital signal sources. Alpha Phi Alpha has an estimated audience of 714,642 people in United States.
The average Alpha Phi Alpha fan in United States is 37.5 years old, more female, and lives primarily in Texas.
The audience is concentrated in Texas, Georgia, North Carolina.
Top brand affinities include Hair Extensions, High-definition television, Bild, with strongest over-indexing on Hair Extensions (15.05× the country average).
Demographically, the Alpha Phi Alpha audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Patriotism, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Alpha Phi Alpha fan in United States is more female, around 37.5 years old, with strong Patriotism tendencies and a notable affinity for Hair Extensions.
The key figures that characterise the Alpha Phi Alpha profile in United States.
59.1% are female, 40.9% are male, average age 37.5.
| Metric | Value |
|---|---|
| Female | 59.1% |
| Male | 40.9% |
| Average age | 37.5 |
| Estimated audience size | 714,642 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 21% | |
| 30-39 | 19% | |
| 40-49 | 18% | |
| 50+ | 18% |
of the worldwide Alpha Phi Alpha audience comes from United States.
| Country | Share |
|---|---|
| United States | 98.0% |
| United Kingdom | 0.6% |
| Germany | 0.3% |
Where the Alpha Phi Alpha audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~20K | 3.98× | |
| 02 | Louisiana | ~30K | 3.49× | |
| 03 | Washington, District of Columbia | ~7K | 3.20× | |
| 04 | Alabama | ~30K | 3.16× | |
| 05 | Georgia | ~70K | 3.05× | |
| 06 | Maryland | ~30K | 2.53× | |
| 07 | South Carolina | ~20K | 2.29× | |
| 08 | North Carolina | ~50K | 2.10× | |
| 09 | Arkansas | ~10K | 2.09× | |
| 10 | Virginia | ~30K | 1.84× | |
| 11 | Tennessee | ~30K | 1.80× | |
| 12 | Delaware | ~3K | 1.58× | |
| 13 | Illinois | ~30K | 1.21× | |
| 14 | Texas | ~70K | 1.18× | |
| 15 | Missouri | ~10K | 1.01× | |
| 16 | Michigan | ~20K | 1.00× | |
| 17 | Kentucky | ~9K | 0.96× | |
| 18 | Ohio | ~20K | 0.95× | |
| 19 | Oklahoma | ~7K | 0.93× | |
| 20 | Florida | ~40K | 0.90× | |
| 21 | New Jersey | ~20K | 0.87× | |
| 22 | Indiana | ~10K | 0.82× | |
| 23 | Montana | ~2K | 0.81× | |
| 24 | Alaska | ~1K | 0.81× | |
| 25 | South Dakota | ~1K | 0.79× | |
| 26 | North Dakota | ~1K | 0.78× | |
| 27 | Vermont | <1K | 0.78× | |
| 28 | Pennsylvania | ~20K | 0.75× | |
| 29 | New York | ~30K | 0.72× | |
| 30 | Kansas | ~4K | 0.72× | |
| 31 | Idaho | ~2K | 0.68× | |
| 32 | Connecticut | ~5K | 0.67× | |
| 33 | Maine | ~2K | 0.66× | |
| 34 | Rhode Island | ~1K | 0.65× | |
| 35 | West Virginia | ~2K | 0.64× | |
| 36 | New Hampshire | ~2K | 0.61× | |
| 37 | Hawaii | ~2K | 0.60× | |
| 38 | Nebraska | ~2K | 0.57× | |
| 39 | New Mexico | ~2K | 0.56× | |
| 40 | Nevada | ~4K | 0.52× | |
| 41 | Wisconsin | ~5K | 0.51× | |
| 42 | Utah | ~3K | 0.51× | |
| 43 | Iowa | ~3K | 0.49× | |
| 44 | Massachusetts | ~6K | 0.45× | |
| 45 | California | ~30K | 0.42× | |
| 46 | Arizona | ~6K | 0.41× | |
| 47 | Colorado | ~5K | 0.41× | |
| 48 | Oregon | ~3K | 0.41× | |
| 49 | Minnesota | ~4K | 0.38× | |
| 50 | Washington | ~5K | 0.36× |
The strongest cross-interests of the Alpha Phi Alpha audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bild | News | 25.31× | ||
| 02 | Natasha Bedingfield | Music & Radio | 20.00× | ||
| 03 | Hair Extensions | Beauty & Wellness | 15.05× | ||
| 04 | CM Punk | Sports | 13.37× | ||
| 05 | Digital audio workstation | Technology & Electronics | 10.70× | ||
| 06 | Google Voice | Technology & Electronics | 9.68× | ||
| 07 | Time management | Business & Career | 7.06× | ||
| 08 | Teyana Taylor | Movies & TV | 6.51× | ||
| 09 | Dakota Johnson | Movies & TV | 6.31× | ||
| 10 | High-definition television | Technology & Electronics | 4.59× | ||
| 11 | Motivational speaking | Business & Career | 3.65× | ||
| 12 | Self-love | Health | 3.39× | ||
| 13 | FedEx | Business & Career | 3.09× | ||
| 14 | Nordstrom rack | Fashion & Accessoires | 2.86× | ||
| 15 | Concerts | Music & Radio | 2.38× | ||
| 16 | Hair products | Beauty & Wellness | 1.91× | ||
| 17 | Clothing | Fashion & Accessoires | 1.88× | ||
| 18 | TikTok | Internet & Social Media | 1.83× | ||
| 19 | Cosmetics | Beauty & Wellness | 1.79× | ||
| 20 | Consumer electronics | Technology & Electronics | 1.67× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.57× | |
| Career Orientation | POWER | 1.90× | |
| Community Orientation | OPEN | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.66× | |
| Extroversion | THRILL | 0.82× | |
| Creativity | OPEN | 0.90× |
Alpha Phi Alpha has an estimated audience of 714,642 people in United States, concentrated in Texas and Georgia.
59.1% of Alpha Phi Alpha fans are female, 40.9% are male, with an average age of 37.5 years.
Alpha Phi Alpha fans show strongest brand affinity for Hair Extensions (15.05×), High-definition television (4.59×), and Bild (25.31×) over the country average.
Alpha Phi Alpha fans in United States are most concentrated in Texas (reach ~70K), Georgia (reach ~70K), and North Carolina (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Alpha Phi Alpha itself, the audience over-indexes on High-definition television (4.59×), Bild (25.31×), Google Voice (9.68×), and CM Punk (13.37×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Alpha Phi Alpha. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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