American cheese Audience in United States

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American cheese has an estimated audience of 434,208 people in United States. 53.4% are female, 46.6% are male, average age 39.2. Top regions: California, Texas, Florida. Top brand affinities: Karbala, Ken Burns, Jesse Plemons, Governor of Michigan, Kendra Scott.

The average American cheese fan in United States is 39.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Karbala, Ken Burns, Jesse Plemons, with strongest over-indexing on Karbala (6.68× the country average). Demographically, the American cheese audience skews balanced with an average age of 39.2, and over-indexes on personality traits such as LGBTQ+ Identity, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of American cheese fans

Demographic split for American cheese audience in United States
MetricValue
Female53.4%
Male46.6%
Average age39.2
Estimated audience size434,208

Audience persona

The typical American cheese fan in United States is balanced, around 39.2 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Karbala.

Top regions in United States

Top regions ranked by reach for American cheese in United States
RegionReachAffinity
California67,9421.42×
Texas44,1661.18×
Florida29,6141.01×
New York29,1631.2×
Illinois16,0551.11×
Pennsylvania14,9631.02×
Georgia14,1461.06×
North Carolina12,6990.97×
New Jersey11,4441.04×
Ohio11,0900.83×
Virginia10,9981.04×
Washington10,8101.24×
Michigan10,6530.94×
Massachusetts10,5631.23×
Arizona8,5350.96×
Tennessee7,8190.9×
Maryland7,4130.99×
Indiana7,3680.93×
Minnesota6,9891.12×
Wisconsin6,7301.03×
Missouri6,1860.88×
Alabama6,1711.02×
Oregon6,1311.23×
Louisiana6,0981.09×
Colorado6,0370.88×
South Carolina5,9520.91×
Oklahoma4,7860.99×
Nevada4,6881.12×
Kentucky4,6240.85×
Connecticut4,5621.05×
Utah4,2131.08×
Mississippi3,7831.06×
Arkansas3,6461.02×
Iowa3,5891×
Kansas2,9340.86×
Idaho2,3101.06×
Nebraska2,2021.01×
Hawaii1,8190.97×
New Mexico1,7770.82×
West Virginia1,4860.73×
New Hampshire1,4800.87×
Washington, District of Columbia1,3341.02×
Rhode Island1,3030.94×
Maine1,2480.8×
Delaware1,1500.96×
Montana1,1470.95×
North Dakota9891.11×
Alaska9531.03×
South Dakota9240.92×
Vermont5690.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for American cheese audience
BrandAffinityCategory
Karbala6.68×Travel & Leisure
Ken Burns5.04×Movies & TV
Jesse Plemons2.1×Movies & TV
Governor of Michigan4.39×Politics & Society
Kendra Scott1.68×Fashion & Accessoires
Goop2.96×Internet & Social Media
edureka19.7×Business & Career
Nebraska Cornhuskers football1.86×Sports
Urban horticulture1.85×Home & Garden
Layne Staley3.16×Music & Radio
Grinch1.93×Movies & TV
Cam Ward1.76×Sports
Home staging2.28×Home & Garden
Cockpit4.06×Travel & Leisure
Hibachi3.38×Food & Beverages
Wok2.8×Food & Beverages
Cacique4.63×Food & Beverages
headspace3.78×Health
Zoo Tycoon (series)8.03×Games
Hayward, California4.35×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by American cheese audience
TraitClusterScore
LGBTQ+ IdentityOPEN2
Family OrientationCONSERVATISM1.94
Healthy LifestyleBALANCE1.84
IndulgenceJOY1.69
Urban LifestyleOPEN1.6
Luxury OrientationPREMIUM1.4

Worldwide distribution

Worldwide audience distribution share by country for American cheese
CountryShare
United States36.6%
Italy9.3%
Venezuela6.0%

See American cheese audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does American cheese have in United States?

American cheese has an estimated audience of 434,208 people in United States, concentrated in California and Texas.

What is the gender split and age of American cheese fans?

53.4% of American cheese fans are female, 46.6% are male, with an average age of 39.2 years.

Which brands do American cheese fans like most?

American cheese fans show strongest brand affinity for Karbala (6.68×), Ken Burns (5.04×), and Jesse Plemons (2.1×) over the country average.

Where do American cheese fans live in United States?

American cheese fans in United States are most concentrated in California (reach 67,942), Texas (reach 44,166), and Florida (reach 29,614). These three regions account for the largest share of the active audience.

What other brands do American cheese fans also like?

Beyond American cheese itself, the audience over-indexes on Ken Burns (5.04×), Jesse Plemons (2.1×), Governor of Michigan (4.39×), and Kendra Scott (1.68×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for American cheese. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.