Rascasse Audience Intelligence

American Pie (film series) Audience in United States

A data profile of the people who buy, follow and care about American Pie (film series) in United States — modelled from more than twelve digital signal sources. American Pie (film series) has an estimated audience of 3,068,860 people in United States.

#461among Movie / TV Show / Series in United States#1314in Movies & TV

The average American Pie (film series) fan in United States is 43.5 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Google Voice, Borat, Leighton Meester, with strongest over-indexing on Google Voice (64.06× the country average).

Demographically, the American Pie (film series) audience skews more male with an average age of 43.5, and over-indexes on personality traits such as Convenience Orientation, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical American Pie (film series) fan in United States is more male, around 43.5 years old, with strong Convenience Orientation tendencies and a notable affinity for Google Voice.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the American Pie (film series) profile in United States.

Audience size
3.1M
in United States
Gender
38.9%♀
61.1% male
Age
43.5
average years
Country rank
#10101
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of American Pie (film series) viewers

38.9% are female, 61.1% are male, average age 43.5.

Fig. 02

Gender split

38.9%
Female
61.1%
Male
Demographic split for American Pie (film series) audience in United States
MetricValue
Female38.9%
Male61.1%
Average age43.5
Estimated audience size3,068,860
Fig. 03

Age distribution

Ø 43.5
average years
Age distribution of the American Pie (film series) audience in United States
Age bracketShare%
16-1911%
20-2916%
30-3921%
40-4922%
50+30%
Fig. 04

Worldwide distribution

31.1%

of the worldwide American Pie (film series) audience comes from United States.

Worldwide audience distribution share by country for American Pie (film series)
CountryShare
United States31.1%
United Kingdom6.8%
Brazil6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the American Pie (film series) audience in United States is strongest.

Fig. 05

Top regions by affinity

American Pie (film series) fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~100K1.38×
02Arkansas~30K1.16×
03Iowa~30K1.15×
04North Dakota~7K1.14×
05Vermont~6K1.14×
06Connecticut~30K1.11×
07Nebraska~20K1.11×
08Michigan~90K1.09×
09Indiana~60K1.08×
10Missouri~50K1.08×
11Oklahoma~40K1.08×
12South Dakota~8K1.08×
13Kansas~30K1.07×
14Ohio~100K1.06×
15Arizona~70K1.06×
16Minnesota~50K1.06×
17Kentucky~40K1.06×
18Idaho~20K1.06×
19West Virginia~20K1.06×
20Wisconsin~50K1.05×
21New Mexico~20K1.05×
22Montana~9K1.05×
23Alaska~7K1.05×
24Oregon~40K1.01×
25New Hampshire~10K1.01×
26Illinois~100K1.00×
27Colorado~50K1.00×
28Maine~10K1.00×
29Texas~300K0.97×
30Georgia~90K0.97×
31Washington~60K0.97×
32Tennessee~60K0.96×
33Massachusetts~60K0.95×
34Alabama~40K0.95×
35Nevada~30K0.95×
36California~300K0.94×
37New York~200K0.93×
38Utah~30K0.92×
39Louisiana~40K0.91×
40Rhode Island~9K0.91×
41Delaware~8K0.90×
42New Jersey~70K0.89×
43Florida~200K0.88×
44North Carolina~80K0.88×
45Virginia~70K0.87×
46South Carolina~40K0.87×
47Mississippi~20K0.84×
48Maryland~40K0.83×
49Hawaii~10K0.75×
50Washington, District of Columbia~7K0.71×
Fig. 06

Affinity by region

Affinity by region — American Pie (film series), United States
0.71×1.00×1.38×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the American Pie (film series) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for American Pie (film series) audience
#·InterestCategoryAffinity×
01BoratMovies & TV123.72×
02KT TAPEHealth109.70×
03ZoolanderMovies & TV76.25×
04Leighton MeesterMovies & TV73.94×
05Google VoiceTechnology & Electronics64.06×
06The A-TeamMovies & TV63.46×
07Magic MikeMovies & TV60.01×
08EuroTripMovies & TV46.53×
09Fear and Loathing in Las Vegas (film)Movies & TV44.53×
10Christopher WalkenMovies & TV41.35×
11Sixteen CandlesMovies & TV41.16×
12Tropic ThunderMovies & TV32.89×
13Kat DenningsMovies & TV32.38×
14RugratsMovies & TV31.96×
15Beverly Hills, 90210Movies & TV31.13×
16Gladiator (2000 film)Movies & TV20.68×
17Rachel McAdamsMovies & TV20.24×
18How I Met Your MotherMovies & TV18.29×
19Bill MurrayMovies & TV14.51×
20Jim CarreyMovies & TV12.40×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the American Pie (film series) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by American Pie (film series) audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.61×
TravellingTHRILL1.44×
SpiritualityBALANCE1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by American Pie (film series) audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.69×
DIY MentalityTHRILL0.71×
Luxury OrientationPREMIUM0.73×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does American Pie (film series) have in United States?

American Pie (film series) has an estimated audience of 3,068,860 people in United States, concentrated in California and Texas.

02

What is the gender split and age of American Pie (film series) viewers?

38.9% of American Pie (film series) fans are female, 61.1% are male, with an average age of 43.5 years.

03

Which brands do American Pie (film series) fans like most?

American Pie (film series) fans show strongest brand affinity for Google Voice (64.06×), Borat (123.72×), and Leighton Meester (73.94×) over the country average.

04

Where do American Pie (film series) fans live in United States?

American Pie (film series) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do American Pie (film series) fans also like?

Beyond American Pie (film series) itself, the audience over-indexes on Borat (123.72×), Leighton Meester (73.94×), Zoolander (76.25×), and KT TAPE (109.7×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for American Pie (film series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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