Arri Alexa Audience in United States

Arri Alexa has an estimated audience of 287,061 people in United States. 48.7% are female, 51.3% are male, average age 34.3. Top regions: California, New York, Texas. Top brand affinities: Single-lens reflex camera, Zoom lens, Digital camera, Reba McEntire, Planet Fitness.

The average Arri Alexa fan in United States is 34.3 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Single-lens reflex camera, Zoom lens, Digital camera, with strongest over-indexing on Single-lens reflex camera (31.22× the country average). Demographically, the Arri Alexa audience skews balanced with an average age of 34.3, and over-indexes on personality traits such as Sustainability, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Technology & Electronics · Type: Brand

Demographics of Arri Alexa fans

Demographic split for Arri Alexa audience in United States
MetricValue
Female48.7%
Male51.3%
Average age34.3
Estimated audience size287,061

Audience persona

The typical Arri Alexa fan in United States is balanced, around 34.3 years old, with strong Sustainability tendencies and a notable affinity for Single-lens reflex camera.

Top regions in United States

Top regions ranked by reach for Arri Alexa in United States
RegionReachAffinity
California61,7891.96×
New York28,9371.8×
Texas26,7291.08×
Florida22,2851.15×
Georgia12,2781.39×
Illinois10,5221.1×
New Jersey8,3791.15×
Pennsylvania8,0900.84×
Washington7,5751.32×
Massachusetts7,2631.28×
North Carolina7,1870.83×
Virginia6,8880.99×
Ohio6,8170.77×
Arizona6,4471.1×
Michigan6,3910.85×
Tennessee6,0881.06×
Maryland5,2561.06×
Colorado4,3580.96×
Missouri3,9810.86×
Oregon3,8281.16×
Utah3,7011.44×
Indiana3,6810.7×
Nevada3,3471.21×
South Carolina3,2110.74×
Minnesota3,0160.73×
Connecticut2,9421.02×
Oklahoma2,9350.92×
Wisconsin2,7000.63×
Kentucky2,6820.75×
Louisiana2,3600.64×
Alabama2,3300.58×
Kansas1,6560.73×
Arkansas1,5000.63×
New Mexico1,4921.04×
Idaho1,4100.98×
Iowa1,3390.57×
Hawaii1,2891.04×
Mississippi1,2870.54×
Washington, District of Columbia1,2641.46×
Maine1,0561.03×
Montana8661.09×
West Virginia8630.65×
Nebraska8570.6×
Rhode Island8450.93×
New Hampshire8210.73×
Alaska7951.29×
South Dakota6841.03×
North Dakota6661.13×
Wyoming6451.51×
Vermont6241.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Arri Alexa audience
BrandAffinityCategory
Single-lens reflex camera31.22×Technology & Electronics
Zoom lens32.54×Technology & Electronics
Digital camera9.53×Technology & Electronics
Reba McEntire14.41×Music & Radio
Planet Fitness4.02×Sports
Superman2.68×Movies & TV
Wide-angle lens32.01×Technology & Electronics
Kia Sportage18.43×Cars & Mobility
Art exhibition5.96×Arts & Culture
Standup paddleboarding7.74×Sports
Diaper bag5.64×Kids & Family
Scarface (1983 film)13.6×Movies & TV
Minnesota Wild9.06×Sports
Contemporary art4.6×Arts & Culture
Dungeons & Dragons8.52×Games
Toyota Supra11.1×Cars & Mobility
Film festival6.72×Movies & TV
Do it yourself (DIY)2.45×Home & Garden
Costa del Sol41.57×Travel & Leisure
Streetwear3.72×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Arri Alexa audience
TraitClusterScore
SustainabilityBALANCE2.89
LGBTQ+ IdentityOPEN2.71
Risk AppetiteTHRILL2.47
Early Adopter MentalityPOWER2.31
Luxury OrientationPREMIUM2.15
Sports ActivityPOWER2.08

Worldwide distribution

Worldwide audience distribution share by country for Arri Alexa
CountryShare
United States37.0%
Germany11.6%
India7.5%

See Arri Alexa audiences in other countries

More Technology & Electronics audiences in United States

Frequently asked questions

How many fans does Arri Alexa have in United States?

Arri Alexa has an estimated audience of 287,061 people in United States, concentrated in California and New York.

What is the gender split and age of Arri Alexa fans?

48.7% of Arri Alexa fans are female, 51.3% are male, with an average age of 34.3 years.

Which brands do Arri Alexa fans like most?

Arri Alexa fans show strongest brand affinity for Single-lens reflex camera (31.22×), Zoom lens (32.54×), and Digital camera (9.53×) over the country average.

Where do Arri Alexa fans live in United States?

Arri Alexa fans in United States are most concentrated in California (reach 61,789), New York (reach 28,937), and Texas (reach 26,729). These three regions account for the largest share of the active audience.

What other brands do Arri Alexa fans also like?

Beyond Arri Alexa itself, the audience over-indexes on Zoom lens (32.54×), Digital camera (9.53×), Reba McEntire (14.41×), and Planet Fitness (4.02×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arri Alexa. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.