Aryna Sabalenka Audience in United States

Aryna Sabalenka logo

Aryna Sabalenka has an estimated audience of 4,900,405 people in United States. 41.7% are female, 58.3% are male, average age 36.4. Top regions: California, New York, Texas. Top brand affinities: University at Albany, SUNY, Volcano, Hawaii, Stamp collecting, The Historian, Hebe.

The average Aryna Sabalenka fan in United States is 36.4 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include University at Albany, SUNY, Volcano, Hawaii, Stamp collecting, with strongest over-indexing on University at Albany, SUNY (44.98× the country average). Demographically, the Aryna Sabalenka audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Tennis

Demographics of Aryna Sabalenka fans

Demographic split for Aryna Sabalenka audience in United States
MetricValue
Female41.7%
Male58.3%
Average age36.4
Estimated audience size4,900,405

Audience persona

The typical Aryna Sabalenka fan in United States is more male, around 36.4 years old, with strong Risk Appetite tendencies and a notable affinity for University at Albany, SUNY.

Top regions in United States

Top regions ranked by reach for Aryna Sabalenka in United States
RegionReachAffinity
California760,6261.41×
New York558,7162.04×
Texas483,4991.15×
Florida482,4671.45×
Illinois245,8121.51×
Georgia239,8691.59×
New Jersey220,5341.77×
Pennsylvania178,3051.08×
North Carolina172,1371.17×
Virginia145,4741.22×
Ohio144,4280.96×
Massachusetts136,6771.42×
Michigan113,5050.89×
South Carolina104,0501.41×
Maryland103,4251.23×
Arizona91,0870.91×
Washington84,8650.86×
Connecticut78,2061.59×
Tennessee78,0970.79×
Indiana75,3270.84×
Minnesota71,3101.02×
Colorado70,4310.91×
Alabama68,1181×
Wisconsin66,2980.9×
Missouri65,3980.83×
Oregon53,8350.96×
Nevada51,7371.09×
Louisiana47,2150.75×
Kentucky45,9000.75×
Oklahoma45,7580.84×
Arkansas35,8000.89×
Utah31,2440.71×
Mississippi28,3620.7×
Kansas28,1210.73×
Iowa27,2210.67×
Washington, District of Columbia23,1681.57×
Hawaii19,1990.91×
Rhode Island19,0091.22×
New Mexico18,7160.76×
New Hampshire18,1100.94×
Nebraska17,9840.73×
Maine14,9090.85×
Idaho13,2950.54×
West Virginia12,8190.56×
Delaware12,7120.94×
Montana8,3850.62×
Vermont7,8980.92×
South Dakota7,5570.67×
North Dakota6,3780.63×
Alaska6,0140.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Aryna Sabalenka audience
BrandAffinityCategory
University at Albany, SUNY44.98×Business & Career
Volcano, Hawaii31.6×Travel & Leisure
Stamp collecting7.39×Home & Garden
The Historian24.35×Literature
Hebe9.27×Home & Garden
Pro-Ject5.72×Music & Radio
Product design2.54×Business & Career
UK garage6.98×Music & Radio
Dental hygienist8.3×Health
Nationality2.13×Politics & Society
Penn & Teller7.18×Movies & TV
Tezz5.97×Movies & TV
Mathcore6.69×Music & Radio
Historic site3.42×Arts & Culture
Natural rubber1.58×Cars & Mobility
Bully (2011 film)4.91×Movies & TV
La Opinión5.04×News
JDSU2.07×Business & Career
Laneige3.57×Beauty & Wellness
Google Home4.19×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Aryna Sabalenka audience
TraitClusterScore
Risk AppetiteTHRILL1.65
Luxury OrientationPREMIUM1.3
TravellingTHRILL1.25
LGBTQ+ IdentityOPEN1.21
Quality AwarenessPREMIUM1.2
Sports ActivityPOWER1.17

Worldwide distribution

Worldwide audience distribution share by country for Aryna Sabalenka
CountryShare
United States16.1%
Italy10.2%
Poland9.6%

See Aryna Sabalenka audiences in other countries

More Tennis audiences in United States

Frequently asked questions

How many fans does Aryna Sabalenka have in United States?

Aryna Sabalenka has an estimated audience of 4,900,405 people in United States, concentrated in California and New York.

What is the gender split and age of Aryna Sabalenka fans?

41.7% of Aryna Sabalenka fans are female, 58.3% are male, with an average age of 36.4 years.

Which brands do Aryna Sabalenka fans like most?

Aryna Sabalenka fans show strongest brand affinity for University at Albany, SUNY (44.98×), Volcano, Hawaii (31.6×), and Stamp collecting (7.39×) over the country average.

Where do Aryna Sabalenka fans live in United States?

Aryna Sabalenka fans in United States are most concentrated in California (reach 760,626), New York (reach 558,716), and Texas (reach 483,499). These three regions account for the largest share of the active audience.

What other brands do Aryna Sabalenka fans also like?

Beyond Aryna Sabalenka itself, the audience over-indexes on Volcano, Hawaii (31.6×), Stamp collecting (7.39×), The Historian (24.35×), and Hebe (9.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Aryna Sabalenka. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.