A data profile of the people who buy, follow and care about Barry Bonds in United States — modelled from more than twelve digital signal sources. Barry Bonds has an estimated audience of 1,435,142 people in United States.
The average Barry Bonds fan in United States is 34.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include Babe Ruth, Seattle Mariners, Fantasy baseball, with strongest over-indexing on Babe Ruth (67.05× the country average).
Demographically, the Barry Bonds audience skews more male with an average age of 34.0, and over-indexes on personality traits such as Family Orientation, Price Sensitivity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Barry Bonds fan in United States is more male, around 34.0 years old, with strong Family Orientation tendencies and a notable affinity for Babe Ruth.
The key figures that characterise the Barry Bonds profile in United States.
40.9% are female, 59.1% are male, average age 34.0.
| Metric | Value |
|---|---|
| Female | 40.9% |
| Male | 59.1% |
| Average age | 34.0 |
| Estimated audience size | 1,435,142 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 20% | |
| 30-39 | 18% | |
| 40-49 | 15% | |
| 50+ | 12% |
of the worldwide Barry Bonds audience comes from United States.
| Country | Share |
|---|---|
| United States | 79.7% |
| Canada | 7.6% |
| United Kingdom | 2.0% |
Where the Barry Bonds audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~300K | 1.63× | |
| 02 | Pennsylvania | ~80K | 1.58× | |
| 03 | New Jersey | ~60K | 1.53× | |
| 04 | New York | ~100K | 1.35× | |
| 05 | Connecticut | ~20K | 1.30× | |
| 06 | Massachusetts | ~40K | 1.19× | |
| 07 | Illinois | ~60K | 1.17× | |
| 08 | Missouri | ~30K | 1.17× | |
| 09 | Rhode Island | ~6K | 1.16× | |
| 10 | Arizona | ~40K | 1.13× | |
| 11 | Ohio | ~50K | 1.12× | |
| 12 | Washington | ~40K | 1.12× | |
| 13 | Delaware | ~5K | 1.12× | |
| 14 | Nevada | ~20K | 1.10× | |
| 15 | Washington, District of Columbia | ~5K | 1.10× | |
| 16 | Georgia | ~50K | 1.06× | |
| 17 | West Virginia | ~8K | 1.06× | |
| 18 | Wisconsin | ~20K | 1.04× | |
| 19 | New Hampshire | ~6K | 1.04× | |
| 20 | Maryland | ~30K | 1.00× | |
| 21 | Iowa | ~10K | 0.99× | |
| 22 | Mississippi | ~10K | 0.99× | |
| 23 | Kentucky | ~20K | 0.97× | |
| 24 | Indiana | ~30K | 0.96× | |
| 25 | Alabama | ~20K | 0.96× | |
| 26 | Maine | ~5K | 0.95× | |
| 27 | Louisiana | ~20K | 0.94× | |
| 28 | Oregon | ~20K | 0.94× | |
| 29 | Kansas | ~10K | 0.94× | |
| 30 | Michigan | ~40K | 0.92× | |
| 31 | Tennessee | ~30K | 0.92× | |
| 32 | Nebraska | ~7K | 0.92× | |
| 33 | North Carolina | ~40K | 0.91× | |
| 34 | South Carolina | ~20K | 0.91× | |
| 35 | Hawaii | ~6K | 0.91× | |
| 36 | Virginia | ~30K | 0.90× | |
| 37 | Montana | ~4K | 0.90× | |
| 38 | Minnesota | ~20K | 0.89× | |
| 39 | Vermont | ~2K | 0.89× | |
| 40 | Florida | ~90K | 0.88× | |
| 41 | South Dakota | ~3K | 0.86× | |
| 42 | North Dakota | ~3K | 0.86× | |
| 43 | Idaho | ~7K | 0.85× | |
| 44 | Arkansas | ~10K | 0.84× | |
| 45 | Texas | ~100K | 0.83× | |
| 46 | Colorado | ~20K | 0.81× | |
| 47 | Alaska | ~3K | 0.79× | |
| 48 | Oklahoma | ~10K | 0.78× | |
| 49 | Utah | ~10K | 0.78× | |
| 50 | New Mexico | ~5K | 0.67× |
The strongest cross-interests of the Barry Bonds audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fantasy baseball | Sports | 216.85× | ||
| 02 | Joe DiMaggio | Sports | 80.98× | ||
| 03 | Texas Longhorns baseball | Sports | 77.05× | ||
| 04 | Babe Ruth | Sports | 67.05× | ||
| 05 | Edinburgh Castle | Travel & Leisure | 63.80× | ||
| 06 | Tower of London | Travel & Leisure | 60.07× | ||
| 07 | Tower Bridge | Travel & Leisure | 53.99× | ||
| 08 | Sarah Connor | Music & Radio | 45.80× | ||
| 09 | Fright Night | Movies & TV | 45.68× | ||
| 10 | Yankee Stadium | Sports | 37.58× | ||
| 11 | World Baseball Classic | Sports | 33.70× | ||
| 12 | Seattle Mariners | Sports | 30.24× | ||
| 13 | London Eye | Travel & Leisure | 23.23× | ||
| 14 | Hulk Hogan | Sports | 20.44× | ||
| 15 | Big 5 Sporting Goods | Sports | 17.87× | ||
| 16 | Sidney Crosby | Sports | 16.55× | ||
| 17 | British Museum | Arts & Culture | 12.93× | ||
| 18 | San Francisco Giants | Sports | 10.74× | ||
| 19 | Family car | Cars & Mobility | 10.31× | ||
| 20 | Major League Baseball All-Star Game | Sports | 9.38× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 2.90× | |
| Price Sensitivity | PREMIUM | 2.07× | |
| Career Orientation | POWER | 1.69× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.50× | |
| Extroversion | THRILL | 0.56× | |
| Creativity | OPEN | 0.58× |
Barry Bonds has an estimated audience of 1,435,142 people in United States, concentrated in California and New York.
40.9% of Barry Bonds fans are female, 59.1% are male, with an average age of 34.0 years.
Barry Bonds fans show strongest brand affinity for Babe Ruth (67.05×), Seattle Mariners (30.24×), and Fantasy baseball (216.85×) over the country average.
Barry Bonds fans in United States are most concentrated in California (reach ~300K), New York (reach ~100K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Barry Bonds itself, the audience over-indexes on Seattle Mariners (30.24×), Fantasy baseball (216.85×), Texas Longhorns baseball (77.05×), and Joe DiMaggio (80.98×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Barry Bonds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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