Barry Bonds Audience in United States

Barry Bonds has an estimated audience of 1,563,561 people in United States. 40.9% are female, 59.1% are male, average age 34.0. Top regions: California, New York, Texas. Top brand affinities: Seattle Mariners, Joe DiMaggio, Yankee Stadium, Texas Longhorns baseball, Fantasy baseball.

The average Barry Bonds fan in United States is 34.0 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Seattle Mariners, Joe DiMaggio, Yankee Stadium, with strongest over-indexing on Seattle Mariners (20.05× the country average). Demographically, the Barry Bonds audience skews more male with an average age of 34.0, and over-indexes on personality traits such as LGBTQ+ Identity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Baseball

Demographics of Barry Bonds fans

Demographic split for Barry Bonds audience in United States
MetricValue
Female40.9%
Male59.1%
Average age34.0
Estimated audience size1,563,561

Audience persona

The typical Barry Bonds fan in United States is more male, around 34.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Seattle Mariners.

Top regions in United States

Top regions ranked by reach for Barry Bonds in United States
RegionReachAffinity
California279,8561.63×
New York131,6671.51×
Texas119,3560.89×
Florida99,1720.94×
Pennsylvania87,3231.66×
New Jersey65,0291.64×
Illinois63,0251.21×
Ohio58,0571.21×
Georgia53,7061.11×
North Carolina45,0840.96×
Michigan38,6380.95×
Massachusetts37,3171.21×
Arizona35,7671.12×
Virginia35,1860.92×
Washington30,3880.97×
Missouri30,3571.2×
Tennessee29,2480.93×
Maryland28,5991.06×
Indiana27,7060.97×
Wisconsin23,7701.01×
South Carolina21,7370.92×
Connecticut21,4971.37×
Alabama21,3760.98×
Colorado20,9430.85×
Minnesota20,3720.91×
Louisiana19,1870.95×
Kentucky19,0830.97×
Oregon16,7000.93×
Nevada16,3061.08×
Oklahoma13,6930.79×
Iowa12,6460.98×
Mississippi12,1900.95×
Kansas11,5490.94×
Utah10,6540.76×
Arkansas10,4740.81×
West Virginia7,4841.03×
Nebraska6,8080.87×
New Hampshire6,1250.99×
Idaho6,0080.77×
Hawaii5,6720.84×
Rhode Island5,6011.13×
Washington, District of Columbia5,4261.15×
Maine5,1630.92×
New Mexico4,9360.63×
Delaware4,7171.09×
Montana3,2500.75×
South Dakota2,7490.76×
North Dakota2,4650.77×
Vermont2,3170.84×
Alaska2,1180.63×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Barry Bonds audience
BrandAffinityCategory
Seattle Mariners20.05×Sports
Joe DiMaggio61.56×Sports
Yankee Stadium54.78×Sports
Texas Longhorns baseball37.32×Sports
Fantasy baseball73.46×Sports
Dennis Rodman17.56×Sports
Big 5 Sporting Goods17.27×Sports
World Baseball Classic22.41×Sports
London Eye19.75×Travel & Leisure
Bachelor of Business Administration38.03×Business & Career
DeMar DeRozan24.29×Sports
Kia Sportage19.79×Cars & Mobility
Indianapolis Motor Speedway12.81×Sports
Fright Night31.79×Movies & TV
Planet Fitness3.52×Sports
Major League Baseball All-Star Game8.44×Sports
Edinburgh Castle44.69×Travel & Leisure
Blended whiskey10.39×Food & Beverages
San Francisco Giants8.81×Sports
Day trading9.64×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Barry Bonds audience
TraitClusterScore
LGBTQ+ IdentityOPEN3.31
Risk AppetiteTHRILL2.2
Family OrientationCONSERVATISM2.12
Luxury OrientationPREMIUM1.68
TravellingTHRILL1.53
Price SensitivityPREMIUM1.42

Worldwide distribution

Worldwide audience distribution share by country for Barry Bonds
CountryShare
United States81.4%
Canada7.1%
United Kingdom1.8%

See Barry Bonds audiences in other countries

More Baseball audiences in United States

Frequently asked questions

How many fans does Barry Bonds have in United States?

Barry Bonds has an estimated audience of 1,563,561 people in United States, concentrated in California and New York.

What is the gender split and age of Barry Bonds fans?

40.9% of Barry Bonds fans are female, 59.1% are male, with an average age of 34.0 years.

Which brands do Barry Bonds fans like most?

Barry Bonds fans show strongest brand affinity for Seattle Mariners (20.05×), Joe DiMaggio (61.56×), and Yankee Stadium (54.78×) over the country average.

Where do Barry Bonds fans live in United States?

Barry Bonds fans in United States are most concentrated in California (reach 279,856), New York (reach 131,667), and Texas (reach 119,356). These three regions account for the largest share of the active audience.

What other brands do Barry Bonds fans also like?

Beyond Barry Bonds itself, the audience over-indexes on Joe DiMaggio (61.56×), Yankee Stadium (54.78×), Texas Longhorns baseball (37.32×), and Fantasy baseball (73.46×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Barry Bonds. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.