London Eye Audience in United States

London Eye logo

London Eye has an estimated audience of 2,690,189 people in United States. 62.0% are female, 38.0% are male, average age 40.5. Top regions: California, Texas, New York. Top brand affinities: Florida Lottery, Aaron Judge, Europa-Park, London Zoo, Science Museum, London.

The average London Eye fan in United States is 40.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Florida Lottery, Aaron Judge, Europa-Park, with strongest over-indexing on Florida Lottery (17.47× the country average). Demographically, the London Eye audience skews more female with an average age of 40.5, and over-indexes on personality traits such as Patriotism, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: POI

Demographics of London Eye fans

Demographic split for London Eye audience in United States
MetricValue
Female62.0%
Male38.0%
Average age40.5
Estimated audience size2,690,189

Audience persona

The typical London Eye fan in United States is more female, around 40.5 years old, with strong Patriotism tendencies and a notable affinity for Florida Lottery.

Top regions in United States

Top regions ranked by reach for London Eye in United States
RegionReachAffinity
California346,9151.17×
Texas253,0011.09×
New York220,2561.47×
Florida195,9251.08×
Pennsylvania102,6791.13×
New Jersey99,9741.46×
Massachusetts90,6181.71×
Illinois90,0801.01×
Virginia81,5981.25×
North Carolina77,2310.95×
Georgia76,6050.92×
Oregon75,3932.44×
Ohio69,6460.84×
Washington55,9441.04×
Michigan53,9250.77×
Colorado53,8801.27×
Arizona52,2770.95×
Tennessee47,5100.88×
Maryland46,7681.01×
Indiana39,6670.81×
Minnesota39,3861.02×
Connecticut37,0461.37×
Wisconsin35,6810.88×
Missouri35,6370.82×
South Carolina33,8920.84×
Nevada28,5511.1×
Utah28,2741.17×
Alabama27,8030.74×
Kentucky25,3370.75×
Louisiana23,2370.67×
Oklahoma22,0180.74×
Washington, District of Columbia19,2842.38×
Iowa16,3870.74×
Kansas16,3560.77×
Arkansas15,3030.69×
New Hampshire13,9621.32×
Mississippi12,2100.55×
Maine11,8271.23×
Idaho11,5720.86×
Nebraska9,9350.74×
Rhode Island9,5371.11×
Hawaii8,8920.77×
New Mexico8,2650.61×
West Virginia7,9550.63×
Delaware6,5610.88×
Montana5,2610.7×
Vermont4,6900.99×
Alaska4,2410.74×
North Dakota4,0080.73×
South Dakota3,7890.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for London Eye audience
BrandAffinityCategory
Florida Lottery17.47×Games
Aaron Judge20.09×Sports
Europa-Park86.27×Travel & Leisure
London Zoo26.01×Travel & Leisure
Science Museum, London35.94×Arts & Culture
Arts and music2.71×Arts & Culture
Sports2.64×Sports
Food and drink2.53×Food & Beverages
Music2.48×Business & Career
Food2.57×Food & Beverages
Outdoor recreation2.73×Sports
Pets2.65×Pets & Animals
Consumer electronics2.55×Technology & Electronics
Movies2.49×Movies & TV
Entertainment2.59×Movies & TV
Reading2.47×Literature
Live events2.51×Music & Radio
Miami Hurricanes football14.25×Sports
Barry Bonds23.23×Sports
Polo Ralph Lauren13.75×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by London Eye audience
TraitClusterScore
PatriotismCONSERVATISM1.98
Design AffinityPREMIUM1.74
TravellingTHRILL1.65
IndulgenceJOY1.62
SpiritualityBALANCE1.52
Quality AwarenessPREMIUM1.51

Worldwide distribution

Worldwide audience distribution share by country for London Eye
CountryShare
United Kingdom28.9%
United States15.7%
Taiwan5.0%

See London Eye audiences in other countries

More POI audiences in United States

Frequently asked questions

How many fans does London Eye have in United States?

London Eye has an estimated audience of 2,690,189 people in United States, concentrated in California and Texas.

What is the gender split and age of London Eye fans?

62.0% of London Eye fans are female, 38.0% are male, with an average age of 40.5 years.

Which brands do London Eye fans like most?

London Eye fans show strongest brand affinity for Florida Lottery (17.47×), Aaron Judge (20.09×), and Europa-Park (86.27×) over the country average.

Where do London Eye fans live in United States?

London Eye fans in United States are most concentrated in California (reach 346,915), Texas (reach 253,001), and New York (reach 220,256). These three regions account for the largest share of the active audience.

What other brands do London Eye fans also like?

Beyond London Eye itself, the audience over-indexes on Aaron Judge (20.09×), Europa-Park (86.27×), London Zoo (26.01×), and Science Museum, London (35.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for London Eye. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.