Rascasse Audience Intelligence

Because I Said So (film) Audience in United States

A data profile of the people who buy, follow and care about Because I Said So (film) in United States — modelled from more than twelve digital signal sources. Because I Said So (film) has an estimated audience of 404,322 people in United States.

#3666among Movie / TV Show / Series in United States#7614in Movies & TV

The average Because I Said So (film) fan in United States is 35.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Diane Keaton, Legally Blonde, Almost Famous, with strongest over-indexing on Diane Keaton (26.93× the country average).

Demographically, the Because I Said So (film) audience skews more female with an average age of 35.9, and over-indexes on personality traits such as Spirituality, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Because I Said So (film) fan in United States is more female, around 35.9 years old, with strong Spirituality tendencies and a notable affinity for Diane Keaton.

Category: Movies & TV · Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Because I Said So (film) profile in United States.

Audience size
404K
in United States
Gender
62.1%♀
37.9% male
Age
35.9
average years
Country rank
#41377
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Because I Said So (film) viewers

62.1% are female, 37.9% are male, average age 35.9.

Fig. 02

Gender split

62.1%
Female
37.9%
Male
Demographic split for Because I Said So (film) audience in United States
MetricValue
Female62.1%
Male37.9%
Average age35.9
Estimated audience size404,322
Fig. 03

Age distribution

Ø 35.9
average years
Age distribution of the Because I Said So (film) audience in United States
Age bracketShare%
16-1930%
20-2921%
30-3916%
40-4917%
50+16%
Fig. 04

Worldwide distribution

44.0%

of the worldwide Because I Said So (film) audience comes from United States.

Worldwide audience distribution share by country for Because I Said So (film)
CountryShare
United States44.0%
Germany10.9%
Italy7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Because I Said So (film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Because I Said So (film) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~5K1.26×
02Idaho~3K1.26×
03New Mexico~2K1.22×
04California~50K1.15×
05Arizona~9K1.12×
06Oklahoma~5K1.11×
07Kansas~3K1.10×
08Texas~40K1.09×
09Montana~1K1.07×
10Indiana~8K1.06×
11Connecticut~4K1.06×
12Arkansas~3K1.06×
13Oregon~5K1.05×
14New Hampshire~2K1.05×
15Tennessee~8K1.04×
16Missouri~7K1.03×
17Michigan~10K1.02×
18Iowa~3K1.02×
19Massachusetts~8K1.01×
20Maine~1K1.01×
21Rhode Island~1K1.01×
22Colorado~6K1.00×
23South Carolina~6K1.00×
24Nebraska~2K1.00×
25Minnesota~6K0.99×
26Kentucky~5K0.99×
27Illinois~10K0.98×
28Wisconsin~6K0.98×
29North Dakota<1K0.98×
30New Jersey~10K0.97×
31Louisiana~5K0.97×
32South Dakota<1K0.97×
33Pennsylvania~10K0.96×
34Alabama~5K0.96×
35Washington~8K0.95×
36Nevada~4K0.95×
37North Carolina~10K0.94×
38Alaska<1K0.94×
39New York~20K0.93×
40Ohio~10K0.93×
41Hawaii~2K0.93×
42Mississippi~3K0.92×
43Delaware~1K0.92×
44Vermont<1K0.92×
45West Virginia~2K0.91×
46Florida~20K0.90×
47Virginia~9K0.89×
48Washington, District of Columbia~1K0.89×
49Georgia~10K0.88×
50Maryland~6K0.84×
Fig. 06

Affinity by region

Affinity by region — Because I Said So (film), United States
0.84×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Because I Said So (film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Because I Said So (film) audience
#·InterestCategoryAffinity×
01My Big Fat Greek WeddingMovies & TV84.83×
02Almost FamousMovies & TV83.79×
03Legally BlondeMovies & TV74.40×
04Clueless (film)Movies & TV59.09×
05Helen MirrenMovies & TV49.21×
06Pitch Perfect 2Movies & TV44.62×
07Christopher LloydMovies & TV41.73×
08Grace and FrankieMovies & TV37.60×
09Julie AndrewsMovies & TV33.34×
10Diane KeatonMovies & TV26.93×
11Austin Powers (film series)Movies & TV19.27×
12Rami MalekMovies & TV18.93×
13Berlin WallTravel & Leisure17.16×
14Schitt's CreekMovies & TV15.64×
15Winona RyderMovies & TV12.64×
16Morena BaccarinMovies & TV12.01×
17Melissa McCarthyMovies & TV11.54×
18Non-alcoholic beverageFood & Beverages6.94×
19Britney SpearsMusic & Radio6.35×
20FedExBusiness & Career4.22×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Because I Said So (film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Because I Said So (film) audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.14×
Convenience OrientationPREMIUM2.07×
IndividualismJOY1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Because I Said So (film) audience · Rather not
TraitClusterDeviationScore
Healthy LifestyleBALANCE0.70×
Luxury OrientationPREMIUM0.72×
Design AffinityPREMIUM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Because I Said So (film) have in United States?

Because I Said So (film) has an estimated audience of 404,322 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Because I Said So (film) viewers?

62.1% of Because I Said So (film) fans are female, 37.9% are male, with an average age of 35.9 years.

03

Which brands do Because I Said So (film) fans like most?

Because I Said So (film) fans show strongest brand affinity for Diane Keaton (26.93×), Legally Blonde (74.4×), and Almost Famous (83.79×) over the country average.

04

Where do Because I Said So (film) fans live in United States?

Because I Said So (film) fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Because I Said So (film) fans also like?

Beyond Because I Said So (film) itself, the audience over-indexes on Legally Blonde (74.4×), Almost Famous (83.79×), Clueless (film) (59.09×), and Helen Mirren (49.21×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Because I Said So (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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