Rascasse Audience Intelligence

Belgium national football team Audience in United States

A data profile of the people who buy, follow and care about Belgium national football team in United States — modelled from more than twelve digital signal sources. Belgium national football team has an estimated audience of 516,750 people in United States.

#330among Soccer in United States#570among Team in United States#3494in Sports

The average Belgium national football team fan in United States is 29.7 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include FIFA World Cup 2026, Standard Liège, Switzerland national football team, with strongest over-indexing on FIFA World Cup 2026 (12.92× the country average).

Demographically, the Belgium national football team audience skews more male with an average age of 29.7, and over-indexes on personality traits such as Mindfulness, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Belgium national football team fan in United States is more male, around 29.7 years old, with strong Mindfulness tendencies and a notable affinity for FIFA World Cup 2026.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Belgium national football team profile in United States.

Audience size
517K
in United States
Gender
23.4%♀
76.6% male
Age
29.7
average years
Country rank
#35934
Team in United States
Fig. 01

Search interest · 12-month trend

+888%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Belgium national football team fans

23.4% are female, 76.6% are male, average age 29.7.

Fig. 02

Gender split

23.4%
Female
76.6%
Male
Demographic split for Belgium national football team audience in United States
MetricValue
Female23.4%
Male76.6%
Average age29.7
Estimated audience size516,750
Fig. 03

Age distribution

Ø 29.7
average years
Age distribution of the Belgium national football team audience in United States
Age bracketShare%
16-1943%
20-2926%
30-3917%
40-499%
50+5%
Fig. 04

Worldwide distribution

8.6%

of the worldwide Belgium national football team audience comes from United States.

Worldwide audience distribution share by country for Belgium national football team
CountryShare
Belgium16.3%
United Kingdom12.0%
Germany8.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Belgium national football team audience in United States is strongest.

Fig. 05

Top regions by affinity

Belgium national football team fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~30K2.01×
02California~100K1.97×
03Washington~20K1.83×
04Washington, District of Columbia~3K1.78×
05Maryland~20K1.71×
06New York~50K1.68×
07Massachusetts~20K1.68×
08Illinois~30K1.54×
09Texas~70K1.49×
10Florida~50K1.49×
11Virginia~20K1.44×
12Connecticut~7K1.37×
13Arizona~10K1.25×
14Nevada~6K1.24×
15Georgia~20K1.19×
16Oregon~7K1.16×
17Rhode Island~2K1.06×
18North Carolina~20K1.05×
19Colorado~8K1.02×
20Delaware~1K1.00×
21Utah~5K0.98×
22Minnesota~7K0.96×
23Kansas~4K0.90×
24Nebraska~2K0.90×
25Pennsylvania~20K0.89×
26Michigan~10K0.88×
27Indiana~8K0.88×
28Vermont<1K0.88×
29Iowa~4K0.86×
30Ohio~10K0.84×
31New Hampshire~2K0.84×
32Maine~2K0.83×
33Missouri~7K0.81×
34Idaho~2K0.79×
35Kentucky~5K0.78×
36Tennessee~8K0.74×
37South Carolina~6K0.74×
38Alaska<1K0.74×
39New Mexico~2K0.73×
40Wisconsin~6K0.72×
41Hawaii~2K0.70×
42North Dakota<1K0.70×
43Oklahoma~4K0.68×
44Louisiana~4K0.67×
45Arkansas~3K0.67×
46South Dakota<1K0.66×
47Alabama~5K0.62×
48Montana<1K0.62×
49Mississippi~2K0.54×
50West Virginia~1K0.54×
Fig. 06

Affinity by region

Affinity by region — Belgium national football team, United States
0.54×1.00×2.01×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Belgium national football team audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Belgium national football team audience
#·InterestCategoryAffinity×
01Standard LiègeSports179.53×
02Switzerland national football teamSports178.09×
03Poland national football teamSports171.30×
04Axel WitselSports170.75×
05FC Zenit Saint PetersburgSports124.20×
06Croatia national football teamSports114.03×
07Apache SparkTechnology & Electronics110.15×
08Sweden national football teamSports80.17×
09S.L. BenficaSports76.17×
10Turkey national football teamSports56.99×
11UEFA Nations LeagueSports56.68×
12FIFA World Cup qualificationSports49.51×
13Sarah Michelle GellarMovies & TV37.81×
14Borussia DortmundSports37.57×
15Portugal national football teamSports27.58×
16Ryan PhillippeMovies & TV20.91×
17Al Nassr FCSports20.00×
18Jude BellinghamSports19.57×
19FIFA World Cup 2026Sports12.92×
20Tabloid (newspaper format)Literature7.42×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Belgium national football team audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Belgium national football team audience · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE2.22×
SpiritualityBALANCE1.61×
ExtroversionTHRILL1.29×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Belgium national football team audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.73×
Community OrientationOPEN0.76×
Quality AwarenessPREMIUM0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Belgium national football team have in United States?

Belgium national football team has an estimated audience of 516,750 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Belgium national football team fans?

23.4% of Belgium national football team fans are female, 76.6% are male, with an average age of 29.7 years.

03

Which brands do Belgium national football team fans like most?

Belgium national football team fans show strongest brand affinity for FIFA World Cup 2026 (12.92×), Standard Liège (179.53×), and Switzerland national football team (178.09×) over the country average.

04

Where do Belgium national football team fans live in United States?

Belgium national football team fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Belgium national football team fans also like?

Beyond Belgium national football team itself, the audience over-indexes on Standard Liège (179.53×), Switzerland national football team (178.09×), S.L. Benfica (76.17×), and Sarah Michelle Gellar (37.81×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

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See Belgium national football team audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Belgium national football team. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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