FIFA World Cup qualification Audience in United States

FIFA World Cup qualification logo

FIFA World Cup qualification has an estimated audience of 419,185 people in United States. 29.0% are female, 71.0% are male, average age 41.5. Top regions: California, New York, Florida. Top brand affinities: Dental hygienist, Bully (2011 film), Penn & Teller, Nationality, Mackenzie Foy.

The average FIFA World Cup qualification fan in United States is 41.5 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Dental hygienist, Bully (2011 film), Penn & Teller, with strongest over-indexing on Dental hygienist (20× the country average). Demographically, the FIFA World Cup qualification audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Family Orientation, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Event · Subtype: Soccer

Demographics of FIFA World Cup qualification fans

Demographic split for FIFA World Cup qualification audience in United States
MetricValue
Female29.0%
Male71.0%
Average age41.5
Estimated audience size419,185

Audience persona

The typical FIFA World Cup qualification fan in United States is more male, around 41.5 years old, with strong Family Orientation tendencies and a notable affinity for Dental hygienist.

Top regions in United States

Top regions ranked by reach for FIFA World Cup qualification in United States
RegionReachAffinity
California68,4281.48×
New York54,1262.31×
Florida44,8031.58×
Texas44,4661.23×
New Jersey24,0632.26×
Illinois18,8051.35×
Virginia15,0451.47×
Georgia14,8001.15×
Massachusetts12,0531.46×
North Carolina12,0150.95×
Pennsylvania11,6580.83×
Maryland10,9971.53×
Washington9,6271.14×
Michigan9,3430.85×
Ohio8,7600.68×
Connecticut6,5541.56×
Indiana5,9120.77×
Arizona5,3700.63×
Colorado5,3330.81×
Minnesota4,8440.81×
Tennessee4,8020.57×
Missouri4,3350.64×
Nevada4,3151.06×
South Carolina4,0740.65×
Kentucky4,0710.77×
Oregon3,8990.81×
Wisconsin3,7950.6×
Louisiana3,3470.62×
Utah3,2300.86×
Oklahoma2,9820.64×
Alabama2,5660.44×
Kansas2,5330.77×
Iowa2,3250.67×
Arkansas2,1640.63×
Washington, District of Columbia2,1161.68×
Mississippi1,7720.51×
Nebraska1,6230.77×
Rhode Island1,6001.2×
New Mexico1,4670.7×
Hawaii1,4520.81×
Idaho1,4350.68×
New Hampshire1,2800.78×
West Virginia1,1880.61×
Maine1,1630.77×
Delaware1,1070.96×
Alaska1,0951.22×
Vermont1,0011.36×
North Dakota9941.15×
Montana9540.82×
South Dakota9420.97×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for FIFA World Cup qualification audience
BrandAffinityCategory
Dental hygienist20×Health
Bully (2011 film)20×Movies & TV
Penn & Teller20×Movies & TV
Nationality4.93×Politics & Society
Mackenzie Foy16.67×Fashion & Accessoires
Hebe11.61×Home & Garden
Emperor Entertainment Group20×Business & Career
Home construction2.38×Home & Garden
Buying and Selling Real Estate10.18×Home & Garden
Stop Bullying20×Politics & Society
The Journey (1959 film)20.3×Movies & TV
Yoga Journal20×Sports
Gettysburg College29.05×Business & Career
Elsword16.53×Games
Combat sport1.56×Sports
Biblical inspiration8.26×Politics & Society
JDSU2.65×Business & Career
Panama3.17×Travel & Leisure
Stamp collecting3.89×Home & Garden
La Opinión5.73×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by FIFA World Cup qualification audience
TraitClusterScore
Family OrientationCONSERVATISM1.53
LGBTQ+ IdentityOPEN1.5
Luxury OrientationPREMIUM1.37
Risk AppetiteTHRILL1.35
Design AffinityPREMIUM1.23
Urban LifestyleOPEN1.19

Worldwide distribution

Worldwide audience distribution share by country for FIFA World Cup qualification
CountryShare
United States22.5%
Italy9.2%
United Kingdom8.6%

See FIFA World Cup qualification audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does FIFA World Cup qualification have in United States?

FIFA World Cup qualification has an estimated audience of 419,185 people in United States, concentrated in California and New York.

What is the gender split and age of FIFA World Cup qualification fans?

29.0% of FIFA World Cup qualification fans are female, 71.0% are male, with an average age of 41.5 years.

Which brands do FIFA World Cup qualification fans like most?

FIFA World Cup qualification fans show strongest brand affinity for Dental hygienist (20×), Bully (2011 film) (20×), and Penn & Teller (20×) over the country average.

Where do FIFA World Cup qualification fans live in United States?

FIFA World Cup qualification fans in United States are most concentrated in California (reach 68,428), New York (reach 54,126), and Florida (reach 44,803). These three regions account for the largest share of the active audience.

What other brands do FIFA World Cup qualification fans also like?

Beyond FIFA World Cup qualification itself, the audience over-indexes on Bully (2011 film) (20×), Penn & Teller (20×), Nationality (4.93×), and Mackenzie Foy (16.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for FIFA World Cup qualification. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.