Rascasse Audience Intelligence

Bethany Hamilton Audience in United States

A data profile of the people who buy, follow and care about Bethany Hamilton in United States — modelled from more than twelve digital signal sources. Bethany Hamilton has an estimated audience of 759,745 people in United States.

#3among Surfing in United States#6609among Person in United States#2653in Sports

The average Bethany Hamilton fan in United States is 35.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Luna (singer), Texas Christian University, Little Debbie, with strongest over-indexing on Luna (singer) (140.72× the country average).

Demographically, the Bethany Hamilton audience skews more female with an average age of 35.5, and over-indexes on personality traits such as Community Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Bethany Hamilton fan in United States is more female, around 35.5 years old, with strong Community Orientation tendencies and a notable affinity for Luna (singer).

Category: Sports · Type: Person · Subtype: Surfing

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Bethany Hamilton profile in United States.

Audience size
760K
in United States
Gender
60.9%♀
39.1% male
Age
35.5
average years
Country rank
#28407
Person in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Bethany Hamilton fans

60.9% are female, 39.1% are male, average age 35.5.

Fig. 02

Gender split

60.9%
Female
39.1%
Male
Demographic split for Bethany Hamilton audience in United States
MetricValue
Female60.9%
Male39.1%
Average age35.5
Estimated audience size759,745
Fig. 03

Age distribution

Ø 35.5
average years
Age distribution of the Bethany Hamilton audience in United States
Age bracketShare%
16-1938%
20-2914%
30-3912%
40-4914%
50+21%
Fig. 04

Worldwide distribution

51.3%

of the worldwide Bethany Hamilton audience comes from United States.

Worldwide audience distribution share by country for Bethany Hamilton
CountryShare
United States51.3%
Australia8.4%
Canada5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Bethany Hamilton audience in United States is strongest.

Fig. 05

Top regions by affinity

Bethany Hamilton fans by region: top regions in United States
#RegionReachAffinity×
01Hawaii~20K5.81×
02Idaho~6K1.47×
03Utah~10K1.43×
04Alabama~10K1.17×
05Montana~3K1.17×
06Wyoming~1K1.09×
07Arizona~20K1.08×
08Alaska~2K1.08×
09North Dakota~2K1.07×
10South Carolina~10K1.03×
11Iowa~7K1.03×
12Kansas~6K1.03×
13Nebraska~4K1.03×
14South Dakota~2K1.01×
15Wisconsin~10K0.99×
16Indiana~10K0.97×
17Colorado~10K0.96×
18Tennessee~10K0.95×
19North Carolina~20K0.94×
20Missouri~10K0.94×
21Oklahoma~8K0.93×
22Oregon~8K0.92×
23Arkansas~6K0.91×
24Delaware~2K0.91×
25New Hampshire~3K0.90×
26Maine~3K0.90×
27Kentucky~9K0.89×
28Rhode Island~2K0.88×
29Minnesota~10K0.87×
30West Virginia~3K0.87×
31Washington~10K0.86×
32Pennsylvania~20K0.85×
33Ohio~20K0.85×
34Michigan~20K0.85×
35Louisiana~9K0.85×
36Mississippi~6K0.85×
37Georgia~20K0.84×
38Virginia~20K0.84×
39Texas~60K0.83×
40California~70K0.82×
41Florida~40K0.81×
42Massachusetts~10K0.73×
43Connecticut~6K0.73×
44Illinois~20K0.72×
45New Jersey~10K0.72×
46Maryland~9K0.70×
47Nevada~5K0.69×
48New Mexico~3K0.65×
49Washington, District of Columbia~1K0.61×
50New York~30K0.58×
Fig. 06

Affinity by region

Affinity by region — Bethany Hamilton, United States
0.58×1.00×5.81×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Bethany Hamilton audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Bethany Hamilton audience
#·InterestCategoryAffinity×
01Luna (singer)Music & Radio140.72×
02Melissa OdabashFashion & Accessoires94.07×
03Asian TourSports77.17×
04Welch's Fruit SnacksFood & Beverages77.15×
05Little DebbieFood & Beverages63.80×
06Servant leadershipBusiness & Career40.18×
07ChristchurchTravel & Leisure39.78×
08Tom KimSports39.21×
09Southern Methodist UniversityBusiness & Career38.07×
10Derek Carr (American football)Sports37.15×
11Tori KellyMusic & Radio35.83×
12Texas Christian UniversityBusiness & Career33.18×
13Kathie Lee GiffordMovies & TV29.98×
14skittlesFood & Beverages29.34×
15Tim TebowSports20.14×
16Sadie RobertsonMovies & TV19.47×
17Candace Cameron BureMovies & TV17.43×
18New Orleans PelicansSports10.70×
19Philip RiversSports8.08×
20Hobby LobbyHome & Garden3.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Bethany Hamilton audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Bethany Hamilton audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.34×
SpiritualityBALANCE1.30×
PatriotismCONSERVATISM1.28×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Bethany Hamilton audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN0.90×
ExtroversionTHRILL0.94×
Convenience OrientationPREMIUM1.02×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Bethany Hamilton have in United States?

Bethany Hamilton has an estimated audience of 759,745 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Bethany Hamilton fans?

60.9% of Bethany Hamilton fans are female, 39.1% are male, with an average age of 35.5 years.

03

Which brands do Bethany Hamilton fans like most?

Bethany Hamilton fans show strongest brand affinity for Luna (singer) (140.72×), Texas Christian University (33.18×), and Little Debbie (63.8×) over the country average.

04

Where do Bethany Hamilton fans live in United States?

Bethany Hamilton fans in United States are most concentrated in California (reach ~70K), Texas (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Bethany Hamilton fans also like?

Beyond Bethany Hamilton itself, the audience over-indexes on Texas Christian University (33.18×), Little Debbie (63.8×), Tori Kelly (35.83×), and Derek Carr (American football) (37.15×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Bethany Hamilton audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Bethany Hamilton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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