Blue Man Group Audience in United States

Blue Man Group logo

Blue Man Group has an estimated audience of 932,334 people in United States. 53.2% are female, 46.8% are male, average age 39.5. Top regions: New York, California, Illinois. Top brand affinities: Friends, Peacemaker, Spirit Halloween, Creative Commons, Superman.

The average Blue Man Group fan in United States is 39.5 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Illinois. Top brand affinities include Friends, Peacemaker, Spirit Halloween, with strongest over-indexing on Friends (3.68× the country average). Demographically, the Blue Man Group audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Risk Appetite, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Musical · Subtype: Musical

Demographics of Blue Man Group fans

Demographic split for Blue Man Group audience in United States
MetricValue
Female53.2%
Male46.8%
Average age39.5
Estimated audience size932,334

Audience persona

The typical Blue Man Group fan in United States is balanced, around 39.5 years old, with strong Risk Appetite tendencies and a notable affinity for Friends.

Top regions in United States

Top regions ranked by reach for Blue Man Group in United States
RegionReachAffinity
New York90,3221.73×
California80,7590.79×
Illinois59,4511.91×
Texas51,9920.65×
Florida51,9620.82×
Nevada51,8735.75×
Massachusetts51,1522.78×
Pennsylvania26,4860.84×
New Jersey25,3161.07×
Ohio23,2880.81×
Michigan20,9670.86×
North Carolina19,4720.69×
Georgia18,1270.63×
Virginia17,6800.78×
Indiana17,1651.01×
Arizona15,0070.79×
Washington14,7420.79×
Wisconsin13,4580.96×
Tennessee13,0420.7×
Colorado12,5330.85×
Connecticut11,5851.24×
Missouri11,4700.76×
Minnesota10,5470.79×
Maryland10,1650.63×
South Carolina9,2230.66×
Oregon9,0240.84×
Kentucky8,7840.75×
Utah8,6201.03×
Alabama8,0090.61×
New Hampshire7,5322.05×
Oklahoma7,4980.72×
Louisiana7,3030.61×
Iowa6,3780.83×
Arkansas5,4280.71×
Kansas5,4140.74×
Maine4,3951.32×
Mississippi4,1410.54×
Rhode Island4,0871.38×
Idaho3,7060.79×
Nebraska3,4780.74×
New Mexico2,9520.63×
West Virginia2,9350.68×
Hawaii2,3680.59×
Washington, District of Columbia2,2840.82×
Vermont2,2171.35×
Montana1,9880.77×
Delaware1,5820.61×
South Dakota1,3880.64×
North Dakota1,3510.71×
Alaska1,2140.61×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Blue Man Group audience
BrandAffinityCategory
Friends3.68×Movies & TV
Peacemaker3.9×Movies & TV
Spirit Halloween5.86×Kids & Family
Creative Commons5.36×Technology & Electronics
Superman2.42×Movies & TV
Georgie & Mandy's First Marriage5.84×Movies & TV
Performance art8.75×Arts & Culture
How to Train Your Dragon (film)7×Movies & TV
Beetlejuice3.85×Movies & TV
Casey4.11×Music & Radio
Culture2.1×Literature
Online shopping1.75×Shopping
Cirque du Soleil9.03×Music & Radio
Harry Potter2.45×Movies & TV
Food1.65×Food & Beverages
United States1.78×Travel & Leisure
Video hosting service3.3×Technology & Electronics
Chuck Norris4.05×Movies & TV
TikTok2×Internet & Social Media
Fitness and wellness1.57×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Blue Man Group audience
TraitClusterScore
Risk AppetiteTHRILL1.24
ExtroversionTHRILL1.2
Convenience OrientationPREMIUM1.16
Early Adopter MentalityPOWER1.14
Need for SecurityCONSERVATISM1.11
PatriotismCONSERVATISM1.1

Worldwide distribution

Worldwide audience distribution share by country for Blue Man Group
CountryShare
United States52.5%
Germany13.4%
United Kingdom3.7%

See Blue Man Group audiences in other countries

More Musical audiences in United States

Frequently asked questions

How many fans does Blue Man Group have in United States?

Blue Man Group has an estimated audience of 932,334 people in United States, concentrated in New York and California.

What is the gender split and age of Blue Man Group fans?

53.2% of Blue Man Group fans are female, 46.8% are male, with an average age of 39.5 years.

Which brands do Blue Man Group fans like most?

Blue Man Group fans show strongest brand affinity for Friends (3.68×), Peacemaker (3.9×), and Spirit Halloween (5.86×) over the country average.

Where do Blue Man Group fans live in United States?

Blue Man Group fans in United States are most concentrated in New York (reach 90,322), California (reach 80,759), and Illinois (reach 59,451). These three regions account for the largest share of the active audience.

What other brands do Blue Man Group fans also like?

Beyond Blue Man Group itself, the audience over-indexes on Peacemaker (3.9×), Spirit Halloween (5.86×), Creative Commons (5.36×), and Superman (2.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Blue Man Group. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.