Boba Fett Audience in United States

Boba Fett has an estimated audience of 1,762,940 people in United States. 34.5% are female, 65.5% are male, average age 32.6. Top regions: California, Texas, Florida. Top brand affinities: Lego Star Wars, Superman, Lego Ninjago, William Shatner, Lego Creator.

The average Boba Fett fan in United States is 32.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Lego Star Wars, Superman, Lego Ninjago, with strongest over-indexing on Lego Star Wars (72.08× the country average). Demographically, the Boba Fett audience skews more male with an average age of 32.6, and over-indexes on personality traits such as Patriotism, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Fictional Character

Demographics of Boba Fett fans

Demographic split for Boba Fett audience in United States
MetricValue
Female34.5%
Male65.5%
Average age32.6
Estimated audience size1,762,940

Audience persona

The typical Boba Fett fan in United States is more male, around 32.6 years old, with strong Patriotism tendencies and a notable affinity for Lego Star Wars.

Top regions in United States

Top regions ranked by reach for Boba Fett in United States
RegionReachAffinity
California258,8301.34×
Texas156,3951.03×
Florida121,9551.02×
New York80,1010.81×
Pennsylvania57,5900.97×
Illinois53,7560.92×
Ohio52,6210.97×
North Carolina51,3670.97×
Georgia46,5840.86×
Michigan46,5631.01×
Arizona43,9061.22×
Washington42,8541.21×
Virginia41,9760.98×
New Jersey37,6960.84×
Tennessee35,4061×
Indiana33,4611.04×
Massachusetts31,7410.91×
Colorado31,1471.12×
Missouri30,5721.08×
Maryland26,5170.87×
Wisconsin25,6180.97×
Oregon25,3671.26×
Minnesota23,6650.94×
Utah23,3371.48×
Kentucky22,4001.01×
South Carolina21,8690.82×
Oklahoma21,3591.09×
Alabama20,7580.84×
Louisiana18,3620.81×
Nevada18,2871.07×
Connecticut16,1850.92×
Kansas15,2741.1×
Arkansas14,2660.98×
Iowa13,6470.94×
Idaho10,9331.24×
Mississippi10,5540.73×
New Mexico9,8311.11×
Nebraska9,2071.04×
Hawaii8,9371.18×
West Virginia8,1320.99×
New Hampshire7,1511.03×
Maine6,2490.99×
Montana5,3801.1×
Rhode Island4,9750.89×
Alaska4,2791.13×
Washington, District of Columbia4,2360.8×
Delaware3,6520.75×
South Dakota3,6230.89×
North Dakota3,3850.93×
Vermont2,9410.95×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Boba Fett audience
BrandAffinityCategory
Lego Star Wars72.08×Kids & Family
Superman4.24×Movies & TV
Lego Ninjago46.67×Kids & Family
William Shatner17.47×Movies & TV
Lego Creator82.11×Kids & Family
Doctor Strange19.34×Literature
Josh Brolin16.87×Movies & TV
Guardians of the Galaxy (film)13.74×Movies & TV
Ewan McGregor19.34×Movies & TV
Anthony Mackie23.76×Movies & TV
Beetlejuice5.5×Movies & TV
Sebastian Stan19.52×Movies & TV
captain america18.09×Movies & TV
Rick and Morty7.62×Movies & TV
Back to the Future13.26×Movies & TV
Harry Potter3.33×Movies & TV
Harrison Ford9.92×Movies & TV
PSV Eindhoven31.81×Sports
Chris Evans (actor)10.8×Movies & TV
Horoscope7.93×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Boba Fett audience
TraitClusterScore
PatriotismCONSERVATISM2.1
Risk AppetiteTHRILL1.96
Luxury OrientationPREMIUM1.96
Early Adopter MentalityPOWER1.94
Design AffinityPREMIUM1.53
LGBTQ+ IdentityOPEN1.51

Worldwide distribution

Worldwide audience distribution share by country for Boba Fett
CountryShare
United States51.8%
United Kingdom6.8%
Germany5.2%

See Boba Fett audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Boba Fett have in United States?

Boba Fett has an estimated audience of 1,762,940 people in United States, concentrated in California and Texas.

What is the gender split and age of Boba Fett fans?

34.5% of Boba Fett fans are female, 65.5% are male, with an average age of 32.6 years.

Which brands do Boba Fett fans like most?

Boba Fett fans show strongest brand affinity for Lego Star Wars (72.08×), Superman (4.24×), and Lego Ninjago (46.67×) over the country average.

Where do Boba Fett fans live in United States?

Boba Fett fans in United States are most concentrated in California (reach 258,830), Texas (reach 156,395), and Florida (reach 121,955). These three regions account for the largest share of the active audience.

What other brands do Boba Fett fans also like?

Beyond Boba Fett itself, the audience over-indexes on Superman (4.24×), Lego Ninjago (46.67×), William Shatner (17.47×), and Lego Creator (82.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Boba Fett. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.