Rascasse Audience Intelligence

British sitcom Audience in United States

A data profile of the people who buy, follow and care about British sitcom in United States — modelled from more than twelve digital signal sources. British sitcom has an estimated audience of 662,924 people in United States.

#10256among Topic in United States#5746in Movies & TV

The average British sitcom fan in United States is 49.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Line of Duty, Kirsten Dunst, Gordon Ramsey, with strongest over-indexing on Line of Duty (87.14× the country average).

Demographically, the British sitcom audience skews more female with an average age of 49.7, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical British sitcom fan in United States is more female, around 49.7 years old, with strong Convenience Orientation tendencies and a notable affinity for Line of Duty.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the British sitcom profile in United States.

Audience size
663K
in United States
Gender
62.3%♀
37.7% male
Age
49.7
average years
Country rank
#30883
Topic in United States
Fig. 01

Search interest · 12-month trend

+116%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of British sitcom fans

62.3% are female, 37.7% are male, average age 49.7.

Fig. 02

Gender split

62.3%
Female
37.7%
Male
Demographic split for British sitcom audience in United States
MetricValue
Female62.3%
Male37.7%
Average age49.7
Estimated audience size662,924
Fig. 03

Age distribution

Ø 49.7
average years
Age distribution of the British sitcom audience in United States
Age bracketShare%
16-198%
20-297%
30-3911%
40-4919%
50+55%
Fig. 04

Worldwide distribution

29.9%

of the worldwide British sitcom audience comes from United States.

Worldwide audience distribution share by country for British sitcom
CountryShare
United States29.9%
United Kingdom23.8%
South Africa11.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the British sitcom audience in United States is strongest.

Fig. 05

Top regions by affinity

British sitcom fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~1K1.28×
02Maryland~10K1.17×
03Alaska~2K1.17×
04Maine~3K1.16×
05Oregon~9K1.14×
06Massachusetts~10K1.11×
07North Dakota~2K1.11×
08South Dakota~2K1.09×
09Washington~10K1.08×
10New Hampshire~3K1.06×
11New York~40K1.05×
12Montana~2K1.05×
13Delaware~2K1.05×
14Washington, District of Columbia~2K1.04×
15Rhode Island~2K1.03×
16Pennsylvania~20K1.02×
17West Virginia~3K1.01×
18Oklahoma~7K0.99×
19Connecticut~7K0.99×
20Idaho~3K0.98×
21Wisconsin~10K0.97×
22Nebraska~3K0.97×
23Tennessee~10K0.96×
24Minnesota~9K0.96×
25Arkansas~5K0.95×
26Mississippi~5K0.95×
27New Mexico~3K0.95×
28Hawaii~3K0.95×
29Virginia~20K0.94×
30Utah~6K0.94×
31Iowa~5K0.94×
32Kansas~5K0.94×
33Illinois~20K0.93×
34Georgia~20K0.92×
35Missouri~10K0.92×
36Colorado~10K0.92×
37Kentucky~8K0.92×
38South Carolina~9K0.91×
39Louisiana~8K0.91×
40Indiana~10K0.90×
41New Jersey~20K0.89×
42Alabama~8K0.89×
43Nevada~6K0.88×
44Ohio~20K0.87×
45North Carolina~20K0.86×
46Michigan~10K0.86×
47Arizona~10K0.81×
48Florida~30K0.78×
49California~60K0.77×
50Texas~40K0.72×
Fig. 06

Affinity by region

Affinity by region — British sitcom, United States
0.72×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the British sitcom audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for British sitcom audience
#·InterestCategoryAffinity×
01Line of DutyMovies & TV87.14×
02Silent WitnessMovies & TV49.48×
03John CleeseMovies & TV25.30×
04The NannyMovies & TV17.93×
05Olivia ColmanMovies & TV16.63×
06Gordon RamseyFood & Beverages14.97×
07Kirsten DunstMovies & TV14.96×
08Berlin WallTravel & Leisure12.58×
09Morena BaccarinMovies & TV7.54×
10Weather forecastingHome & Garden6.39×
11QVCMovies & TV5.85×
12Non-alcoholic beverageFood & Beverages5.43×
13Diane KeatonMovies & TV5.42×
14Renewable energyBusiness & Career5.13×
15Sustainable energyHome & Garden4.61×
16Microwave ovenHome & Garden4.09×
17FedExBusiness & Career4.03×
18Discount storesShopping3.79×
19Pizza HutFood & Beverages2.75×
20PinterestInternet & Social Media2.18×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the British sitcom audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by British sitcom audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM2.35×
PatriotismCONSERVATISM2.31×
Family OrientationCONSERVATISM2.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by British sitcom audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.64×
Healthy LifestyleBALANCE0.74×
Design AffinityPREMIUM0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does British sitcom have in United States?

British sitcom has an estimated audience of 662,924 people in United States, concentrated in California and Texas.

02

What is the gender split and age of British sitcom fans?

62.3% of British sitcom fans are female, 37.7% are male, with an average age of 49.7 years.

03

Which brands do British sitcom fans like most?

British sitcom fans show strongest brand affinity for Line of Duty (87.14×), Kirsten Dunst (14.96×), and Gordon Ramsey (14.97×) over the country average.

04

Where do British sitcom fans live in United States?

British sitcom fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do British sitcom fans also like?

Beyond British sitcom itself, the audience over-indexes on Kirsten Dunst (14.96×), Gordon Ramsey (14.97×), Silent Witness (49.48×), and Diane Keaton (5.42×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See British sitcom audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for British sitcom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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