British sitcom Audience in United States

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British sitcom has an estimated audience of 662,924 people in United States. 62.3% are female, 37.7% are male, average age 49.7. Top regions: California, Texas, New York. Top brand affinities: Non-celiac gluten sensitivity, Collectable, Pillow, Home staging, Historic site.

The average British sitcom fan in United States is 49.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Non-celiac gluten sensitivity, Collectable, Pillow, with strongest over-indexing on Non-celiac gluten sensitivity (27.08× the country average). Demographically, the British sitcom audience skews more female with an average age of 49.7, and over-indexes on personality traits such as Community Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of British sitcom fans

Demographic split for British sitcom audience in United States
MetricValue
Female62.3%
Male37.7%
Average age49.7
Estimated audience size662,924

Audience persona

The typical British sitcom fan in United States is more female, around 49.7 years old, with strong Community Orientation tendencies and a notable affinity for Non-celiac gluten sensitivity.

Top regions in United States

Top regions ranked by reach for British sitcom in United States
RegionReachAffinity
California47,6020.65×
Texas36,5890.64×
New York35,4880.96×
Florida34,6600.77×
Pennsylvania21,7270.97×
Georgia19,9170.98×
Illinois17,6250.8×
Ohio16,4940.81×
North Carolina16,3540.82×
Virginia14,2850.88×
New Jersey13,4320.8×
Michigan13,3410.77×
Massachusetts12,998
Washington12,8640.97×
Tennessee12,6580.95×
Maryland9,9120.87×
Indiana9,1280.75×
Missouri9,0560.85×
Wisconsin8,9830.9×
Oklahoma8,6221.17×
South Carolina8,4540.85×
Colorado8,2590.79×
Minnesota8,2080.86×
Arizona7,8640.58×
Oregon7,613
Kentucky7,2380.87×
Alabama7,0060.76×
Louisiana5,7090.67×
Connecticut5,4350.82×
Iowa5,0710.93×
Utah4,9190.83×
Arkansas4,6670.85×
Kansas4,4510.85×
Nevada4,2410.66×
Mississippi4,0860.75×
West Virginia3,3731.09×
Nebraska3,3050.99×
New Hampshire3,1771.22×
Idaho2,8930.87×
Alaska2,8862.03×
Maine2,8741.21×
New Mexico2,7080.81×
Hawaii2,5510.9×
Montana2,5151.37×
South Dakota2,4831.62×
Vermont2,4512.11×
North Dakota2,4171.78×
Wyoming2,3392.38×
Rhode Island2,3011.09×
Delaware2,2321.22×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for British sitcom audience
BrandAffinityCategory
Non-celiac gluten sensitivity27.08×Health
Collectable1.73×Kids & Family
Pillow2.24×Home & Garden
Home staging5.33×Home & Garden
Historic site4.3×Arts & Culture
Whataburger1.76×Food & Beverages
Natural rubber1.89×Cars & Mobility
Alaska1.52×Travel & Leisure
Nebraska Cornhuskers football3.11×Sports
Erie County, New York8.2×Travel & Leisure
Elsword12.85×Games
Jingoism1.63×Politics & Society
Litter box1.56×Pets & Animals
Hocus Pocus3.39×Movies & TV
Google Photos1.69×Technology & Electronics
Urban horticulture2.39×Home & Garden
Huaraz8.13×Travel & Leisure
Steampunk3.15×Fashion & Accessoires
HICKIES12.51×Fashion & Accessoires
Kappa Sigma8.28×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by British sitcom audience
TraitClusterScore
Community OrientationOPEN2.15
TraditionCONSERVATISM2.04
PatriotismCONSERVATISM1.96
IndividualismJOY1.95
SpiritualityBALANCE1.91
Convenience OrientationPREMIUM1.72

Worldwide distribution

Worldwide audience distribution share by country for British sitcom
CountryShare
United States29.9%
United Kingdom23.8%
South Africa11.3%

See British sitcom audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does British sitcom have in United States?

British sitcom has an estimated audience of 662,924 people in United States, concentrated in California and Texas.

What is the gender split and age of British sitcom fans?

62.3% of British sitcom fans are female, 37.7% are male, with an average age of 49.7 years.

Which brands do British sitcom fans like most?

British sitcom fans show strongest brand affinity for Non-celiac gluten sensitivity (27.08×), Collectable (1.73×), and Pillow (2.24×) over the country average.

Where do British sitcom fans live in United States?

British sitcom fans in United States are most concentrated in California (reach 47,602), Texas (reach 36,589), and New York (reach 35,488). These three regions account for the largest share of the active audience.

What other brands do British sitcom fans also like?

Beyond British sitcom itself, the audience over-indexes on Collectable (1.73×), Pillow (2.24×), Home staging (5.33×), and Historic site (4.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for British sitcom. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.