Calgary Stampeders Audience in United States

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Calgary Stampeders has an estimated audience of 359,467 people in United States. 41.8% are female, 58.2% are male, average age 29.6. Top regions: California, Texas, New York. Top brand affinities: Bob Evans, Flamingo Land Resort, George Town, Penang, Kedah, Yarmouth, Nova Scotia.

The average Calgary Stampeders fan in United States is 29.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Bob Evans, Flamingo Land Resort, George Town, Penang, with strongest over-indexing on Bob Evans (276.88× the country average). Demographically, the Calgary Stampeders audience skews more male with an average age of 29.6, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: American football

Demographics of Calgary Stampeders fans

Demographic split for Calgary Stampeders audience in United States
MetricValue
Female41.8%
Male58.2%
Average age29.6
Estimated audience size359,467

Audience persona

The typical Calgary Stampeders fan in United States is more male, around 29.6 years old, with strong Patriotism tendencies and a notable affinity for Bob Evans.

Top regions in United States

Top regions ranked by reach for Calgary Stampeders in United States
RegionReachAffinity
California33,8450.86×
Texas27,8310.9×
New York17,7880.89×
Florida16,2860.67×
Washington11,6051.61×
Illinois9,3460.78×
Georgia7,7250.7×
North Carolina7,6320.71×
Arizona7,6311.04×
Pennsylvania7,4960.62×
Colorado7,3641.3×
Ohio7,0460.64×
Michigan6,7700.72×
Virginia5,9760.68×
Montana5,9675.98×
Massachusetts5,7470.81×
Tennessee5,7120.79×
New Jersey5,6660.62×
Minnesota5,1701×
Oregon4,8891.19×
Utah4,7701.48×
Indiana4,5370.69×
Missouri4,1630.72×
Wisconsin4,0550.75×
Idaho3,8202.12×
Maryland3,6260.59×
Nevada3,5841.03×
Alabama3,3330.66×
Oklahoma3,3280.83×
Louisiana3,2200.69×
South Carolina2,9170.54×
Mississippi2,6380.89×
Iowa2,5550.86×
Kentucky2,5330.56×
Kansas2,3740.84×
Connecticut2,3630.66×
Arkansas1,9940.67×
Nebraska1,6260.9×
North Dakota1,5572.11×
Hawaii1,3820.89×
New Mexico1,3570.75×
Wyoming1,2062.26×
South Dakota1,1481.38×
Washington, District of Columbia1,1061.02×
Maine9190.71×
West Virginia8500.51×
New Hampshire8340.59×
Alaska7911.03×
Rhode Island5850.51×
Vermont5310.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Calgary Stampeders audience
BrandAffinityCategory
Bob Evans276.88×Food & Beverages
Flamingo Land Resort560.31×Travel & Leisure
George Town, Penang206.95×Travel & Leisure
Kedah371.37×Travel & Leisure
Yarmouth, Nova Scotia476.37×Travel & Leisure
Miami Masters171.3×Sports
perfect getaway274.28×Movies & TV
Penang Island254.11×Travel & Leisure
The Shard271.4×Travel & Leisure
Shah Alam218.37×Travel & Leisure
Thai Smile319.75×Travel & Leisure
Damansara, Selangor244.14×Travel & Leisure
Didi (footballer)162.2×Sports
Cheras, Kuala Lumpur271.29×Travel & Leisure
Lunenburg, Nova Scotia654.2×
Digby, Nova Scotia655.22×Travel & Leisure
Real Time (Italy)329.23×Movies & TV
Kings County, Nova Scotia473.52×Travel & Leisure
Kajang243.02×Travel & Leisure
Antigonish, Nova Scotia635.91×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Calgary Stampeders audience
TraitClusterScore
PatriotismCONSERVATISM1.56
TravellingTHRILL1.47
Community OrientationOPEN1.46
Family OrientationCONSERVATISM1.31
Career OrientationPOWER1.29
Risk AppetiteTHRILL1.23

Worldwide distribution

Worldwide audience distribution share by country for Calgary Stampeders
CountryShare
Canada40.7%
United States18.6%
Germany13.0%

See Calgary Stampeders audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Calgary Stampeders have in United States?

Calgary Stampeders has an estimated audience of 359,467 people in United States, concentrated in California and Texas.

What is the gender split and age of Calgary Stampeders fans?

41.8% of Calgary Stampeders fans are female, 58.2% are male, with an average age of 29.6 years.

Which brands do Calgary Stampeders fans like most?

Calgary Stampeders fans show strongest brand affinity for Bob Evans (276.88×), Flamingo Land Resort (560.31×), and George Town, Penang (206.95×) over the country average.

Where do Calgary Stampeders fans live in United States?

Calgary Stampeders fans in United States are most concentrated in California (reach 33,845), Texas (reach 27,831), and New York (reach 17,788). These three regions account for the largest share of the active audience.

What other brands do Calgary Stampeders fans also like?

Beyond Calgary Stampeders itself, the audience over-indexes on Flamingo Land Resort (560.31×), George Town, Penang (206.95×), Kedah (371.37×), and Yarmouth, Nova Scotia (476.37×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Calgary Stampeders. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.