A data profile of the people who buy, follow and care about Didi (footballer) in United States — modelled from more than twelve digital signal sources. Didi (footballer) has an estimated audience of 564,001 people in United States.
The average Didi (footballer) fan in United States is 29.6 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, New York.
Top brand affinities include Bob Evans, Cruzeiro Esporte Clube, Calgary Stampeders, with strongest over-indexing on Bob Evans (219.84× the country average).
Demographically, the Didi (footballer) audience skews more female with an average age of 29.6, and over-indexes on personality traits such as Patriotism, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Didi (footballer) fan in United States is more female, around 29.6 years old, with strong Patriotism tendencies and a notable affinity for Bob Evans.
The key figures that characterise the Didi (footballer) profile in United States.
57.0% are female, 43.0% are male, average age 29.6.
| Metric | Value |
|---|---|
| Female | 57.0% |
| Male | 43.0% |
| Average age | 29.6 |
| Estimated audience size | 564,001 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 47% | |
| 20-29 | 23% | |
| 30-39 | 14% | |
| 40-49 | 10% | |
| 50+ | 6% |
Where the Didi (footballer) audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~200K | 3.83× | |
| 02 | Texas | ~100K | 2.47× | |
| 03 | New York | ~80K | 2.32× | |
| 04 | Washington, District of Columbia | ~3K | 1.82× | |
| 05 | Massachusetts | ~20K | 1.46× | |
| 06 | Washington | ~20K | 1.45× | |
| 07 | Nevada | ~8K | 1.43× | |
| 08 | Hawaii | ~4K | 1.42× | |
| 09 | Oregon | ~9K | 1.38× | |
| 10 | Florida | ~50K | 1.36× | |
| 11 | New Jersey | ~20K | 1.30× | |
| 12 | Illinois | ~20K | 1.27× | |
| 13 | Arizona | ~20K | 1.26× | |
| 14 | New Mexico | ~4K | 1.26× | |
| 15 | Maryland | ~10K | 1.22× | |
| 16 | Georgia | ~20K | 1.14× | |
| 17 | Colorado | ~10K | 1.12× | |
| 18 | Virginia | ~10K | 1.03× | |
| 19 | Utah | ~5K | 1.01× | |
| 20 | Ohio | ~20K | 1.00× | |
| 21 | Rhode Island | ~2K | 0.96× | |
| 22 | Connecticut | ~6K | 0.94× | |
| 23 | Louisiana | ~7K | 0.93× | |
| 24 | Oklahoma | ~6K | 0.92× | |
| 25 | Minnesota | ~8K | 0.90× | |
| 26 | North Carolina | ~20K | 0.88× | |
| 27 | Delaware | ~1K | 0.85× | |
| 28 | Vermont | <1K | 0.85× | |
| 29 | Pennsylvania | ~20K | 0.82× | |
| 30 | South Carolina | ~7K | 0.78× | |
| 31 | Alaska | <1K | 0.78× | |
| 32 | Tennessee | ~9K | 0.77× | |
| 33 | Arkansas | ~4K | 0.77× | |
| 34 | Wisconsin | ~7K | 0.75× | |
| 35 | Kansas | ~3K | 0.73× | |
| 36 | Idaho | ~2K | 0.73× | |
| 37 | Nebraska | ~2K | 0.72× | |
| 38 | North Dakota | <1K | 0.72× | |
| 39 | Maine | ~1K | 0.71× | |
| 40 | Montana | ~1K | 0.71× | |
| 41 | New Hampshire | ~2K | 0.70× | |
| 42 | South Dakota | <1K | 0.70× | |
| 43 | Michigan | ~10K | 0.69× | |
| 44 | Indiana | ~7K | 0.67× | |
| 45 | Missouri | ~6K | 0.65× | |
| 46 | Kentucky | ~5K | 0.65× | |
| 47 | Iowa | ~3K | 0.63× | |
| 48 | West Virginia | ~2K | 0.62× | |
| 49 | Mississippi | ~3K | 0.59× | |
| 50 | Alabama | ~4K | 0.54× |
The strongest cross-interests of the Didi (footballer) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Bob Evans | Food & Beverages | 219.84× | ||
| 02 | Cruzeiro Esporte Clube | Sports | 162.90× | ||
| 03 | Calgary Stampeders | Sports | 162.20× | ||
| 04 | Botafogo de Futebol e Regatas | Sports | 61.67× | ||
| 05 | TUI Cruises | Travel & Leisure | 51.69× | ||
| 06 | Penn State Nittany Lions football | Sports | 51.31× | ||
| 07 | Guest house | Travel & Leisure | 50.76× | ||
| 08 | Fluminense FC | Sports | 36.37× | ||
| 09 | Banff National Park | Travel & Leisure | 30.45× | ||
| 10 | Cruise Critic | Travel & Leisure | 29.51× | ||
| 11 | São Paulo FC | Sports | 26.80× | ||
| 12 | Kuala Lumpur | Travel & Leisure | 25.62× | ||
| 13 | CR Flamengo | Sports | 20.00× | ||
| 14 | Bath and Bodyworks | Shopping | 19.56× | ||
| 15 | All-inclusive resort | Travel & Leisure | 17.37× | ||
| 16 | New Year's Eve | Home & Garden | 13.35× | ||
| 17 | Volaris | Travel & Leisure | 12.92× | ||
| 18 | Web server | Technology & Electronics | 12.52× | ||
| 19 | Motivational speaking | Business & Career | 5.12× | ||
| 20 | Las Vegas | Travel & Leisure | 4.04× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.41× | |
| Urban Lifestyle | OPEN | 2.03× | |
| Spirituality | BALANCE | 1.80× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.78× | |
| Healthy Lifestyle | BALANCE | 0.79× | |
| Pet Ownership | JOY | 0.79× |
Didi (footballer) has an estimated audience of 564,001 people in United States, concentrated in California and Texas.
57.0% of Didi (footballer) fans are female, 43.0% are male, with an average age of 29.6 years.
Didi (footballer) fans show strongest brand affinity for Bob Evans (219.84×), Cruzeiro Esporte Clube (162.9×), and Calgary Stampeders (162.2×) over the country average.
Didi (footballer) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Didi (footballer) itself, the audience over-indexes on Cruzeiro Esporte Clube (162.9×), Calgary Stampeders (162.2×), Bath and Bodyworks (19.56×), and Penn State Nittany Lions football (51.31×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Didi (footballer). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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