Rascasse Audience Intelligence

All-inclusive resort Audience in United States

A data profile of the people who buy, follow and care about All-inclusive resort in United States — modelled from more than twelve digital signal sources. All-inclusive resort has an estimated audience of 7,147,545 people in United States.

#24among Travel type in United States#2975among Topic in United States#420in Travel & Leisure

The average All-inclusive resort fan in United States is 43.6 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, Florida, New York.

Top brand affinities include Resort, Santo Domingo, Pastoral care, with strongest over-indexing on Resort (3.68× the country average).

Demographically, the All-inclusive resort audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Travelling, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical All-inclusive resort fan in United States is more female, around 43.6 years old, with strong Travelling tendencies and a notable affinity for Resort.

Category: Travel & Leisure · Type: Topic · Subtype: Travel type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the All-inclusive resort profile in United States.

Audience size
7.1M
in United States
Gender
63.4%♀
36.6% male
Age
43.6
average years
Country rank
#4925
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of All-inclusive resort fans

63.4% are female, 36.6% are male, average age 43.6.

Fig. 02

Gender split

63.4%
Female
36.6%
Male
Demographic split for All-inclusive resort audience in United States
MetricValue
Female63.4%
Male36.6%
Average age43.6
Estimated audience size7,147,545
Fig. 03

Age distribution

Ø 43.6
average years
Age distribution of the All-inclusive resort audience in United States
Age bracketShare%
16-199%
20-2917%
30-3921%
40-4926%
50+27%
Fig. 04

Worldwide distribution

27.3%

of the worldwide All-inclusive resort audience comes from United States.

Worldwide audience distribution share by country for All-inclusive resort
CountryShare
United States27.3%
United Kingdom10.7%
Brazil5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the All-inclusive resort audience in United States is strongest.

Fig. 05

Top regions by affinity

All-inclusive resort fans by region: top regions in United States
#RegionReachAffinity×
01New Jersey~300K1.40×
02South Carolina~100K1.37×
03Delaware~30K1.31×
04Georgia~300K1.29×
05Connecticut~90K1.28×
06North Carolina~300K1.26×
07Maryland~200K1.26×
08New York~500K1.24×
09Wyoming~10K1.23×
10Pennsylvania~300K1.21×
11Tennessee~200K1.19×
12Louisiana~100K1.15×
13Kentucky~100K1.15×
14Arkansas~70K1.15×
15Kansas~60K1.14×
16Alabama~100K1.13×
17Virginia~200K1.12×
18Rhode Island~30K1.12×
19Ohio~200K1.10×
20Indiana~100K1.10×
21Michigan~200K1.09×
22Missouri~100K1.09×
23New Hampshire~30K1.09×
24Iowa~60K1.07×
25Florida~500K1.05×
26Massachusetts~100K1.05×
27Mississippi~60K1.05×
28Wisconsin~100K1.04×
29Oklahoma~80K1.04×
30Illinois~200K1.02×
31Maine~30K1.01×
32West Virginia~30K0.97×
33Vermont~10K0.94×
34Nebraska~30K0.93×
35South Dakota~20K0.93×
36North Dakota~10K0.93×
37Texas~600K0.91×
38Minnesota~90K0.91×
39Washington, District of Columbia~20K0.88×
40Colorado~90K0.84×
41Utah~50K0.84×
42Idaho~30K0.79×
43Montana~20K0.76×
44Nevada~50K0.70×
45Arizona~90K0.62×
46Washington~90K0.60×
47New Mexico~20K0.59×
48California~500K0.58×
49Oregon~50K0.57×
50Hawaii~10K0.47×
Fig. 06

Affinity by region

Affinity by region — All-inclusive resort, United States
0.47×1.00×1.40×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the All-inclusive resort audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for All-inclusive resort audience
#·InterestCategoryAffinity×
01Pastoral careHealth24.06×
02Club MedTravel & Leisure15.40×
03DembowMusic & Radio14.68×
04Punta CanaTravel & Leisure10.02×
05Santo DomingoTravel & Leisure9.99×
06Package tourTravel & Leisure7.41×
07Conference and resort hotelsTravel & Leisure7.40×
08Riviera MayaTravel & Leisure6.38×
09CancúnTravel & Leisure5.66×
10Seaside resortTravel & Leisure5.07×
11Royal Caribbean Cruises Ltd.Travel & Leisure4.67×
12Dominican RepublicTravel & Leisure4.58×
13ResortTravel & Leisure3.68×
14Holiday cottageTravel & Leisure3.59×
15CaribbeanTravel & Leisure3.33×
16southwest airlinesTravel & Leisure2.84×
17LodgingTravel & Leisure2.54×
18CruisesTravel & Leisure2.30×
19American AirlinesTravel & Leisure2.28×
20VacationsTravel & Leisure1.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the All-inclusive resort audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by All-inclusive resort audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.29×
Quality AwarenessPREMIUM1.71×
Design AffinityPREMIUM1.68×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by All-inclusive resort audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.88×
Early Adopter MentalityPOWER0.93×
Pet OwnershipJOY0.97×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does All-inclusive resort have in United States?

All-inclusive resort has an estimated audience of 7,147,545 people in United States, concentrated in Texas and Florida.

02

What is the gender split and age of All-inclusive resort fans?

63.4% of All-inclusive resort fans are female, 36.6% are male, with an average age of 43.6 years.

03

Which brands do All-inclusive resort fans like most?

All-inclusive resort fans show strongest brand affinity for Resort (3.68×), Santo Domingo (9.99×), and Pastoral care (24.06×) over the country average.

04

Where do All-inclusive resort fans live in United States?

All-inclusive resort fans in United States are most concentrated in Texas (reach ~600K), Florida (reach ~500K), and New York (reach ~500K). These three regions account for the largest share of the active audience.

05

What other brands do All-inclusive resort fans also like?

Beyond All-inclusive resort itself, the audience over-indexes on Santo Domingo (9.99×), Pastoral care (24.06×), Conference and resort hotels (7.4×), and Punta Cana (10.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel type audiences in United States

See All-inclusive resort audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for All-inclusive resort. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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