Rascasse Audience Intelligence

Dembow Audience in United States

A data profile of the people who buy, follow and care about Dembow in United States — modelled from more than twelve digital signal sources. Dembow has an estimated audience of 1,097,244 people in United States.

#8356among Topic in United States#2842in Music & Radio

The average Dembow fan in United States is 32.6 years old, more male, and lives primarily in New York.

The audience is concentrated in New York, California, Florida.

Top brand affinities include Kia Picanto, Punta Cana, KaRoL G, with strongest over-indexing on Kia Picanto (128.5× the country average).

Demographically, the Dembow audience skews more male with an average age of 32.6, and over-indexes on personality traits such as Tradition, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dembow fan in United States is more male, around 32.6 years old, with strong Tradition tendencies and a notable affinity for Kia Picanto.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dembow profile in United States.

Audience size
1.1M
in United States
Gender
42.0%♀
58.0% male
Age
32.6
average years
Country rank
#22229
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dembow fans

42.0% are female, 58.0% are male, average age 32.6.

Fig. 02

Gender split

42.0%
Female
58.0%
Male
Demographic split for Dembow audience in United States
MetricValue
Female42.0%
Male58.0%
Average age32.6
Estimated audience size1,097,244
Fig. 03

Age distribution

Ø 32.6
average years
Age distribution of the Dembow audience in United States
Age bracketShare%
16-1933%
20-2926%
30-3921%
40-4914%
50+7%
Fig. 04

Worldwide distribution

57.5%

of the worldwide Dembow audience comes from United States.

Worldwide audience distribution share by country for Dembow
CountryShare
United States57.5%
Spain15.3%
Mexico6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dembow audience in United States is strongest.

Fig. 05

Top regions by affinity

Dembow fans by region: top regions in United States
#RegionReachAffinity×
01New York~200K2.97×
02New Jersey~70K2.67×
03Massachusetts~50K2.34×
04Rhode Island~7K2.11×
05Florida~200K2.03×
06Connecticut~20K2.00×
07Washington, District of Columbia~6K1.82×
08Maryland~30K1.53×
09Pennsylvania~50K1.35×
10California~200K1.28×
11Virginia~30K1.28×
12North Carolina~40K1.20×
13Texas~100K1.19×
14Georgia~40K1.15×
15Illinois~40K1.12×
16Delaware~3K1.08×
17New Hampshire~4K1.01×
18Nevada~10K1.00×
19Arizona~20K0.94×
20Vermont~2K0.94×
21Alaska~2K0.93×
22North Dakota~2K0.91×
23Washington~20K0.90×
24South Dakota~2K0.90×
25New Mexico~5K0.88×
26Montana~3K0.88×
27Maine~3K0.86×
28Oregon~10K0.85×
29Hawaii~4K0.85×
30Utah~8K0.84×
31West Virginia~4K0.84×
32Colorado~10K0.83×
33Louisiana~10K0.83×
34Idaho~5K0.82×
35Nebraska~5K0.82×
36Kansas~7K0.81×
37Arkansas~7K0.80×
38South Carolina~10K0.79×
39Mississippi~7K0.79×
40Indiana~20K0.78×
41Oklahoma~9K0.77×
42Wisconsin~10K0.76×
43Kentucky~10K0.76×
44Iowa~7K0.75×
45Tennessee~20K0.74×
46Minnesota~10K0.73×
47Alabama~10K0.71×
48Ohio~20K0.68×
49Missouri~10K0.68×
50Michigan~20K0.67×
Fig. 06

Affinity by region

Affinity by region — Dembow, United States
0.67×1.00×2.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dembow audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dembow audience
#·InterestCategoryAffinity×
01Kia PicantoCars & Mobility128.50×
02TUI CruisesTravel & Leisure52.78×
03Kia RioCars & Mobility39.58×
04Punta CanaTravel & Leisure24.53×
05SiaMusic & Radio24.06×
06Prince RoyceMusic & Radio22.53×
07Kia SorentoCars & Mobility22.07×
08El Corte InglésShopping19.94×
09Toyota YarisCars & Mobility18.51×
10KaRoL GMusic & Radio17.69×
11RosaliaMusic & Radio17.69×
12CourseraBusiness & Career15.21×
13United States national football teamSports15.04×
14All-inclusive resortTravel & Leisure14.68×
15Anthony JoshuaSports11.19×
16Royal Caribbean Cruises Ltd.Travel & Leisure6.95×
17Motivational speakingBusiness & Career6.67×
18TicketmasterTravel & Leisure5.99×
19MexicoTravel & Leisure3.51×
20Sam's ClubShopping3.37×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dembow audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dembow audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.96×
Family OrientationCONSERVATISM1.53×
Quality AwarenessPREMIUM1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dembow audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.81×
Early Adopter MentalityPOWER0.84×
DIY MentalityTHRILL0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dembow have in United States?

Dembow has an estimated audience of 1,097,244 people in United States, concentrated in New York and California.

02

What is the gender split and age of Dembow fans?

42.0% of Dembow fans are female, 58.0% are male, with an average age of 32.6 years.

03

Which brands do Dembow fans like most?

Dembow fans show strongest brand affinity for Kia Picanto (128.5×), Punta Cana (24.53×), and KaRoL G (17.69×) over the country average.

04

Where do Dembow fans live in United States?

Dembow fans in United States are most concentrated in New York (reach ~200K), California (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Dembow fans also like?

Beyond Dembow itself, the audience over-indexes on Punta Cana (24.53×), KaRoL G (17.69×), All-inclusive resort (14.68×), and Sia (24.06×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Dembow audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dembow. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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