A data profile of the people who buy, follow and care about Prince Royce in United States — modelled from more than twelve digital signal sources. Prince Royce has an estimated audience of 1,063,123 people in United States.
The average Prince Royce fan in United States is 35.2 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include VELUX, Camila Cabello, Plumber, with strongest over-indexing on VELUX (289.41× the country average).
Demographically, the Prince Royce audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Price Sensitivity, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Prince Royce fan in United States is balanced, around 35.2 years old, with strong Price Sensitivity tendencies and a notable affinity for VELUX.
The key figures that characterise the Prince Royce profile in United States.
54.5% are female, 45.5% are male, average age 35.2.
| Metric | Value |
|---|---|
| Female | 54.5% |
| Male | 45.5% |
| Average age | 35.2 |
| Estimated audience size | 1,063,123 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 25% | |
| 20-29 | 25% | |
| 30-39 | 23% | |
| 40-49 | 17% | |
| 50+ | 10% |
Where the Prince Royce audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Florida | ~200K | 2.30× | |
| 02 | New Jersey | ~60K | 2.12× | |
| 03 | New York | ~100K | 2.11× | |
| 04 | Texas | ~200K | 2.10× | |
| 05 | Connecticut | ~20K | 1.99× | |
| 06 | Rhode Island | ~6K | 1.75× | |
| 07 | Washington, District of Columbia | ~6K | 1.75× | |
| 08 | California | ~200K | 1.66× | |
| 09 | Illinois | ~60K | 1.60× | |
| 10 | Nevada | ~20K | 1.60× | |
| 11 | Maryland | ~30K | 1.43× | |
| 12 | Massachusetts | ~30K | 1.36× | |
| 13 | North Carolina | ~40K | 1.29× | |
| 14 | New Mexico | ~7K | 1.25× | |
| 15 | Georgia | ~40K | 1.23× | |
| 16 | Arizona | ~30K | 1.17× | |
| 17 | Virginia | ~30K | 1.15× | |
| 18 | Pennsylvania | ~40K | 1.14× | |
| 19 | Delaware | ~3K | 1.10× | |
| 20 | Utah | ~10K | 1.02× | |
| 21 | Wisconsin | ~20K | 0.99× | |
| 22 | Nebraska | ~5K | 0.91× | |
| 23 | South Carolina | ~10K | 0.89× | |
| 24 | Indiana | ~20K | 0.88× | |
| 25 | Colorado | ~10K | 0.88× | |
| 26 | Oklahoma | ~10K | 0.86× | |
| 27 | Kansas | ~7K | 0.85× | |
| 28 | Arkansas | ~7K | 0.84× | |
| 29 | Washington | ~20K | 0.81× | |
| 30 | Louisiana | ~10K | 0.79× | |
| 31 | Oregon | ~10K | 0.79× | |
| 32 | Tennessee | ~20K | 0.77× | |
| 33 | Alaska | ~2K | 0.77× | |
| 34 | Kentucky | ~10K | 0.75× | |
| 35 | Vermont | ~1K | 0.75× | |
| 36 | Alabama | ~10K | 0.74× | |
| 37 | Idaho | ~4K | 0.74× | |
| 38 | Hawaii | ~3K | 0.73× | |
| 39 | New Hampshire | ~3K | 0.73× | |
| 40 | South Dakota | ~2K | 0.73× | |
| 41 | North Dakota | ~2K | 0.73× | |
| 42 | Montana | ~2K | 0.70× | |
| 43 | Mississippi | ~6K | 0.69× | |
| 44 | Minnesota | ~10K | 0.68× | |
| 45 | Iowa | ~6K | 0.68× | |
| 46 | West Virginia | ~3K | 0.64× | |
| 47 | Maine | ~2K | 0.63× | |
| 48 | Michigan | ~20K | 0.59× | |
| 49 | Ohio | ~20K | 0.58× | |
| 50 | Missouri | ~10K | 0.57× |
The strongest cross-interests of the Prince Royce audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | VELUX | Home & Garden | 289.41× | ||
| 02 | Camila Cabello | Music & Radio | 41.65× | ||
| 03 | Barranquilla | Travel & Leisure | 24.37× | ||
| 04 | Dembow | Music & Radio | 22.53× | ||
| 05 | RetailMeNot | Fashion & Accessoires | 21.89× | ||
| 06 | William Levy (actor) | Movies & TV | 21.37× | ||
| 07 | Plumber | Home & Garden | 20.00× | ||
| 08 | Disney, Oklahoma | POI | 17.26× | ||
| 09 | Enrique Iglesias | Music & Radio | 13.68× | ||
| 10 | Construction worker | Business & Career | 12.81× | ||
| 11 | Regional styles of Mexican music | Music & Radio | 11.33× | ||
| 12 | Ricky Martin | Music & Radio | 10.38× | ||
| 13 | Norteño (music) | Music & Radio | 10.04× | ||
| 14 | Maquillaje Profesional | Beauty & Wellness | 9.36× | ||
| 15 | Bad Bunny | Music & Radio | 8.00× | ||
| 16 | Sky | Travel & Leisure | 7.61× | ||
| 17 | Spanish language | Politics & Society | 5.76× | ||
| 18 | Latin music (genre) | Music & Radio | 4.58× | ||
| 19 | FIFA World Cup | Sports | 2.70× | ||
| 20 | FIFA World Cup 2026 | Sports | 2.27× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 4.33× | |
| Tradition | CONSERVATISM | 1.56× | |
| Urban Lifestyle | OPEN | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.78× | |
| Creativity | OPEN | 0.80× | |
| Risk Appetite | THRILL | 0.80× |
Prince Royce has an estimated audience of 1,063,123 people in United States, concentrated in California and Texas.
54.5% of Prince Royce fans are female, 45.5% are male, with an average age of 35.2 years.
Prince Royce fans show strongest brand affinity for VELUX (289.41×), Camila Cabello (41.65×), and Plumber (20×) over the country average.
Prince Royce fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Prince Royce itself, the audience over-indexes on Camila Cabello (41.65×), Plumber (20×), Bad Bunny (8×), and RetailMeNot (21.89×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Prince Royce. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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