Prince Royce Audience in United States

Prince Royce logo

Prince Royce has an estimated audience of 1,054,159 people in United States. 54.5% are female, 45.5% are male, average age 35.2. Top regions: Texas, California, Florida. Top brand affinities: VELUX, Camila Cabello, Plumber, Bad Bunny, RetailMeNot.

The average Prince Royce fan in United States is 35.2 years old, balanced, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include VELUX, Camila Cabello, Plumber, with strongest over-indexing on VELUX (289.41× the country average). Demographically, the Prince Royce audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Prince Royce fans

Demographic split for Prince Royce audience in United States
MetricValue
Female54.5%
Male45.5%
Average age35.2
Estimated audience size1,054,159

Audience persona

The typical Prince Royce fan in United States is balanced, around 35.2 years old, with strong Risk Appetite tendencies and a notable affinity for VELUX.

Top regions in United States

Top regions ranked by reach for Prince Royce in United States
RegionReachAffinity
Texas195,6342.16×
California193,7181.67×
Florida174,5562.45×
New York126,7442.15×
New Jersey56,0652.09×
Illinois52,5131.5×
Pennsylvania38,9791.1×
North Carolina38,9751.23×
Georgia37,1721.14×
Massachusetts29,1521.4×
Arizona28,4731.32×
Virginia27,3581.07×
Maryland26,7241.47×
Washington18,9720.9×
Ohio18,6370.57×
Connecticut18,2981.73×
Indiana17,3040.9×
Tennessee16,7210.79×
Nevada16,6121.63×
Colorado16,2670.98×
Michigan15,6300.57×
South Carolina13,0160.82×
Wisconsin12,7380.8×
Oklahoma10,6810.91×
Oregon10,3590.86×
Louisiana10,2730.76×
Alabama10,2040.69×
Utah10,1371.07×
Minnesota10,0820.67×
Kentucky9,4580.72×
Missouri9,0820.53×
Kansas7,2260.87×
New Mexico7,0961.34×
Arkansas6,7910.78×
Washington, District of Columbia6,6132.09×
Rhode Island5,4141.61×
Mississippi5,2490.6×
Iowa5,1770.6×
Nebraska4,6460.88×
Idaho3,4910.66×
Delaware2,9421.01×
Hawaii2,9250.65×
New Hampshire2,1570.52×
West Virginia1,5990.33×
Maine1,1100.29×
Alaska1,0450.46×
South Dakota9990.41×
Montana8350.29×
North Dakota7290.34×
Wyoming5880.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Prince Royce audience
BrandAffinityCategory
VELUX289.41×Home & Garden
Camila Cabello41.65×Music & Radio
Plumber20×Home & Garden
Bad Bunny8×Music & Radio
RetailMeNot21.89×Fashion & Accessoires
Regional styles of Mexican music11.33×Music & Radio
Spanish language5.76×Politics & Society
William Levy (actor)21.37×Movies & TV
Construction worker12.81×Business & Career
Barranquilla24.37×Travel & Leisure
Norteño (music)10.04×Music & Radio
Disney, Oklahoma17.26×
Maquillaje Profesional9.36×Beauty & Wellness
Club América8.23×Sports
Dembow22.53×Music & Radio
Ricky Martin10.38×Music & Radio
Latin music (genre)4.58×Music & Radio
Sky7.61×Travel & Leisure
El Palacio de Hierro10.46×Shopping
Instant messaging2.85×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Prince Royce audience
TraitClusterScore
Risk AppetiteTHRILL1.5
Luxury OrientationPREMIUM1.25
Urban LifestyleOPEN1.03
Social Media UsageJOY1.03
ExtroversionTHRILL0.99
Price SensitivityPREMIUM0.99

Worldwide distribution

Worldwide audience distribution share by country for Prince Royce
CountryShare
United States39.7%
Spain9.5%
Mexico9.2%

See Prince Royce audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Prince Royce have in United States?

Prince Royce has an estimated audience of 1,054,159 people in United States, concentrated in Texas and California.

What is the gender split and age of Prince Royce fans?

54.5% of Prince Royce fans are female, 45.5% are male, with an average age of 35.2 years.

Which brands do Prince Royce fans like most?

Prince Royce fans show strongest brand affinity for VELUX (289.41×), Camila Cabello (41.65×), and Plumber (20×) over the country average.

Where do Prince Royce fans live in United States?

Prince Royce fans in United States are most concentrated in Texas (reach 195,634), California (reach 193,718), and Florida (reach 174,556). These three regions account for the largest share of the active audience.

What other brands do Prince Royce fans also like?

Beyond Prince Royce itself, the audience over-indexes on Camila Cabello (41.65×), Plumber (20×), Bad Bunny (8×), and RetailMeNot (21.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Prince Royce. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.