A data profile of the people who buy, follow and care about Damansara, Selangor in United States — modelled from more than twelve digital signal sources. Damansara, Selangor has an estimated audience of 268,028 people in United States.
The average Damansara, Selangor fan in United States is 35.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Bob Evans, Calgary Stampeders, New Year's Eve, with strongest over-indexing on Bob Evans (90.03× the country average).
Demographically, the Damansara, Selangor audience skews more female with an average age of 35.3, and over-indexes on personality traits such as Convenience Orientation, Indulgence.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 5 regions tracked by Rascasse.
The typical Damansara, Selangor fan in United States is more female, around 35.3 years old, with strong Convenience Orientation tendencies and a notable affinity for Bob Evans.
The key figures that characterise the Damansara, Selangor profile in United States.
61.1% are female, 38.9% are male, average age 35.3.
| Metric | Value |
|---|---|
| Female | 61.1% |
| Male | 38.9% |
| Average age | 35.3 |
| Estimated audience size | 268,028 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 18% | |
| 30-39 | 14% | |
| 40-49 | 16% | |
| 50+ | 17% |
of the worldwide Damansara, Selangor audience comes from United States.
| Country | Share |
|---|---|
| Malaysia | 53.5% |
| United States | 9.0% |
| Japan | 7.6% |
Where the Damansara, Selangor audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Illinois | ~10K | 1.07× | |
| 02 | Florida | ~20K | 1.00× | |
| 03 | New York | ~10K | 1.00× | |
| 04 | Texas | ~20K | 0.97× | |
| 05 | California | ~30K | 0.95× |
The strongest cross-interests of the Damansara, Selangor audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Calgary Stampeders | Sports | 244.14× | ||
| 02 | Reseller web hosting | Technology & Electronics | 117.28× | ||
| 03 | Bob Evans | Food & Beverages | 90.03× | ||
| 04 | Guest house | Travel & Leisure | 82.62× | ||
| 05 | Kuala Lumpur | Travel & Leisure | 53.58× | ||
| 06 | Tumi | Fashion & Accessoires | 37.59× | ||
| 07 | Wyndham Hotels & Resorts | Travel & Leisure | 31.56× | ||
| 08 | New Year's Eve | Home & Garden | 23.27× | ||
| 09 | Sidney Crosby | Sports | 20.00× | ||
| 10 | Florida Panthers | Sports | 20.00× | ||
| 11 | Toronto Maple Leafs | Sports | 20.00× | ||
| 12 | Wayne Gretzky | Sports | 20.00× | ||
| 13 | Buffalo Sabres | Sports | 18.36× | ||
| 14 | Montreal Canadiens | Sports | 17.17× | ||
| 15 | San Jose Sharks | Sports | 16.91× | ||
| 16 | Ice Hockey World Championships | Sports | 12.70× | ||
| 17 | Dallas Stars | Sports | 11.99× | ||
| 18 | Minnesota Wild | Sports | 11.05× | ||
| 19 | Colorado Avalanche | Sports | 10.87× | ||
| 20 | Hilton Worldwide | Travel & Leisure | 8.02× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.74× | |
| Indulgence | JOY | 1.58× | |
| Patriotism | CONSERVATISM | 1.56× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.67× | |
| Early Adopter Mentality | POWER | 0.94× | |
| Mindfulness | BALANCE | 0.96× |
Damansara, Selangor has an estimated audience of 268,028 people in United States, concentrated in California and Texas.
61.1% of Damansara, Selangor fans are female, 38.9% are male, with an average age of 35.3 years.
Damansara, Selangor fans show strongest brand affinity for Bob Evans (90.03×), Calgary Stampeders (244.14×), and New Year's Eve (23.27×) over the country average.
Damansara, Selangor fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Damansara, Selangor itself, the audience over-indexes on Calgary Stampeders (244.14×), New Year's Eve (23.27×), Guest house (82.62×), and Kuala Lumpur (53.58×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Damansara, Selangor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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