Camel (cigarette) Audience in United States

Camel (cigarette) logo

Camel (cigarette) has an estimated audience of 1,954,244 people in United States. 52.9% are female, 47.1% are male, average age 42.4. Top regions: California, Texas, Florida. Top brand affinities: Snuff (tobacco), Cigarette pack, Montecristo (cigar), PubMed, Electronic cigarette.

The average Camel (cigarette) fan in United States is 42.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Snuff (tobacco), Cigarette pack, Montecristo (cigar), with strongest over-indexing on Snuff (tobacco) (38.4× the country average). Demographically, the Camel (cigarette) audience skews balanced with an average age of 42.4, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Tobacco

Demographics of Camel (cigarette) fans

Demographic split for Camel (cigarette) audience in United States
MetricValue
Female52.9%
Male47.1%
Average age42.4
Estimated audience size1,954,244

Audience persona

The typical Camel (cigarette) fan in United States is balanced, around 42.4 years old, with strong Patriotism tendencies and a notable affinity for Snuff (tobacco).

Top regions in United States

Top regions ranked by reach for Camel (cigarette) in United States
RegionReachAffinity
California327,5631.52×
Texas182,5311.09×
Florida133,1861.01×
New York114,3001.05×
Pennsylvania69,7911.06×
Illinois65,2451×
North Carolina64,1301.09×
Georgia62,6501.04×
Ohio61,9421.03×
Virginia54,8221.15×
Michigan51,1051×
New Jersey47,3260.95×
Washington46,9701.2×
Tennessee42,1051.07×
Arizona40,4501.01×
Indiana38,1281.07×
Massachusetts36,4040.95×
Missouri34,4051.09×
Maryland33,1210.99×
Minnesota28,5721.02×
Colorado28,5560.93×
South Carolina28,3140.96×
Wisconsin28,0420.95×
Oregon27,2541.22×
Kentucky27,1331.11×
Alabama25,8400.95×
Louisiana25,0290.99×
Oklahoma22,6791.05×
Utah20,2361.16×
Connecticut18,3820.94×
Nevada17,9160.95×
Mississippi16,7031.04×
Arkansas15,8840.99×
Iowa15,6360.97×
Kansas14,6750.95×
Idaho10,6001.08×
Nebraska10,0231.02×
New Mexico9,1790.94×
West Virginia8,6340.95×
Hawaii7,5910.9×
New Hampshire6,4990.84×
Maine6,4730.92×
Washington, District of Columbia5,6160.96×
Montana4,9010.9×
Rhode Island4,7850.77×
Delaware4,3650.81×
South Dakota3,8820.86×
North Dakota3,7680.94×
Alaska3,5280.84×
Vermont2,8990.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Camel (cigarette) audience
BrandAffinityCategory
Snuff (tobacco)38.4×Food & Beverages
Cigarette pack31.21×Food & Beverages
Montecristo (cigar)46.93×
PubMed16.82×Internet & Social Media
Electronic cigarette12.41×Food & Beverages
Cigarette holder42.25×Food & Beverages
Cigar9.56×Food & Beverages
Cigarette8×Food & Beverages
Smokeless tobacco24.52×Food & Beverages
Chewing tobacco24.61×Food & Beverages
Lighter12.95×Home & Garden
Dollar General2.24×Shopping
Smoking (rolling paper)13.88×Home & Garden
Smoking4.78×Food & Beverages
Walgreens2.07×Shopping
T-Mobile1.91×Technology & Electronics
Tobacco4.85×Food & Beverages
Cigar bar12.59×Food & Beverages
Dipping tobacco17.98×Food & Beverages
Physician1.97×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Camel (cigarette) audience
TraitClusterScore
PatriotismCONSERVATISM1.6
LGBTQ+ IdentityOPEN1.41
Need for SecurityCONSERVATISM1.31
MindfulnessBALANCE1.26
Career OrientationPOWER1.23
IndulgenceJOY1.17

Worldwide distribution

Worldwide audience distribution share by country for Camel (cigarette)
CountryShare
United States24.7%
India7.6%
China5.5%

See Camel (cigarette) audiences in other countries

More Tobacco audiences in United States

Frequently asked questions

How many fans does Camel (cigarette) have in United States?

Camel (cigarette) has an estimated audience of 1,954,244 people in United States, concentrated in California and Texas.

What is the gender split and age of Camel (cigarette) fans?

52.9% of Camel (cigarette) fans are female, 47.1% are male, with an average age of 42.4 years.

Which brands do Camel (cigarette) fans like most?

Camel (cigarette) fans show strongest brand affinity for Snuff (tobacco) (38.4×), Cigarette pack (31.21×), and Montecristo (cigar) (46.93×) over the country average.

Where do Camel (cigarette) fans live in United States?

Camel (cigarette) fans in United States are most concentrated in California (reach 327,563), Texas (reach 182,531), and Florida (reach 133,186). These three regions account for the largest share of the active audience.

What other brands do Camel (cigarette) fans also like?

Beyond Camel (cigarette) itself, the audience over-indexes on Cigarette pack (31.21×), Montecristo (cigar) (46.93×), PubMed (16.82×), and Electronic cigarette (12.41×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Camel (cigarette). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.