Snuff (tobacco) Audience in United States
Snuff (tobacco) has an estimated audience of 1,347,583 people in United States. 46.2% are female, 53.8% are male, average age 43.9. Top brand affinities: PubMed, Capital One, Google Maps, Indeed.com, Camel (cigarette).
Top brand affinities include PubMed, Capital One, Google Maps, with strongest over-indexing on PubMed (162.91× the country average). Demographically, the Snuff (tobacco) audience skews balanced with an average age of 43.9, and over-indexes on personality traits such as Patriotism, Need for Security.
Category: Food & Beverages · Type: Topic
Demographics of Snuff (tobacco) fans
| Metric | Value |
|---|---|
| Female | 46.2% |
| Male | 53.8% |
| Average age | 43.9 |
| Estimated audience size | 1,347,583 |
Audience persona
The typical Snuff (tobacco) fan in United States is balanced, around 43.9 years old, with strong Patriotism tendencies and a notable affinity for PubMed.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| PubMed | 162.91× | Internet & Social Media |
| Capital One | 15.25× | Business & Career |
| Google Maps | 13.53× | Internet & Social Media |
| Indeed.com | 12.31× | Business & Career |
| Camel (cigarette) | 57.08× | Food & Beverages |
| CarGurus | 14.4× | Cars & Mobility |
| Google News | 13.29× | News |
| Circle K | 15.82× | Shopping |
| Clint Eastwood | 20.25× | Movies & TV |
| AccuWeather | 14.39× | Home & Garden |
| Jack Nicholson | 27.76× | Movies & TV |
| Aaron Rodgers | 11.94× | Sports |
| Enterprise Rent-A-Car | 11.23× | Cars & Mobility |
| Diane Keaton | 10.58× | Movies & TV |
| Bruce Willis | 12.31× | Movies & TV |
| Billy Bob Thornton | 14.58× | Movies & TV |
| Beetlejuice | 7.97× | Movies & TV |
| DeviantArt | 11.56× | Internet & Social Media |
| Demi Moore | 13.88× | Movies & TV |
| John Wayne | 22.4× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.07 |
| Need for Security | CONSERVATISM | 1.61 |
| Career Orientation | POWER | 1.39 |
| DIY Mentality | THRILL | 1.31 |
| Price Sensitivity | PREMIUM | 1.3 |
| Social Media Usage | JOY | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 43.9% |
| United Kingdom | 6.6% |
| Canada | 6.1% |
See Snuff (tobacco) audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Snuff (tobacco). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.