Tobacco pipe Audience in United States
Tobacco pipe has an estimated audience of 2,325,077 people in United States. 50.0% are female, 50.0% are male, average age 40.8. Top brand affinities: Camel (cigarette), Cigar, Larynx, Electronic cigarette, Tobacco.
Top brand affinities include Camel (cigarette), Cigar, Larynx, with strongest over-indexing on Camel (cigarette) (126.56× the country average). Demographically, the Tobacco pipe audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Patriotism, DIY Mentality.
Category: Food & Beverages · Type: Topic
Demographics of Tobacco pipe fans
| Metric | Value |
|---|---|
| Female | 50.0% |
| Male | 50.0% |
| Average age | 40.8 |
| Estimated audience size | 2,325,077 |
Audience persona
The typical Tobacco pipe fan in United States is balanced, around 40.8 years old, with strong Patriotism tendencies and a notable affinity for Camel (cigarette).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Camel (cigarette) | 126.56× | Food & Beverages |
| Cigar | 19.34× | Food & Beverages |
| Larynx | 59.17× | Health |
| Electronic cigarette | 17.07× | Food & Beverages |
| Tobacco | 12.83× | Food & Beverages |
| PubMed | 20× | Internet & Social Media |
| Montecristo (cigar) | 33.67× | |
| Cigarette pack | 20× | Food & Beverages |
| Cigarette | 9.65× | Food & Beverages |
| Snuff (tobacco) | 19.56× | Food & Beverages |
| Smoking | 5.83× | Food & Beverages |
| Smokeless tobacco | 23.4× | Food & Beverages |
| United States | 1.68× | Travel & Leisure |
| Lighter | 12.22× | Home & Garden |
| Esophagus | 24.34× | Health |
| Smoking (rolling paper) | 13.88× | Home & Garden |
| Weeds (TV series) | 9.38× | Movies & TV |
| Dipping tobacco | 21.7× | Food & Beverages |
| Rock music | 1.56× | Music & Radio |
| Friendship | 1.82× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.86 |
| DIY Mentality | THRILL | 1.32 |
| Need for Security | CONSERVATISM | 1.31 |
| Travelling | THRILL | 1.26 |
| Luxury Orientation | PREMIUM | 1.26 |
| Individualism | JOY | 1.25 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.4% |
| China | 5.3% |
| Brazil | 5.2% |
See Tobacco pipe audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Tobacco pipe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.