Tobacco pipe Audience in United States
Tobacco pipe has an estimated audience of 2,325,077 people in United States. 50.0% are female, 50.0% are male, average age 40.8. Top brand affinities: Tobacco pipe, Camel (cigarette), Larynx, Marlboro (cigarette), Montecristo (cigar).
Top brand affinities include Tobacco pipe, Camel (cigarette), Larynx, with strongest over-indexing on Tobacco pipe (500.0× the country average). Demographically, the Tobacco pipe audience skews balanced with an average age of 40.8, and over-indexes on personality traits such as Tradition, Social Media Usage.
Category: Food & Beverages · Type: Topic
Demographics of Tobacco pipe fans
| Metric | Value |
|---|---|
| Female | 50.0% |
| Male | 50.0% |
| Average age | 40.8 |
| Estimated audience size | 2,325,077 |
Audience persona
The typical Tobacco pipe fan in United States is balanced, around 40.8 years old, with strong Tradition tendencies and a notable affinity for Tobacco pipe.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tobacco pipe | 500.0× | Food & Beverages |
| Camel (cigarette) | 126.56× | Food & Beverages |
| Larynx | 59.17× | Health |
| Marlboro (cigarette) | 51.85× | Food & Beverages |
| Montecristo (cigar) | 33.67× | |
| Rocky Patel Premium Cigars | 33.33× | Food & Beverages |
| Pink peppercorn | 32.61× | Food & Beverages |
| Rothmans | 28.23× | Food & Beverages |
| Gold Flake | 28.23× | Food & Beverages |
| Gauloises Blondes | 27.17× | Food & Beverages |
| Pall Mall | 27.17× | Food & Beverages |
| The Cigar Life | 26.09× | Shopping |
| Cigar Advisor | 25.4× | Food & Beverages |
| John Player Special | 25.37× | Food & Beverages |
| Perdomo (cigar brand) | 25.19× | Food & Beverages |
| Waking the Cadaver | 24.34× | Music & Radio |
| Esophagus | 24.34× | Health |
| Extermination Dismemberment | 24.34× | Music & Radio |
| PeelingFlesh | 24.34× | Music & Radio |
| Snuffed on Sight | 24.34× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 1.74 |
| Social Media Usage | JOY | 1.72 |
| Price Sensitivity | PREMIUM | 1.67 |
| Indulgence | JOY | 1.46 |
| Urban Lifestyle | OPEN | 1.45 |
| Travelling | THRILL | 1.39 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.4% |
| China | 5.3% |
| Brazil | 5.2% |
See Tobacco pipe audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Tobacco pipe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.