A data profile of the people who buy, follow and care about Cigar in United States — modelled from more than twelve digital signal sources. Cigar has an estimated audience of 5,628,442 people in United States.
Cigar has an estimated audience of 5,628,442 people in United States. 43.8% are female, 56.2% are male, average age 41.3. Top brand affinities: Montecristo (cigar), Tobacco pipe, Cigar Aficionado, Tobacco, Cigar Advisor.
Top brand affinities include Montecristo (cigar), Tobacco pipe, Cigar Aficionado, with strongest over-indexing on Montecristo (cigar) (50.32× the country average).
Demographically, the Cigar audience skews more male with an average age of 41.3, and over-indexes on personality traits such as Patriotism, Luxury Orientation.
The typical Cigar fan in United States is more male, around 41.3 years old, with strong Patriotism tendencies and a notable affinity for Montecristo (cigar).
The key figures that characterise the Cigar profile in United States.
43.8% are female, 56.2% are male, average age 41.3.
| Metric | Value |
|---|---|
| Female | 43.8% |
| Male | 56.2% |
| Average age | 41.3 |
| Estimated audience size | 5,628,442 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 25% |
of the worldwide Cigar audience comes from United States.
| Country | Share |
|---|---|
| United States | 29.2% |
| Japan | 5.5% |
| Indonesia | 4.6% |
The strongest cross-interests of the Cigar audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Montecristo (cigar) | Brand | 50.32× | ||
| 02 | Cigar Advisor | Food & Beverages | 49.42× | ||
| 03 | Famous Smoke Shop | Business & Career | 40.98× | ||
| 04 | Cohiba (cigar brand) | Food & Beverages | 29.47× | ||
| 05 | Tobacco pipe | Food & Beverages | 26.16× | ||
| 06 | Cigar Aficionado | Food & Beverages | 23.79× | ||
| 07 | Tobacco | Food & Beverages | 7.67× | ||
| 08 | Dick Cheney | Politics & Society | 4.17× | ||
| 09 | Nancy Mace | Politics & Society | 2.98× | ||
| 10 | New York City | Travel & Leisure | 2.05× | ||
| 11 | United States | Travel & Leisure | 1.78× | ||
| 12 | Rock music | Music & Radio | 1.76× | ||
| 13 | Culture | Literature | 1.71× | ||
| 14 | Online shopping | Shopping | 1.68× | ||
| 15 | Video games | Games | 1.61× | ||
| 16 | Alcoholic beverages | Food & Beverages | 1.60× | ||
| 17 | U.S. state | Travel & Leisure | 1.58× | ||
| 18 | Fitness and wellness | Sports | 1.52× | ||
| 19 | Outdoor recreation | Sports | 1.52× | ||
| 20 | Photography | Arts & Culture | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 2.78× | |
| Luxury Orientation | PREMIUM | 1.78× | |
| Indulgence | JOY | 1.77× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 1.06× | |
| Creativity | OPEN | 1.11× | |
| Social Media Usage | JOY | 1.13× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Cigar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.