Rascasse Audience Intelligence

Montecristo (cigar) Target Market in United States

A data profile of the people who buy, follow and care about Montecristo (cigar) in United States — modelled from more than twelve digital signal sources. Montecristo (cigar) has an estimated audience of 722,611 people in United States.

#3017among Brand in United States

The average Montecristo (cigar) fan in United States is 38.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Cigar, Zippo, Camel (cigarette), with strongest over-indexing on Cigar (50.32× the country average).

Demographically, the Montecristo (cigar) audience skews more female with an average age of 38.5, and over-indexes on personality traits such as Patriotism, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Montecristo (cigar) fan in United States is more female, around 38.5 years old, with strong Patriotism tendencies and a notable affinity for Cigar.

Type: Brand

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Montecristo (cigar) profile in United States.

Audience size
723K
in United States
Gender
56.7%♀
43.3% male
Age
38.5
average years
Country rank
#29317
Brand in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Montecristo (cigar)

56.7% are female, 43.3% are male, average age 38.5.

Fig. 02

Gender split

56.7%
Female
43.3%
Male
Demographic split for Montecristo (cigar) audience in United States
MetricValue
Female56.7%
Male43.3%
Average age38.5
Estimated audience size722,611
Fig. 03

Age distribution

Ø 38.5
average years
Age distribution of the Montecristo (cigar) audience in United States
Age bracketShare%
16-1922%
20-2921%
30-3917%
40-4918%
50+22%
Fig. 04

Worldwide distribution

32.5%

of the worldwide Montecristo (cigar) audience comes from United States.

Worldwide audience distribution share by country for Montecristo (cigar)
CountryShare
United States32.5%
France12.9%
Brazil6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Montecristo (cigar) audience in United States is strongest.

Fig. 05

Top regions by affinity

Montecristo (cigar) customers by region in United States
#RegionReachAffinity×
01Massachusetts~40K2.64×
02Washington~30K1.85×
03Oregon~10K1.48×
04Alaska~2K1.29×
05Maine~3K1.28×
06Utah~8K1.26×
07Colorado~10K1.23×
08Idaho~4K1.22×
09Montana~2K1.20×
10Nebraska~4K1.17×
11South Dakota~2K1.16×
12Iowa~6K1.13×
13Vermont~1K1.13×
14Michigan~20K1.11×
15Oklahoma~8K1.08×
16New Hampshire~3K1.07×
17North Dakota~1K1.06×
18Arizona~10K1.03×
19Minnesota~10K1.03×
20Arkansas~6K1.02×
21Kansas~5K1.01×
22West Virginia~3K1.01×
23Missouri~10K0.99×
24Wisconsin~10K0.99×
25Rhode Island~2K0.92×
26Pennsylvania~20K0.90×
27California~70K0.89×
28Hawaii~3K0.89×
29Kentucky~7K0.85×
30Nevada~6K0.85×
31Indiana~10K0.84×
32Ohio~20K0.83×
33Tennessee~10K0.83×
34Delaware~2K0.82×
35Florida~40K0.81×
36Texas~50K0.79×
37New Mexico~3K0.79×
38Virginia~10K0.78×
39Louisiana~7K0.78×
40Alabama~7K0.77×
41Illinois~20K0.75×
42Connecticut~5K0.75×
43North Carolina~20K0.74×
44New York~30K0.73×
45South Carolina~8K0.73×
46Mississippi~4K0.70×
47Georgia~10K0.67×
48Maryland~8K0.66×
49Washington, District of Columbia~1K0.66×
50New Jersey~10K0.65×
Fig. 06

Affinity by region

Affinity by region — Montecristo (cigar), United States
0.65×1.00×2.64×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Montecristo (cigar) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Montecristo (cigar) audience
#·InterestCategoryAffinity×
01ZippoFood & Beverages59.13×
02Anthem Blue CrossBusiness & Career50.41×
03CigarFood & Beverages50.32×
04Camel (cigarette)Food & Beverages46.93×
05Cigar barFood & Beverages41.67×
06Tobacco pipeFood & Beverages33.67×
07TobaccoFood & Beverages17.82×
08Naomi ScottMovies & TV16.01×
09Malibu RumFood & Beverages12.63×
10Ryder CupSports7.41×
11CigaretteFood & Beverages7.01×
12Denny'sFood & Beverages5.44×
13The SopranosMovies & TV4.80×
14SmokingFood & Beverages4.72×
15Masters TournamentSports4.33×
16Bourbon whiskeyFood & Beverages4.21×
17WhiskyFood & Beverages3.34×
18Planet FitnessSports2.12×
19BeerFood & Beverages1.94×
20Alcoholic beveragesFood & Beverages1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Montecristo (cigar) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Montecristo (cigar) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.42×
IndulgenceJOY1.82×
Urban LifestyleOPEN1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Montecristo (cigar) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.78×
Social Media UsageJOY0.80×
Pet OwnershipJOY0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Montecristo (cigar)'s target market in United States?

Montecristo (cigar)'s target market in United States covers an estimated 722,611 people, concentrated in California and Texas.

02

What is the gender split and age of Montecristo (cigar) customers?

56.7% of the Montecristo (cigar) audience are female, 43.3% are male, with an average age of 38.5 years.

03

Which brands do Montecristo (cigar) fans like most?

Montecristo (cigar) fans show strongest brand affinity for Cigar (50.32×), Zippo (59.13×), and Camel (cigarette) (46.93×) over the country average.

04

Where do Montecristo (cigar) fans live in United States?

Montecristo (cigar) fans in United States are most concentrated in California (reach ~70K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Montecristo (cigar) fans also like?

Beyond Montecristo (cigar) itself, the audience over-indexes on Zippo (59.13×), Camel (cigarette) (46.93×), Anthem Blue Cross (50.41×), and Tobacco (17.82×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See Montecristo (cigar) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Montecristo (cigar). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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