Cigarette Audience in United States
Cigarette has an estimated audience of 7,677,706 people in United States. 45.8% are female, 54.2% are male, average age 43.7. Top brand affinities: Smoking, Sunoco, Tobacco, Fox News Channel, Wawa Inc..
Top brand affinities include Smoking, Sunoco, Tobacco, with strongest over-indexing on Smoking (6.27× the country average). Demographically, the Cigarette audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Need for Security, Extroversion.
Category: Food & Beverages · Type: Topic
Demographics of Cigarette fans
| Metric | Value |
|---|---|
| Female | 45.8% |
| Male | 54.2% |
| Average age | 43.7 |
| Estimated audience size | 7,677,706 |
Audience persona
The typical Cigarette fan in United States is balanced, around 43.7 years old, with strong Need for Security tendencies and a notable affinity for Smoking.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Smoking | 6.27× | Food & Beverages |
| Sunoco | 7.33× | Cars & Mobility |
| Tobacco | 6.49× | Food & Beverages |
| Fox News Channel | 1.62× | Movies & TV |
| Wawa Inc. | 2.95× | Shopping |
| Dollar General | 2.04× | Shopping |
| Walmart | 1.6× | Shopping |
| Dogs | 1.54× | Pets & Animals |
| U.S. state | 1.54× | Travel & Leisure |
| Recipes | 1.51× | Food & Beverages |
| Humour | 1.57× | Literature |
| Animal | 1.57× | Pets & Animals |
| Rhythm and blues music | 1.63× | Music & Radio |
| Texas Roadhouse | 1.89× | Food & Beverages |
| EBay | 1.71× | Shopping |
| 1.59× | Internet & Social Media | |
| Fatherhood | 1.8× | Kids & Family |
| NBC | 1.56× | Movies & TV |
| T-Mobile | 1.84× | Technology & Electronics |
| Gift | 1.51× | Shopping |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.33 |
| Extroversion | THRILL | 1.24 |
| Patriotism | CONSERVATISM | 1.17 |
| Family Orientation | CONSERVATISM | 1.17 |
| Early Adopter Mentality | POWER | 1.15 |
| Indulgence | JOY | 1.14 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.8% |
| France | 4.9% |
| United Kingdom | 4.2% |
See Cigarette audiences in other countries
More Food & Beverages audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
How to read this data
Audience size is the estimated number of people in United States who actively search for Cigarette. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.