Charlie and the Chocolate Factory (film) Audience in United States

Charlie and the Chocolate Factory (film) has an estimated audience of 2,159,368 people in United States. 66.1% are female, 33.9% are male, average age 32.7. Top regions: California, Texas, Florida. Top brand affinities: Monsters, Scooby-Doo, Autism Awareness, Margot Robbie, Diabetes mellitus awareness.

The average Charlie and the Chocolate Factory (film) fan in United States is 32.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Monsters, Scooby-Doo, Autism Awareness, with strongest over-indexing on Monsters (17.22× the country average). Demographically, the Charlie and the Chocolate Factory (film) audience skews more female with an average age of 32.7, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Charlie and the Chocolate Factory (film) fans

Demographic split for Charlie and the Chocolate Factory (film) audience in United States
MetricValue
Female66.1%
Male33.9%
Average age32.7
Estimated audience size2,159,368

Audience persona

The typical Charlie and the Chocolate Factory (film) fan in United States is more female, around 32.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Monsters.

Top regions in United States

Top regions ranked by reach for Charlie and the Chocolate Factory (film) in United States
RegionReachAffinity
California267,4151.13×
Texas207,0021.12×
Florida136,2920.93×
New York106,5740.88×
Pennsylvania75,4451.04×
Illinois72,5641.01×
Ohio71,1151.07×
Georgia66,343
North Carolina64,2650.99×
Michigan57,6751.02×
Arizona56,4911.28×
Virginia48,8920.93×
New Jersey47,9980.87×
Tennessee46,0281.06×
Washington45,5061.05×
Indiana44,8071.14×
Missouri42,7121.23×
Massachusetts36,9050.87×
Colorado35,1461.03×
Alabama32,7961.09×
Wisconsin32,3020.99×
Maryland32,1950.87×
South Carolina29,9350.92×
Minnesota29,3220.95×
Kentucky29,0641.07×
Louisiana27,5120.99×
Oklahoma27,4451.14×
Utah27,0001.4×
Oregon25,2951.02×
Nevada21,9621.05×
Connecticut21,1940.98×
Arkansas18,3811.03×
Iowa17,9201.01×
Kansas17,6081.03×
Mississippi16,9030.95×
New Mexico12,9141.19×
Idaho12,6751.17×
Nebraska10,8901.01×
West Virginia9,6540.96×
New Hampshire8,0670.95×
Hawaii7,6420.82×
Maine6,7670.87×
Rhode Island5,9090.86×
Montana5,7910.97×
Delaware4,9710.83×
South Dakota4,6750.94×
Alaska4,5430.98×
North Dakota4,1310.93×
Washington, District of Columbia4,0480.62×
Vermont3,1750.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Charlie and the Chocolate Factory (film) audience
BrandAffinityCategory
Monsters17.22×Movies & TV
Scooby-Doo5.99×Movies & TV
Autism Awareness10.06×Health
Margot Robbie9.49×Movies & TV
Diabetes mellitus awareness6.69×Health
Zootopia11.17×Movies & TV
Alexandra Daddario9.49×Movies & TV
Shrek10.67×Movies & TV
Singer-songwriter3.36×Music & Radio
Demi Moore7.57×Movies & TV
Kung Fu Panda17.45×Movies & TV
Megamind12.01×Movies & TV
Kia Sportage16.71×Cars & Mobility
Microblogging6.95×Technology & Electronics
Superman2.04×Movies & TV
Natalie Dormer15.62×Movies & TV
Mila Kunis9.54×Movies & TV
Rose Leslie16.71×Movies & TV
Harry Potter2.3×Movies & TV
Kelly Osbourne6.39×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Charlie and the Chocolate Factory (film) audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.59
ExtroversionTHRILL1.41
PatriotismCONSERVATISM1.39
Early Adopter MentalityPOWER1.24
Urban LifestyleOPEN1.17
MindfulnessBALANCE1.15

Worldwide distribution

Worldwide audience distribution share by country for Charlie and the Chocolate Factory (film)
CountryShare
United States29.4%
United Kingdom11.2%
Germany5.3%

See Charlie and the Chocolate Factory (film) audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Charlie and the Chocolate Factory (film) have in United States?

Charlie and the Chocolate Factory (film) has an estimated audience of 2,159,368 people in United States, concentrated in California and Texas.

What is the gender split and age of Charlie and the Chocolate Factory (film) fans?

66.1% of Charlie and the Chocolate Factory (film) fans are female, 33.9% are male, with an average age of 32.7 years.

Which brands do Charlie and the Chocolate Factory (film) fans like most?

Charlie and the Chocolate Factory (film) fans show strongest brand affinity for Monsters (17.22×), Scooby-Doo (5.99×), and Autism Awareness (10.06×) over the country average.

Where do Charlie and the Chocolate Factory (film) fans live in United States?

Charlie and the Chocolate Factory (film) fans in United States are most concentrated in California (reach 267,415), Texas (reach 207,002), and Florida (reach 136,292). These three regions account for the largest share of the active audience.

What other brands do Charlie and the Chocolate Factory (film) fans also like?

Beyond Charlie and the Chocolate Factory (film) itself, the audience over-indexes on Scooby-Doo (5.99×), Autism Awareness (10.06×), Margot Robbie (9.49×), and Diabetes mellitus awareness (6.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Charlie and the Chocolate Factory (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.