Rascasse Audience Intelligence

Chester Zoo Audience in United States

A data profile of the people who buy, follow and care about Chester Zoo in United States — modelled from more than twelve digital signal sources. Chester Zoo has an estimated audience of 562,405 people in United States.

#13among Zoo in United States#3494among POI in United States#2707in Travel & Leisure

The average Chester Zoo fan in United States is 34.2 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Alexa Bliss, Babe Ruth, Smart Communications, with strongest over-indexing on Alexa Bliss (47.77× the country average).

Demographically, the Chester Zoo audience skews more female with an average age of 34.2, and over-indexes on personality traits such as Travelling, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Chester Zoo fan in United States is more female, around 34.2 years old, with strong Travelling tendencies and a notable affinity for Alexa Bliss.

Category: Travel & Leisure · Type: POI · Subtype: Zoo

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Chester Zoo profile in United States.

Audience size
562K
in United States
Gender
55.3%♀
44.7% male
Age
34.2
average years
Country rank
#34188
POI in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Chester Zoo fans

55.3% are female, 44.7% are male, average age 34.2.

Fig. 02

Gender split

55.3%
Female
44.7%
Male
Demographic split for Chester Zoo audience in United States
MetricValue
Female55.3%
Male44.7%
Average age34.2
Estimated audience size562,405
Fig. 03

Age distribution

Ø 34.2
average years
Age distribution of the Chester Zoo audience in United States
Age bracketShare%
16-1934%
20-2921%
30-3917%
40-4916%
50+12%
Fig. 04

Worldwide distribution

15.4%

of the worldwide Chester Zoo audience comes from United States.

Worldwide audience distribution share by country for Chester Zoo
CountryShare
United Kingdom41.2%
United States15.4%
Japan8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Chester Zoo audience in United States is strongest.

Fig. 05

Top regions by affinity

Chester Zoo fans by region: top regions in United States
#RegionReachAffinity×
01Maine~5K2.66×
02Virginia~30K2.19×
03New Hampshire~5K2.14×
04Massachusetts~10K1.29×
05Vermont~1K1.27×
06Oregon~8K1.19×
07Washington~10K1.18×
08Alaska~1K1.09×
09Colorado~9K1.04×
10Washington, District of Columbia~2K1.03×
11Rhode Island~2K1.02×
12Connecticut~6K1.01×
13Kansas~4K1.00×
14Pennsylvania~20K0.99×
15Nebraska~3K0.99×
16Delaware~2K0.99×
17Idaho~3K0.98×
18North Dakota~1K0.98×
19New York~30K0.97×
20Montana~2K0.97×
21South Dakota~1K0.97×
22New Mexico~3K0.96×
23Florida~40K0.95×
24North Carolina~20K0.95×
25Utah~5K0.95×
26West Virginia~2K0.93×
27Hawaii~2K0.92×
28California~60K0.91×
29Missouri~8K0.91×
30New Jersey~10K0.90×
31Tennessee~10K0.90×
32South Carolina~8K0.90×
33Arkansas~4K0.88×
34Maryland~8K0.86×
35Oklahoma~5K0.86×
36Iowa~4K0.86×
37Arizona~10K0.85×
38Wisconsin~7K0.85×
39Minnesota~7K0.85×
40Kentucky~6K0.85×
41Nevada~5K0.85×
42Mississippi~4K0.85×
43Illinois~20K0.83×
44Ohio~10K0.83×
45Michigan~10K0.83×
46Alabama~6K0.83×
47Indiana~8K0.82×
48Louisiana~6K0.81×
49Georgia~10K0.80×
50Texas~30K0.70×
Fig. 06

Affinity by region

Affinity by region — Chester Zoo, United States
0.70×1.00×2.66×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Chester Zoo audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Chester Zoo audience
#·InterestCategoryAffinity×
01Tower BridgeTravel & Leisure63.14×
02Tower of LondonTravel & Leisure59.36×
03Big BenTravel & Leisure57.08×
04Edinburgh CastleTravel & Leisure55.76×
05Fright NightMovies & TV52.73×
06Alexa BlissSports47.77×
07Sarah ConnorMusic & Radio39.91×
08Joe DiMaggioSports39.69×
09Smart CommunicationsTechnology & Electronics38.61×
10Sheryl CrowMusic & Radio34.83×
11Babe RuthSports30.29×
12London EyeTravel & Leisure29.71×
13Gillian AndersonMovies & TV26.48×
14The AnimalsMusic & Radio26.47×
15British MuseumArts & Culture17.06×
16William ShatnerMovies & TV15.15×
17Air FranceTravel & Leisure13.15×
18Meg RyanMovies & TV11.45×
19Zara LarssonMusic & Radio9.61×
20ZooKids & Family7.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Chester Zoo audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Chester Zoo audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.91×
PatriotismCONSERVATISM2.41×
SpiritualityBALANCE1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Chester Zoo audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.86×
SustainabilityBALANCE0.87×
ExtroversionTHRILL0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Chester Zoo have in United States?

Chester Zoo has an estimated audience of 562,405 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Chester Zoo fans?

55.3% of Chester Zoo fans are female, 44.7% are male, with an average age of 34.2 years.

03

Which brands do Chester Zoo fans like most?

Chester Zoo fans show strongest brand affinity for Alexa Bliss (47.77×), Babe Ruth (30.29×), and Smart Communications (38.61×) over the country average.

04

Where do Chester Zoo fans live in United States?

Chester Zoo fans in United States are most concentrated in California (reach ~60K), Florida (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Chester Zoo fans also like?

Beyond Chester Zoo itself, the audience over-indexes on Babe Ruth (30.29×), Smart Communications (38.61×), London Eye (29.71×), and Gillian Anderson (26.48×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Zoo audiences in United States

See Chester Zoo audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Chester Zoo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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