Chris Johnson (running back) Audience in United States

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Chris Johnson (running back) has an estimated audience of 380,149 people in United States. 36.7% are female, 63.3% are male, average age 33.7. Top regions: Florida, Texas, California. Top brand affinities: Governor of Michigan, Israel, MK, Goop, Mathcore.

The average Chris Johnson (running back) fan in United States is 33.7 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, Texas, California. Top brand affinities include Governor of Michigan, Israel, MK, with strongest over-indexing on Governor of Michigan (5.92× the country average). Demographically, the Chris Johnson (running back) audience skews more male with an average age of 33.7, and over-indexes on personality traits such as Extroversion, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: Person

Demographics of Chris Johnson (running back) fans

Demographic split for Chris Johnson (running back) audience in United States
MetricValue
Female36.7%
Male63.3%
Average age33.7
Estimated audience size380,149

Audience persona

The typical Chris Johnson (running back) fan in United States is more male, around 33.7 years old, with strong Extroversion tendencies and a notable affinity for Governor of Michigan.

Top regions in United States

Top regions ranked by reach for Chris Johnson (running back) in United States
RegionReachAffinity
Florida35,8071.39×
Texas34,3341.05×
California30,2570.72×
Tennessee19,0212.49×
New York17,7110.83×
Pennsylvania17,3651.36×
North Carolina17,0871.49×
Georgia16,8041.43×
Ohio13,2321.13×
Illinois11,9620.94×
Virginia10,5871.14×
Michigan10,0711.01×
New Jersey9,9121.03×
Maryland8,6201.32×
South Carolina7,3761.29×
Louisiana7,3091.49×
Indiana7,0661.02×
Alabama6,8821.3×
Arizona6,7940.88×
Massachusetts6,6490.89×
Missouri6,4341.05×
Washington5,9460.78×
Kentucky5,6371.18×
Wisconsin5,3290.93×
Minnesota5,1570.95×
Mississippi4,8691.55×
Colorado4,5310.76×
Oklahoma3,7630.89×
Connecticut3,3860.89×
Arkansas3,3001.05×
Iowa3,1701.01×
Kansas3,1461.05×
Nevada2,9340.8×
Oregon2,6290.6×
Utah1,8550.54×
West Virginia1,7621×
Nebraska1,7060.89×
Washington, District of Columbia1,3971.22×
Delaware1,2831.22×
Idaho1,2290.64×
Hawaii1,1630.71×
New Mexico1,1100.58×
New Hampshire1,0650.71×
Rhode Island9760.81×
Maine9030.66×
South Dakota7510.85×
Montana7490.71×
North Dakota6980.89×
Vermont4800.72×
Alaska4170.51×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Chris Johnson (running back) audience
BrandAffinityCategory
Governor of Michigan5.92×Politics & Society
Israel1.68×Travel & Leisure
MK3.26×Music & Radio
Goop4.09×Internet & Social Media
Mathcore5.42×Music & Radio
Grinch2.5×Movies & TV
Wok3.94×Food & Beverages
Hipster5.71×Politics & Society
Vocal harmony2.63×Music & Radio
Kendra Scott1.55×Fashion & Accessoires
Cherish (group)5.67×Music & Radio
Hibachi4.02×Food & Beverages
Google Home3.26×Technology & Electronics
Chili con carne3.98×Food & Beverages
Historic site2.04×Arts & Culture
Fairy godmother3.57×Literature
Wikia1.61×Internet & Social Media
Ichiro Suzuki4.97×Sports
TV Fanatic4.9×Movies & TV
headspace4.27×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Chris Johnson (running back) audience
TraitClusterScore
ExtroversionTHRILL1.31
Risk AppetiteTHRILL1.2
Family OrientationCONSERVATISM1.16
Convenience OrientationPREMIUM1.16
Need for SecurityCONSERVATISM1.14
Price SensitivityPREMIUM1.11

Worldwide distribution

Worldwide audience distribution share by country for Chris Johnson (running back)
CountryShare
United States96.1%
Germany3.0%
Italy0.9%

See Chris Johnson (running back) audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Chris Johnson (running back) have in United States?

Chris Johnson (running back) has an estimated audience of 380,149 people in United States, concentrated in Florida and Texas.

What is the gender split and age of Chris Johnson (running back) fans?

36.7% of Chris Johnson (running back) fans are female, 63.3% are male, with an average age of 33.7 years.

Which brands do Chris Johnson (running back) fans like most?

Chris Johnson (running back) fans show strongest brand affinity for Governor of Michigan (5.92×), Israel (1.68×), and MK (3.26×) over the country average.

Where do Chris Johnson (running back) fans live in United States?

Chris Johnson (running back) fans in United States are most concentrated in Florida (reach 35,807), Texas (reach 34,334), and California (reach 30,257). These three regions account for the largest share of the active audience.

What other brands do Chris Johnson (running back) fans also like?

Beyond Chris Johnson (running back) itself, the audience over-indexes on Israel (1.68×), MK (3.26×), Goop (4.09×), and Mathcore (5.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Chris Johnson (running back). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.