Chuggington Audience in United States

Chuggington has an estimated audience of 307,588 people in United States. 53.3% are female, 46.7% are male, average age 35.2. Top regions: California, Texas, Florida. Top brand affinities: Howard Wolowitz, Gran Torino, Hooked on Phonics, Vocal harmony, Huánuco.
The average Chuggington fan in United States is 35.2 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Howard Wolowitz, Gran Torino, Hooked on Phonics, with strongest over-indexing on Howard Wolowitz (217.08× the country average). Demographically, the Chuggington audience skews balanced with an average age of 35.2, and over-indexes on personality traits such as Need for Security, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Chuggington fans
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 35.2 |
| Estimated audience size | 307,588 |
Audience persona
The typical Chuggington fan in United States is balanced, around 35.2 years old, with strong Need for Security tendencies and a notable affinity for Howard Wolowitz.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 31,830 | 0.94× |
| Texas | 25,908 | 0.98× |
| Florida | 20,441 | 0.98× |
| New York | 16,598 | 0.97× |
| Pennsylvania | 15,331 | 1.48× |
| North Carolina | 12,455 | 1.35× |
| Georgia | 11,028 | 1.16× |
| Ohio | 9,902 | 1.05× |
| Virginia | 9,319 | 1.24× |
| Illinois | 8,628 | 0.84× |
| New Jersey | 8,511 | 1.09× |
| Michigan | 8,197 | 1.02× |
| Connecticut | 8,112 | 2.63× |
| Maryland | 7,718 | 1.46× |
| Tennessee | 7,716 | 1.25× |
| Indiana | 5,959 | 1.06× |
| Massachusetts | 5,819 | 0.96× |
| Alabama | 5,583 | 1.3× |
| Washington | 5,536 | 0.9× |
| Kentucky | 5,531 | 1.43× |
| Missouri | 5,029 | 1.01× |
| Arizona | 5,000 | 0.8× |
| Louisiana | 4,970 | 1.25× |
| South Carolina | 4,710 | 1.02× |
| Wisconsin | 3,681 | 0.8× |
| Oklahoma | 3,481 | 1.02× |
| Minnesota | 3,422 | 0.78× |
| Colorado | 3,350 | 0.69× |
| Mississippi | 3,279 | 1.29× |
| Iowa | 2,937 | 1.16× |
| Arkansas | 2,857 | 1.13× |
| Oregon | 2,850 | 0.81× |
| Utah | 2,426 | 0.88× |
| Nevada | 2,132 | 0.72× |
| Kansas | 1,944 | 0.8× |
| West Virginia | 1,887 | 1.32× |
| Hawaii | 1,464 | 1.11× |
| Nebraska | 1,121 | 0.73× |
| Idaho | 1,006 | 0.65× |
| Maine | 948 | 0.86× |
| New Hampshire | 889 | 0.73× |
| Washington, District of Columbia | 886 | 0.96× |
| South Dakota | 864 | 1.21× |
| New Mexico | 832 | 0.54× |
| Delaware | 776 | 0.91× |
| Rhode Island | 710 | 0.72× |
| North Dakota | 477 | 0.75× |
| Montana | 442 | 0.52× |
| Alaska | 383 | 0.58× |
| Vermont | 357 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Howard Wolowitz | 217.08× | Movies & TV |
| Gran Torino | 20.76× | Movies & TV |
| Hooked on Phonics | 22.08× | Kids & Family |
| Vocal harmony | 7.17× | Music & Radio |
| Huánuco | 11.42× | Travel & Leisure |
| JDSU | 3.05× | Business & Career |
| Governor of Michigan | 6.76× | Politics & Society |
| Home staging | 4.67× | Home & Garden |
| Fairy godmother | 6.48× | Literature |
| Goop | 4.58× | Internet & Social Media |
| Home equity | 1.59× | Home & Garden |
| Kes (band) | 15.71× | Music & Radio |
| Mathcore | 6.05× | Music & Radio |
| Deliver Us From Evil | 15.05× | Movies & TV |
| Go Go's | 8.05× | Music & Radio |
| Jeep Jamboree | 14.83× | Cars & Mobility |
| Might and Magic III: Isles of Terra | 92.29× | Games |
| UK garage | 3.36× | Music & Radio |
| Khafji | 68.07× | Travel & Leisure |
| Wok | 4× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 2.25 |
| LGBTQ+ Identity | OPEN | 1.33 |
| Early Adopter Mentality | POWER | 1.32 |
| Patriotism | CONSERVATISM | 1.25 |
| Urban Lifestyle | OPEN | 1.22 |
| Family Orientation | CONSERVATISM | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.9% |
| United Kingdom | 12.7% |
| Japan | 5.5% |
See Chuggington audiences in other countries
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Frequently asked questions
How many fans does Chuggington have in United States?
Chuggington has an estimated audience of 307,588 people in United States, concentrated in California and Texas.
What is the gender split and age of Chuggington fans?
53.3% of Chuggington fans are female, 46.7% are male, with an average age of 35.2 years.
Which brands do Chuggington fans like most?
Chuggington fans show strongest brand affinity for Howard Wolowitz (217.08×), Gran Torino (20.76×), and Hooked on Phonics (22.08×) over the country average.
Where do Chuggington fans live in United States?
Chuggington fans in United States are most concentrated in California (reach 31,830), Texas (reach 25,908), and Florida (reach 20,441). These three regions account for the largest share of the active audience.
What other brands do Chuggington fans also like?
Beyond Chuggington itself, the audience over-indexes on Gran Torino (20.76×), Hooked on Phonics (22.08×), Vocal harmony (7.17×), and Huánuco (11.42×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Chuggington. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.