Colombo Audience in United States

Colombo logo

Colombo has an estimated audience of 845,245 people in United States. 58.3% are female, 41.7% are male, average age 36.0. Top regions: California, New York, Texas. Top brand affinities: Home equity, Nationality, Pallet racking, Mothercare, Mount Kilimanjaro.

The average Colombo fan in United States is 36.0 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Home equity, Nationality, Pallet racking, with strongest over-indexing on Home equity (3.32× the country average). Demographically, the Colombo audience skews more female with an average age of 36.0, and over-indexes on personality traits such as Indulgence, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Colombo fans

Demographic split for Colombo audience in United States
MetricValue
Female58.3%
Male41.7%
Average age36.0
Estimated audience size845,245

Audience persona

The typical Colombo fan in United States is more female, around 36.0 years old, with strong Indulgence tendencies and a notable affinity for Home equity.

Top regions in United States

Top regions ranked by reach for Colombo in United States
RegionReachAffinity
California124,4851.34×
New York58,5581.24×
Texas56,9340.78×
Massachusetts48,4852.91×
Florida46,6160.81×
Missouri27,7512.04×
Pennsylvania25,5870.9×
Illinois24,3460.86×
New Jersey23,0971.07×
Michigan21,7740.99×
Virginia21,6231.05×
Georgia20,3710.78×
Ohio18,8750.72×
Washington17,4991.03×
North Carolina17,4120.68×
South Carolina15,0141.18×
West Virginia14,9703.8×
Maryland13,0860.9×
Montana12,5045.33×
Arizona11,4220.66×
Tennessee11,0540.65×
Colorado10,8710.82×
Indiana10,0770.65×
Minnesota8,9480.74×
Oregon8,8970.92×
Wisconsin8,4830.67×
Connecticut8,481
Louisiana6,4770.59×
Kentucky6,3920.6×
Alabama6,2380.53×
Nevada5,4890.67×
Oklahoma5,4820.58×
Utah5,3490.71×
Washington, District of Columbia5,1592.03×
Kansas4,5940.69×
Iowa4,3520.62×
Arkansas3,9310.56×
Mississippi3,3310.48×
Hawaii2,7540.76×
New Mexico2,7330.64×
Nebraska2,5780.61×
Idaho2,5400.6×
Rhode Island2,4200.9×
New Hampshire2,3020.69×
Maine2,2530.74×
Delaware1,5250.65×
Alaska1,1520.64×
Vermont1,0870.73×
South Dakota1,0420.53×
North Dakota8360.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Colombo audience
BrandAffinityCategory
Home equity3.32×Home & Garden
Nationality3.57×Politics & Society
Pallet racking20×Home & Garden
Mothercare3.86×Kids & Family
Mount Kilimanjaro20×Travel & Leisure
Google Photos2.84×Technology & Electronics
Nebraska Cornhuskers football4.06×Sports
Corona (band)6.19×Music & Radio
Pro-Ject3.17×Music & Radio
Natural rubber1.59×Cars & Mobility
Bank account1.6×Business & Career
UK garage3.5×Music & Radio
Janitor3.92×Home & Garden
Home staging3.1×Home & Garden
Gilt.com4.74×Shopping
Cam Ward2.16×Sports
Husson University22.39×Business & Career
Noodle (Gorillaz)1.92×Music & Radio
Iron Man (film)2.45×Movies & TV
TeachHUBBusiness & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Colombo audience
TraitClusterScore
IndulgenceJOY1.81
TravellingTHRILL1.71
Quality AwarenessPREMIUM1.67
Design AffinityPREMIUM1.58
Price SensitivityPREMIUM1.56
Pet OwnershipJOY1.5

Worldwide distribution

Worldwide audience distribution share by country for Colombo
CountryShare
Sri Lanka11.0%
United States9.8%
Brazil9.7%

See Colombo audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Colombo have in United States?

Colombo has an estimated audience of 845,245 people in United States, concentrated in California and New York.

What is the gender split and age of Colombo fans?

58.3% of Colombo fans are female, 41.7% are male, with an average age of 36.0 years.

Which brands do Colombo fans like most?

Colombo fans show strongest brand affinity for Home equity (3.32×), Nationality (3.57×), and Pallet racking (20×) over the country average.

Where do Colombo fans live in United States?

Colombo fans in United States are most concentrated in California (reach 124,485), New York (reach 58,558), and Texas (reach 56,934). These three regions account for the largest share of the active audience.

What other brands do Colombo fans also like?

Beyond Colombo itself, the audience over-indexes on Nationality (3.57×), Pallet racking (20×), Mothercare (3.86×), and Mount Kilimanjaro (20×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Colombo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.