Rascasse Audience Intelligence

Culture of Italy Audience in United States

A data profile of the people who buy, follow and care about Culture of Italy in United States — modelled from more than twelve digital signal sources. Culture of Italy has an estimated audience of 260,386 people in United States.

The average Culture of Italy fan in United States is 48.1 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, New York.

Top brand affinities include Sharon Osbourne, Osiris Shoes, Trussardi, with strongest over-indexing on Sharon Osbourne (44.26× the country average).

Demographically, the Culture of Italy audience skews more female with an average age of 48.1, and over-indexes on personality traits such as Patriotism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Culture of Italy fan in United States is more female, around 48.1 years old, with strong Patriotism tendencies and a notable affinity for Sharon Osbourne.

Category: Politics & Society · Type: Topic · Subtype: Culture

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Culture of Italy profile in United States.

Audience size
260K
in United States
Gender
59.8%
40.2% male
Age
48.1
average years
Country rank
#51813
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Culture of Italy fans

59.8% are female, 40.2% are male, average age 48.1.

Fig. 02

Gender split

59.8%
Female
40.2%
Male
Demographic split for Culture of Italy audience in United States
MetricValue
Female59.8%
Male40.2%
Average age48.1
Estimated audience size260,386
Fig. 03

Age distribution

Ø 48.1
average years
Age distribution of the Culture of Italy audience in United States
Age bracketShare%
16-193%
20-2912%
30-3918%
40-4926%
50+41%
Fig. 04

Worldwide distribution

10.7%

of the worldwide Culture of Italy audience comes from United States.

Worldwide audience distribution share by country for Culture of Italy
CountryShare
Italy57.0%
United States10.7%
Brazil5.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Culture of Italy audience in United States is strongest.

Fig. 05

Top regions by affinity

Culture of Italy fans by region: top regions in United States
#RegionReachAffinity×
01Texas~30K1.37×
02Connecticut~3K1.30×
03Rhode Island~1K1.30×
04Pennsylvania~10K1.28×
05New Jersey~8K1.22×
06New York~20K1.19×
07North Dakota<1K1.15×
08Delaware<1K1.09×
09Utah~3K1.07×
10Oklahoma~3K1.06×
11Wisconsin~4K1.05×
12Kansas~2K1.05×
13South Carolina~4K1.04×
14Hawaii~1K1.04×
15Massachusetts~5K1.03×
16South Dakota<1K1.03×
17Mississippi~2K1.02×
18Arizona~5K1.01×
19Minnesota~4K1.01×
20West Virginia~1K1.01×
21North Carolina~8K1.00×
22Missouri~4K1.00×
23Louisiana~3K1.00×
24Idaho~1K1.00×
25New Hampshire~1K1.00×
26Michigan~7K0.99×
27Nevada~2K0.98×
28Nebraska~1K0.98×
29Alaska<1K0.98×
30Florida~20K0.97×
31Vermont<1K0.97×
32Illinois~8K0.96×
33Virginia~6K0.96×
34Indiana~5K0.96×
35Iowa~2K0.96×
36Montana<1K0.94×
37Washington~5K0.93×
38Kentucky~3K0.93×
39New Mexico~1K0.93×
40Georgia~7K0.92×
41Ohio~7K0.92×
42Arkansas~2K0.92×
43Maine<1K0.92×
44Maryland~4K0.90×
45Alabama~3K0.90×
46Colorado~4K0.89×
47California~30K0.87×
48Washington, District of Columbia<1K0.87×
49Oregon~3K0.85×
50Tennessee~4K0.83×
Fig. 06

Affinity by region

Affinity by region — Culture of Italy, United States
0.83×1.00×1.37×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Culture of Italy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Culture of Italy audience
#·InterestCategoryAffinity×
01TrussardiFashion & Accessoires190.49×
02Osiris ShoesFashion & Accessoires70.41×
03Sharon OsbourneMovies & TV44.26×
04MarbellaTravel & Leisure26.56×
05Kim ZolciakMovies & TV24.91×
06South TyrolTravel & Leisure22.93×
07Seth GreenMovies & TV20.00×
08Rose McGowanMovies & TV20.00×
09Robert LewandowskiSports20.00×
10Bayer 04 LeverkusenSports20.00×
11Christina ApplegateMovies & TV13.68×
12FrankfurtTravel & Leisure13.17×
13Alyssa MilanoMovies & TV11.22×
14FIFA Club World CupSports10.20×
15Meg RyanMovies & TV8.18×
16The SopranosMovies & TV7.03×
17GinFood & Beverages5.68×
18CocktailFood & Beverages2.56×
19WineFood & Beverages1.97×
20Alcoholic beveragesFood & Beverages1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Culture of Italy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Culture of Italy audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.98×
Quality AwarenessPREMIUM1.88×
IndulgenceJOY1.72×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Culture of Italy audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.75×
ExtroversionTHRILL0.79×
SustainabilityBALANCE0.86×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Culture of Italy have in United States?

Culture of Italy has an estimated audience of 260,386 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Culture of Italy fans?

59.8% of Culture of Italy fans are female, 40.2% are male, with an average age of 48.1 years.

03

Which brands do Culture of Italy fans like most?

Culture of Italy fans show strongest brand affinity for Sharon Osbourne (44.26×), Osiris Shoes (70.41×), and Trussardi (190.49×) over the country average.

04

Where do Culture of Italy fans live in United States?

Culture of Italy fans in United States are most concentrated in Texas (reach ~30K), California (reach ~30K), and New York (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Culture of Italy fans also like?

Beyond Culture of Italy itself, the audience over-indexes on Osiris Shoes (70.41×), Trussardi (190.49×), Christina Applegate (13.68×), and Seth Green (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Culture of Italy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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