A data profile of the people who buy, follow and care about Deeper Purple in United States — modelled from more than twelve digital signal sources. Deeper Purple has an estimated audience of 732,882 people in United States.
The average Deeper Purple fan in United States is 40.5 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Illinois, Texas.
Top brand affinities include Concerts, Drawing, Britney Spears, with strongest over-indexing on Concerts (1.74× the country average).
Demographically, the Deeper Purple audience skews balanced with an average age of 40.5, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Deeper Purple fan in United States is balanced, around 40.5 years old, with strong Patriotism tendencies and a notable affinity for Concerts.
The key figures that characterise the Deeper Purple profile in United States.
53.0% are female, 47.0% are male, average age 40.5.
| Metric | Value |
|---|---|
| Female | 53.0% |
| Male | 47.0% |
| Average age | 40.5 |
| Estimated audience size | 732,882 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 17% | |
| 30-39 | 18% | |
| 40-49 | 21% | |
| 50+ | 25% |
Where the Deeper Purple audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Illinois | ~50K | 2.44× | |
| 02 | New Hampshire | ~3K | 1.25× | |
| 03 | Missouri | ~10K | 1.22× | |
| 04 | Vermont | ~1K | 1.19× | |
| 05 | Michigan | ~20K | 1.15× | |
| 06 | Indiana | ~10K | 1.14× | |
| 07 | Wisconsin | ~10K | 1.14× | |
| 08 | Maine | ~3K | 1.13× | |
| 09 | Nevada | ~7K | 1.11× | |
| 10 | Ohio | ~20K | 1.10× | |
| 11 | Rhode Island | ~2K | 1.10× | |
| 12 | Connecticut | ~7K | 1.09× | |
| 13 | Iowa | ~6K | 1.09× | |
| 14 | Delaware | ~2K | 1.09× | |
| 15 | Pennsylvania | ~20K | 1.08× | |
| 16 | Minnesota | ~10K | 1.08× | |
| 17 | Oregon | ~8K | 1.07× | |
| 18 | Massachusetts | ~10K | 1.06× | |
| 19 | West Virginia | ~3K | 1.06× | |
| 20 | Kentucky | ~9K | 1.02× | |
| 21 | Oklahoma | ~8K | 1.02× | |
| 22 | Arkansas | ~6K | 1.00× | |
| 23 | New Mexico | ~3K | 1.00× | |
| 24 | Tennessee | ~10K | 0.99× | |
| 25 | Kansas | ~5K | 0.97× | |
| 26 | North Dakota | ~1K | 0.97× | |
| 27 | Idaho | ~3K | 0.96× | |
| 28 | Montana | ~2K | 0.96× | |
| 29 | Washington | ~10K | 0.95× | |
| 30 | Alaska | ~1K | 0.95× | |
| 31 | New York | ~40K | 0.94× | |
| 32 | South Dakota | ~1K | 0.94× | |
| 33 | Nebraska | ~3K | 0.93× | |
| 34 | California | ~70K | 0.91× | |
| 35 | Florida | ~40K | 0.90× | |
| 36 | Utah | ~5K | 0.89× | |
| 37 | Colorado | ~9K | 0.88× | |
| 38 | North Carolina | ~20K | 0.86× | |
| 39 | Arizona | ~10K | 0.86× | |
| 40 | Louisiana | ~7K | 0.86× | |
| 41 | New Jersey | ~10K | 0.84× | |
| 42 | Mississippi | ~5K | 0.84× | |
| 43 | Alabama | ~8K | 0.83× | |
| 44 | South Carolina | ~8K | 0.81× | |
| 45 | Hawaii | ~2K | 0.80× | |
| 46 | Texas | ~50K | 0.79× | |
| 47 | Virginia | ~10K | 0.78× | |
| 48 | Maryland | ~9K | 0.78× | |
| 49 | Georgia | ~20K | 0.77× | |
| 50 | Washington, District of Columbia | ~1K | 0.71× |
The strongest cross-interests of the Deeper Purple audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Rockabilly | Fashion & Accessoires | 2.14× | ||
| 02 | Concerts | Music & Radio | 1.74× | ||
| 03 | Movie theater | Movies & TV | 1.69× | ||
| 04 | Political science | Business & Career | 1.60× | ||
| 05 | Democracy | Politics & Society | 1.58× | ||
| 06 | Talk radio | Music & Radio | 1.57× | ||
| 07 | Masters Tournament | Sports | 1.57× | ||
| 08 | Drawing | Home & Garden | 1.56× | ||
| 09 | Apple Music | Music & Radio | 1.56× | ||
| 10 | Britney Spears | Music & Radio | 1.55× | ||
| 11 | Renewable energy | Business & Career | 1.55× | ||
| 12 | Social media marketing | Business & Career | 1.55× | ||
| 13 | Meteorology | Home & Garden | 1.54× | ||
| 14 | TV game shows | Movies & TV | 1.53× | ||
| 15 | Hard rock | Music & Radio | 1.53× | ||
| 16 | Online newspaper | News | 1.53× | ||
| 17 | Internet celebrity | Internet & Social Media | 1.53× | ||
| 18 | Whisky | Food & Beverages | 1.52× | ||
| 19 | Apple TV | Movies & TV | 1.52× | ||
| 20 | Fandom | Literature | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.31× | |
| Community Orientation | OPEN | 1.27× | |
| Convenience Orientation | PREMIUM | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.90× | |
| Creativity | OPEN | 0.90× | |
| Luxury Orientation | PREMIUM | 0.93× |
Deeper Purple has an estimated audience of 732,882 people in United States, concentrated in California and Illinois.
53.0% of Deeper Purple fans are female, 47.0% are male, with an average age of 40.5 years.
Deeper Purple fans show strongest brand affinity for Concerts (1.74×), Drawing (1.56×), and Britney Spears (1.55×) over the country average.
Deeper Purple fans in United States are most concentrated in California (reach ~70K), Illinois (reach ~50K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Deeper Purple itself, the audience over-indexes on Drawing (1.56×), Britney Spears (1.55×), TV game shows (1.53×), and Movie theater (1.69×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Deeper Purple. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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