Rascasse Audience Intelligence

Dental assistant Audience in United States

A data profile of the people who buy, follow and care about Dental assistant in United States — modelled from more than twelve digital signal sources. Dental assistant has an estimated audience of 4,882,347 people in United States.

#3853among Topic in United States#283in Health

The average Dental assistant fan in United States is 39.1 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Google Maps, Columbo, Ronaldinho, with strongest over-indexing on Google Maps (5.63× the country average).

Demographically, the Dental assistant audience skews more female with an average age of 39.1, and over-indexes on personality traits such as Career Orientation, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Dental assistant fan in United States is more female, around 39.1 years old, with strong Career Orientation tendencies and a notable affinity for Google Maps.

Category: Health · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Dental assistant profile in United States.

Audience size
4.9M
in United States
Gender
64.0%♀
36.0% male
Age
39.1
average years
Country rank
#6850
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Dental assistant fans

64.0% are female, 36.0% are male, average age 39.1.

Fig. 02

Gender split

64.0%
Female
36.0%
Male
Demographic split for Dental assistant audience in United States
MetricValue
Female64.0%
Male36.0%
Average age39.1
Estimated audience size4,882,347
Fig. 03

Age distribution

Ø 39.1
average years
Age distribution of the Dental assistant audience in United States
Age bracketShare%
16-1920%
20-2920%
30-3919%
40-4920%
50+21%
Fig. 04

Worldwide distribution

24.2%

of the worldwide Dental assistant audience comes from United States.

Worldwide audience distribution share by country for Dental assistant
CountryShare
United States24.2%
Brazil12.2%
Italy8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Dental assistant audience in United States is strongest.

Fig. 05

Top regions by affinity

Dental assistant fans by region: top regions in United States
#RegionReachAffinity×
01Mississippi~70K1.78×
02Texas~700K1.72×
03Louisiana~90K1.48×
04Alabama~100K1.45×
05Arkansas~50K1.30×
06Georgia~200K1.25×
07North Carolina~200K1.21×
08Arizona~100K1.15×
09Washington~100K1.14×
10South Carolina~80K1.11×
11Oklahoma~60K1.11×
12Minnesota~80K1.09×
13Tennessee~100K1.08×
14Florida~400K1.07×
15California~600K1.06×
16Indiana~90K1.06×
17Maryland~90K1.06×
18Nebraska~30K1.05×
19Nevada~50K1.04×
20Delaware~10K1.04×
21Oregon~60K1.01×
22Utah~40K1.01×
23Kansas~40K1.01×
24Illinois~200K1.00×
25Missouri~80K1.00×
26North Dakota~10K1.00×
27Wisconsin~70K0.99×
28Michigan~100K0.98×
29Idaho~20K0.98×
30Kentucky~60K0.97×
31Connecticut~50K0.94×
32New Mexico~20K0.94×
33Alaska~10K0.94×
34Ohio~100K0.93×
35Virginia~100K0.92×
36Hawaii~20K0.92×
37South Dakota~10K0.91×
38Massachusetts~90K0.90×
39Iowa~40K0.89×
40Rhode Island~10K0.89×
41Pennsylvania~100K0.87×
42West Virginia~20K0.87×
43Colorado~70K0.85×
44New Jersey~100K0.84×
45New York~200K0.82×
46Vermont~7K0.78×
47Maine~10K0.77×
48Montana~10K0.75×
49New Hampshire~10K0.73×
50Washington, District of Columbia~10K0.69×
Fig. 06

Affinity by region

Affinity by region — Dental assistant, United States
0.69×1.00×1.78×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Dental assistant audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Dental assistant audience
#·InterestCategoryAffinity×
01ColumboMovies & TV18.24×
02CasemiroSports18.24×
03Akame ga Kill!Literature13.80×
04Bad TeethHealth11.34×
05RonaldinhoSports11.30×
06Onet.plNews10.88×
07Restorative dentistryHealth10.16×
08Crest (toothpaste)Beauty & Wellness9.06×
09Crazy, Stupid, Love.Movies & TV7.86×
10Google MapsInternet & Social Media5.63×
11Electric toothbrushHealth5.57×
12Doctor of MedicineBusiness & Career4.59×
13CardiologyHealth4.46×
14Preventive healthcareHealth3.43×
15Master of Business AdministrationBusiness & Career2.41×
16DentistryBusiness & Career2.28×
17Career developmentBusiness & Career2.24×
18Real propertyHome & Garden2.19×
19High schoolBusiness & Career2.00×
20Ace HardwareHome & Garden1.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Dental assistant audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Dental assistant audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.57×
Need for SecurityCONSERVATISM1.31×
Price SensitivityPREMIUM1.31×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Dental assistant audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.85×
Social Media UsageJOY0.89×
SustainabilityBALANCE0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Dental assistant have in United States?

Dental assistant has an estimated audience of 4,882,347 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Dental assistant fans?

64.0% of Dental assistant fans are female, 36.0% are male, with an average age of 39.1 years.

03

Which brands do Dental assistant fans like most?

Dental assistant fans show strongest brand affinity for Google Maps (5.63×), Columbo (18.24×), and Ronaldinho (11.3×) over the country average.

04

Where do Dental assistant fans live in United States?

Dental assistant fans in United States are most concentrated in Texas (reach ~700K), California (reach ~600K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Dental assistant fans also like?

Beyond Dental assistant itself, the audience over-indexes on Columbo (18.24×), Ronaldinho (11.3×), Preventive healthcare (3.43×), and Crest (toothpaste) (9.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Health audiences in United States

See Dental assistant audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Dental assistant. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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