Dental plaque Audience in United States

Dental plaque logo

Dental plaque has an estimated audience of 2,482,956 people in United States. 61.9% are female, 38.1% are male, average age 41.3. Top regions: California, Texas, New York. Top brand affinities: Deciduous teeth, Sensory overload, Toothbrush, Tooth, Electric toothbrush.

The average Dental plaque fan in United States is 41.3 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Deciduous teeth, Sensory overload, Toothbrush, with strongest over-indexing on Deciduous teeth (117.33× the country average). Demographically, the Dental plaque audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Family Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic · Subtype: Teeth

Demographics of Dental plaque fans

Demographic split for Dental plaque audience in United States
MetricValue
Female61.9%
Male38.1%
Average age41.3
Estimated audience size2,482,956

Audience persona

The typical Dental plaque fan in United States is more female, around 41.3 years old, with strong Family Orientation tendencies and a notable affinity for Deciduous teeth.

Top regions in United States

Top regions ranked by reach for Dental plaque in United States
RegionReachAffinity
California410,3021.5×
Texas278,8311.31×
New York205,5721.48×
Florida181,9841.08×
Illinois101,7971.23×
Pennsylvania89,7061.07×
Georgia83,6471.09×
North Carolina76,5221.02×
New Jersey75,6481.2×
Ohio75,4340.99×
Virginia64,8711.07×
Michigan58,8360.91×
Washington57,4981.15×
Massachusetts56,1781.15×
Arizona51,1681.01×
Maryland50,7891.19×
Tennessee46,4430.93×
Indiana45,7661.01×
Missouri36,5970.91×
South Carolina35,3370.95×
Colorado33,4740.86×
Minnesota32,3360.91×
Louisiana32,3041.01×
Wisconsin31,9570.86×
Oregon30,8681.08×
Kentucky30,5950.98×
Alabama30,5250.88×
Oklahoma29,6521.08×
Connecticut27,8251.12×
Nevada25,8141.07×
Utah21,0510.95×
Kansas20,9881.07×
Mississippi19,8180.97×
Arkansas16,1380.79×
Iowa13,5490.66×
Nebraska10,6330.85×
New Mexico10,5780.85×
Hawaii10,4230.98×
Idaho8,3930.67×
Rhode Island7,9551.01×
West Virginia7,7260.67×
Washington, District of Columbia7,4821×
Maine7,2270.81×
New Hampshire7,1150.73×
Delaware6,4760.95×
Montana5,5350.8×
Alaska5,4421.02×
South Dakota5,0730.88×
North Dakota4,9390.97×
Vermont4,6231.06×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Dental plaque audience
BrandAffinityCategory
Deciduous teeth117.33×Health
Sensory overload80×Health
Toothbrush10.21×Beauty & Wellness
Tooth5.03×Health
Electric toothbrush9.64×Health
Tooth brushing7.23×Health
Bacteria3.55×Health
Money back guarantee2.82×Shopping
Sales promotion1.7×Shopping
Human hair growth3.08×Health
Social networking service1.87×Technology & Electronics
Nordstrom rack2.19×Fashion & Accessoires
Kohl's1.61×Shopping
Immune system2.8×Health
Walgreens1.68×Shopping
Lowe's1.52×Shopping
Dentistry2.3×Business & Career
Bed1.92×Home & Garden
Life extension3.9×Health
Digestion2.87×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dental plaque audience
TraitClusterScore
Family OrientationCONSERVATISM2.2
IndulgenceJOY1.59
LGBTQ+ IdentityOPEN1.32
Pet OwnershipJOY1.29
Design AffinityPREMIUM1.23
Price SensitivityPREMIUM1.19

Worldwide distribution

Worldwide audience distribution share by country for Dental plaque
CountryShare
United States24.7%
United Kingdom11.7%
Japan7.0%

See Dental plaque audiences in other countries

More Teeth audiences in United States

Frequently asked questions

How many fans does Dental plaque have in United States?

Dental plaque has an estimated audience of 2,482,956 people in United States, concentrated in California and Texas.

What is the gender split and age of Dental plaque fans?

61.9% of Dental plaque fans are female, 38.1% are male, with an average age of 41.3 years.

Which brands do Dental plaque fans like most?

Dental plaque fans show strongest brand affinity for Deciduous teeth (117.33×), Sensory overload (80×), and Toothbrush (10.21×) over the country average.

Where do Dental plaque fans live in United States?

Dental plaque fans in United States are most concentrated in California (reach 410,302), Texas (reach 278,831), and New York (reach 205,572). These three regions account for the largest share of the active audience.

What other brands do Dental plaque fans also like?

Beyond Dental plaque itself, the audience over-indexes on Sensory overload (80×), Toothbrush (10.21×), Tooth (5.03×), and Electric toothbrush (9.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Dental plaque. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.