Bacteria Audience in United States

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Bacteria has an estimated audience of 20,506,830 people in United States. 67.8% are female, 32.2% are male, average age 43.6. Top regions: California, Texas, Florida. Top brand affinities: Enfamil, Solo climbing, Brunello Cucinelli, Fast Five, Certified diabetes educator.

The average Bacteria fan in United States is 43.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Enfamil, Solo climbing, Brunello Cucinelli, with strongest over-indexing on Enfamil (1.63× the country average). Demographically, the Bacteria audience skews more female with an average age of 43.6, and over-indexes on personality traits such as Sustainability, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Bacteria fans

Demographic split for Bacteria audience in United States
MetricValue
Female67.8%
Male32.2%
Average age43.6
Estimated audience size20,506,830

Audience persona

The typical Bacteria fan in United States is more female, around 43.6 years old, with strong Sustainability tendencies and a notable affinity for Enfamil.

Top regions in United States

Top regions ranked by reach for Bacteria in United States
RegionReachAffinity
California2,607,3811.16×
Texas2,542,1411.44×
Florida2,121,5531.53×
New York1,209,2991.06×
Georgia909,0071.44×
North Carolina826,3831.34×
Pennsylvania696,2311.01×
Virginia642,1041.29×
Illinois627,1840.92×
Ohio527,5830.84×
Michigan496,3180.93×
Washington480,2651.17×
New Jersey463,0820.89×
Tennessee447,5821.09×
Arizona424,1081.01×
Massachusetts401,9070.99×
Indiana369,7350.99×
Maryland367,5341.04×
South Carolina306,3870.99×
Missouri304,0060.92×
Alabama303,8341.06×
Louisiana303,8281.15×
Minnesota268,6150.91×
Colorado259,9230.8×
Kentucky255,1370.99×
Wisconsin246,8380.8×
Oregon237,9061.01×
Mississippi231,1721.37×
Oklahoma226,4750.99×
Connecticut194,7270.95×
Utah187,1071.02×
Nevada186,9650.94×
Arkansas167,2150.99×
Kansas162,8901.01×
Iowa145,9880.86×
New Mexico120,5111.17×
Nebraska112,4371.09×
West Virginia97,1171.02×
Idaho90,5370.88×
Hawaii82,9520.94×
New Hampshire66,0490.82×
Maine64,4750.88×
Washington, District of Columbia57,5760.93×
Rhode Island50,0410.77×
North Dakota46,9121.11×
Delaware42,8360.76×
Montana42,3770.74×
Alaska37,5350.86×
South Dakota34,6800.73×
Vermont24,3680.68×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bacteria audience
BrandAffinityCategory
Enfamil1.63×Kids & Family
Solo climbing1.6×Sports
Brunello Cucinelli1.77×Fashion & Accessoires
Fast Five1.89×Movies & TV
Certified diabetes educator2.99×Business & Career
Software widget3.33×Technology & Electronics
Kingdom of Judah1.6×Politics & Society
Eli Lilly1.56×Health
Further education2.1×Kids & Family
Al Ahly SC1.63×Sports
Cash Cab (U.S. game show)3.78×Movies & TV
Cachorros2.24×Pets & Animals
Hattiesburg, Mississippi1.77×Travel & Leisure
Cockpit1.57×Travel & Leisure
Cachoeira6.03×Travel & Leisure
Bounce (film)2.05×Movies & TV
Final Fantasy VII (Famicom)2.19×Games
EShakti1.63×Shopping
International University of Business Agriculture and Technology1.57×Business & Career
Vacaville, California1.67×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bacteria audience
TraitClusterScore
SustainabilityBALANCE1.32
IndividualismJOY1.3
Quality AwarenessPREMIUM1.3
Family OrientationCONSERVATISM1.28
TravellingTHRILL1.21
Convenience OrientationPREMIUM1.2

Worldwide distribution

Worldwide audience distribution share by country for Bacteria
CountryShare
United States19.4%
Taiwan6.1%
Italy4.8%

See Bacteria audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Bacteria have in United States?

Bacteria has an estimated audience of 20,506,830 people in United States, concentrated in California and Texas.

What is the gender split and age of Bacteria fans?

67.8% of Bacteria fans are female, 32.2% are male, with an average age of 43.6 years.

Which brands do Bacteria fans like most?

Bacteria fans show strongest brand affinity for Enfamil (1.63×), Solo climbing (1.6×), and Brunello Cucinelli (1.77×) over the country average.

Where do Bacteria fans live in United States?

Bacteria fans in United States are most concentrated in California (reach 2,607,381), Texas (reach 2,542,141), and Florida (reach 2,121,553). These three regions account for the largest share of the active audience.

What other brands do Bacteria fans also like?

Beyond Bacteria itself, the audience over-indexes on Solo climbing (1.6×), Brunello Cucinelli (1.77×), Fast Five (1.89×), and Certified diabetes educator (2.99×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bacteria. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.