A data profile of the people who buy, follow and care about Bacteria in Spain — modelled from more than twelve digital signal sources. Bacteria has an estimated audience of 2,250,141 people in Spain.
Bacteria has an estimated audience of 2,250,141 people in Spain. 69.9% are female, 30.1% are male, average age 47.7. Top brand affinities: Aldi, Volunteering, TripAdvisor, Real property, HVAC.
Top brand affinities include Aldi, Volunteering, TripAdvisor, with strongest over-indexing on Aldi (2.91× the country average).
Demographically, the Bacteria audience skews more female with an average age of 47.7, and over-indexes on personality traits such as Family Orientation, Individualism.
The typical Bacteria fan in Spain is more female, around 47.7 years old, with strong Family Orientation tendencies and a notable affinity for Aldi.
The key figures that characterise the Bacteria profile in Spain.
69.9% are female, 30.1% are male, average age 47.7.
| Metric | Value |
|---|---|
| Female | 69.9% |
| Male | 30.1% |
| Average age | 47.7 |
| Estimated audience size | 2,250,141 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 4% | |
| 20-29 | 10% | |
| 30-39 | 18% | |
| 40-49 | 28% | |
| 50+ | 39% |
of the worldwide Bacteria audience comes from Spain.
| Country | Share |
|---|---|
| United States | 19.4% |
| Taiwan | 6.1% |
| Italy | 4.8% |
The strongest cross-interests of the Bacteria audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dental tourism | Health | 6.62× | ||
| 02 | New Testament | Politics & Society | 5.59× | ||
| 03 | Air purifier | Home & Garden | 4.32× | ||
| 04 | HVAC | Home & Garden | 3.25× | ||
| 05 | Rayo Vallecano | Travel & Leisure | 3.25× | ||
| 06 | Life extension | Health | 3.12× | ||
| 07 | Cholesterol | Food & Beverages | 3.00× | ||
| 08 | Volunteering | Politics & Society | 2.93× | ||
| 09 | Aldi | Shopping | 2.91× | ||
| 10 | Sustainable energy | Home & Garden | 2.75× | ||
| 11 | Preventive healthcare | Health | 2.59× | ||
| 12 | Real property | Home & Garden | 2.53× | ||
| 13 | TripAdvisor | Travel & Leisure | 2.45× | ||
| 14 | Breaking news | Movies & TV | 2.14× | ||
| 15 | Renewable energy | Business & Career | 2.11× | ||
| 16 | Genetics | Kids & Family | 1.96× | ||
| 17 | Innovation | Business & Career | 1.91× | ||
| 18 | Badoo | Internet & Social Media | 1.82× | ||
| 19 | Organic food | Food & Beverages | 1.68× | ||
| 20 | Home Appliances | Home & Garden | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 1.85× | |
| Individualism | JOY | 1.78× | |
| Quality Awareness | PREMIUM | 1.70× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.70× | |
| Risk Appetite | THRILL | 0.71× | |
| Sports Activity | POWER | 0.78× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Bacteria. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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