Division III (NCAA) Audience in United States

Division III (NCAA) logo

Division III (NCAA) has an estimated audience of 408,839 people in United States. 40.6% are female, 59.4% are male, average age 43.5. Top regions: California, Texas, Florida. Top brand affinities: Goose (band), Penn & Teller, Nationality, Emperor Entertainment Group, Alaska.

The average Division III (NCAA) fan in United States is 43.5 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Goose (band), Penn & Teller, Nationality, with strongest over-indexing on Goose (band) (19.26× the country average). Demographically, the Division III (NCAA) audience skews more male with an average age of 43.5, and over-indexes on personality traits such as Community Orientation, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Type: NGO / Political Party

Demographics of Division III (NCAA) fans

Demographic split for Division III (NCAA) audience in United States
MetricValue
Female40.6%
Male59.4%
Average age43.5
Estimated audience size408,839

Audience persona

The typical Division III (NCAA) fan in United States is more male, around 43.5 years old, with strong Community Orientation tendencies and a notable affinity for Goose (band).

Top regions in United States

Top regions ranked by reach for Division III (NCAA) in United States
RegionReachAffinity
California35,5590.79×
Texas33,5460.95×
Florida26,9420.97×
New York20,6490.9×
Ohio14,7481.17×
Pennsylvania13,6890.99×
Illinois13,2170.97×
North Carolina12,3011×
Georgia11,9660.95×
Michigan11,1171.04×
Virginia10,3951.04×
Tennessee9,5201.16×
New Jersey9,0820.87×
Washington8,5791.05×
Missouri8,4261.28×
Indiana8,3951.12×
Massachusetts7,7570.96×
Arizona7,7280.93×
Maryland7,0091×
Wisconsin6,9981.14×
Colorado6,3060.98×
South Carolina6,2661.02×
Louisiana6,1091.16×
Kentucky5,9321.16×
Alabama5,8521.02×
Minnesota5,4610.93×
Oklahoma5,4481.2×
Connecticut4,3481.06×
Kansas4,2731.33×
Oregon4,2630.91×
Iowa4,1531.23×
Nevada3,6570.92×
Arkansas3,3781×
Utah2,7670.76×
Nebraska2,7101.32×
Mississippi2,6680.79×
Idaho2,2381.09×
West Virginia1,9271.01×
Maine1,5331.05×
Hawaii1,3600.77×
New Mexico1,3260.65×
New Hampshire1,2710.79×
Montana1,1501.01×
Washington, District of Columbia1,0480.85×
Delaware1,0200.9×
South Dakota9931.05×
Alaska9891.13×
Rhode Island9640.74×
North Dakota8751.04×
Wyoming6241.03×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Division III (NCAA) audience
BrandAffinityCategory
Goose (band)19.26×Pets & Animals
Penn & Teller20×Movies & TV
Nationality3.62×Politics & Society
Emperor Entertainment Group20×Business & Career
Alaska2.75×Travel & Leisure
Mackenzie Foy11.25×Fashion & Accessoires
Goop6.54×Internet & Social Media
Rajasthan20×Travel & Leisure
Stop Bullying20×Politics & Society
Governor of Michigan8.58×Politics & Society
Historic site4.79×Arts & Culture
Israel2.31×Travel & Leisure
headspace10.2×Health
Wok6.92×Food & Beverages
Minnesota1.84×Travel & Leisure
Zazen32.07×Politics & Society
Cherish (group)9.83×Music & Radio
Sinaloa3.18×Travel & Leisure
Yoga Journal15.43×Sports
Monogram3.19×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Division III (NCAA) audience
TraitClusterScore
Community OrientationOPEN1.42
TraditionCONSERVATISM1.34
SustainabilityBALANCE1.32
Risk AppetiteTHRILL1.29
Sports ActivityPOWER1.26
Career OrientationPOWER1.22

Worldwide distribution

Worldwide audience distribution share by country for Division III (NCAA)
CountryShare
United States78.0%
United Kingdom3.8%
Japan1.9%

See Division III (NCAA) audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does Division III (NCAA) have in United States?

Division III (NCAA) has an estimated audience of 408,839 people in United States, concentrated in California and Texas.

What is the gender split and age of Division III (NCAA) fans?

40.6% of Division III (NCAA) fans are female, 59.4% are male, with an average age of 43.5 years.

Which brands do Division III (NCAA) fans like most?

Division III (NCAA) fans show strongest brand affinity for Goose (band) (19.26×), Penn & Teller (20×), and Nationality (3.62×) over the country average.

Where do Division III (NCAA) fans live in United States?

Division III (NCAA) fans in United States are most concentrated in California (reach 35,559), Texas (reach 33,546), and Florida (reach 26,942). These three regions account for the largest share of the active audience.

What other brands do Division III (NCAA) fans also like?

Beyond Division III (NCAA) itself, the audience over-indexes on Penn & Teller (20×), Nationality (3.62×), Emperor Entertainment Group (20×), and Alaska (2.75×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Division III (NCAA). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.