A data profile of the people who buy, follow and care about Donkey Kong in United States — modelled from more than twelve digital signal sources. Donkey Kong has an estimated audience of 630,063 people in United States.
The average Donkey Kong fan in United States is 34.3 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Alexandria Ocasio-Cortez, Super Mario World, Double Dragon (series), with strongest over-indexing on Alexandria Ocasio-Cortez (37.63× the country average).
Demographically, the Donkey Kong audience skews more male with an average age of 34.3, and over-indexes on personality traits such as Mindfulness, Early Adopter Mentality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Donkey Kong fan in United States is more male, around 34.3 years old, with strong Mindfulness tendencies and a notable affinity for Alexandria Ocasio-Cortez.
The key figures that characterise the Donkey Kong profile in United States.
28.8% are female, 71.2% are male, average age 34.3.
| Metric | Value |
|---|---|
| Female | 28.8% |
| Male | 71.2% |
| Average age | 34.3 |
| Estimated audience size | 630,063 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 21% | |
| 30-39 | 31% | |
| 40-49 | 16% | |
| 50+ | 5% |
Where the Donkey Kong audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Utah | ~7K | 1.29× | |
| 02 | Arizona | ~20K | 1.22× | |
| 03 | California | ~80K | 1.20× | |
| 04 | Mississippi | ~6K | 1.16× | |
| 05 | Texas | ~60K | 1.14× | |
| 06 | Florida | ~50K | 1.13× | |
| 07 | Alabama | ~10K | 1.12× | |
| 08 | Georgia | ~20K | 1.10× | |
| 09 | Alaska | ~2K | 1.10× | |
| 10 | Oklahoma | ~8K | 1.09× | |
| 11 | Arkansas | ~6K | 1.09× | |
| 12 | Indiana | ~10K | 1.06× | |
| 13 | Maryland | ~10K | 1.06× | |
| 14 | Kentucky | ~9K | 1.06× | |
| 15 | New Mexico | ~3K | 1.06× | |
| 16 | North Carolina | ~20K | 1.05× | |
| 17 | New Jersey | ~20K | 1.05× | |
| 18 | Washington | ~10K | 1.05× | |
| 19 | Nevada | ~6K | 1.05× | |
| 20 | Pennsylvania | ~20K | 1.04× | |
| 21 | Louisiana | ~9K | 1.04× | |
| 22 | New York | ~40K | 1.03× | |
| 23 | Oregon | ~8K | 1.03× | |
| 24 | Idaho | ~3K | 1.03× | |
| 25 | Illinois | ~20K | 1.02× | |
| 26 | Massachusetts | ~10K | 1.02× | |
| 27 | Virginia | ~20K | 1.01× | |
| 28 | Ohio | ~20K | 0.99× | |
| 29 | Missouri | ~10K | 0.99× | |
| 30 | Nebraska | ~3K | 0.99× | |
| 31 | Hawaii | ~3K | 0.99× | |
| 32 | Rhode Island | ~2K | 0.99× | |
| 33 | Michigan | ~20K | 0.98× | |
| 34 | West Virginia | ~3K | 0.98× | |
| 35 | Kansas | ~5K | 0.97× | |
| 36 | New Hampshire | ~2K | 0.97× | |
| 37 | Tennessee | ~10K | 0.95× | |
| 38 | South Carolina | ~9K | 0.94× | |
| 39 | Wisconsin | ~9K | 0.93× | |
| 40 | Iowa | ~5K | 0.93× | |
| 41 | Delaware | ~2K | 0.92× | |
| 42 | Minnesota | ~8K | 0.89× | |
| 43 | Maine | ~2K | 0.89× | |
| 44 | Colorado | ~9K | 0.88× | |
| 45 | Montana | ~2K | 0.87× | |
| 46 | North Dakota | ~1K | 0.87× | |
| 47 | South Dakota | ~1K | 0.83× | |
| 48 | Vermont | <1K | 0.83× | |
| 49 | Washington, District of Columbia | ~2K | 0.82× | |
| 50 | Connecticut | ~5K | 0.79× |
The strongest cross-interests of the Donkey Kong audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Top Gear (video game) | Games | 227.77× | ||
| 02 | Double Dragon (series) | Games | 118.04× | ||
| 03 | Super Mario World | Games | 114.86× | ||
| 04 | EShakti | Shopping | 103.42× | ||
| 05 | Half-Life (series) | Games | 101.96× | ||
| 06 | Quake (series) | Games | 91.11× | ||
| 07 | Prince of Persia | Games | 84.82× | ||
| 08 | Centipede (video game) | Games | 78.32× | ||
| 09 | Space Invaders | Games | 76.46× | ||
| 10 | Mortal Kombat (1992 video game) | Games | 64.27× | ||
| 11 | Soledad | Music & Radio | 63.43× | ||
| 12 | Galaga | Games | 63.29× | ||
| 13 | Atari | Games | 58.77× | ||
| 14 | Lemmings (video game) | Games | 53.71× | ||
| 15 | Wolfenstein (series) | Games | 46.02× | ||
| 16 | When Harry Met Sally | Movies & TV | 38.42× | ||
| 17 | Alexandria Ocasio-Cortez | Politics & Society | 37.63× | ||
| 18 | Bleachers | Music & Radio | 37.42× | ||
| 19 | Mortal Kombat | Games | 20.18× | ||
| 20 | The Legend of Zelda | Games | 12.17× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.26× | |
| Early Adopter Mentality | POWER | 1.13× | |
| Luxury Orientation | PREMIUM | 1.04× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.60× | |
| Quality Awareness | PREMIUM | 0.64× | |
| Career Orientation | POWER | 0.65× |
Donkey Kong has an estimated audience of 630,063 people in United States, concentrated in California and Texas.
28.8% of Donkey Kong fans are female, 71.2% are male, with an average age of 34.3 years.
Donkey Kong fans show strongest brand affinity for Alexandria Ocasio-Cortez (37.63×), Super Mario World (114.86×), and Double Dragon (series) (118.04×) over the country average.
Donkey Kong fans in United States are most concentrated in California (reach ~80K), Texas (reach ~60K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.
Beyond Donkey Kong itself, the audience over-indexes on Super Mario World (114.86×), Double Dragon (series) (118.04×), EShakti (103.42×), and When Harry Met Sally (38.42×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Donkey Kong. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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