Economy of the United States Audience in United States

Economy of the United States logo

Economy of the United States has an estimated audience of 4,243,880 people in United States. 36.2% are female, 63.8% are male, average age 42.7. Top regions: California, Texas, New York. Top brand affinities: Electrolyte, Jesse Plemons, Home staging, Northrop Grumman, N1 road (South Africa).

The average Economy of the United States fan in United States is 42.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Electrolyte, Jesse Plemons, Home staging, with strongest over-indexing on Electrolyte (3.15× the country average). Demographically, the Economy of the United States audience skews more male with an average age of 42.7, and over-indexes on personality traits such as Family Orientation, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Economy of the United States fans

Demographic split for Economy of the United States audience in United States
MetricValue
Female36.2%
Male63.8%
Average age42.7
Estimated audience size4,243,880

Audience persona

The typical Economy of the United States fan in United States is more male, around 42.7 years old, with strong Family Orientation tendencies and a notable affinity for Electrolyte.

Top regions in United States

Top regions ranked by reach for Economy of the United States in United States
RegionReachAffinity
California686,9201.47×
Texas381,1361.04×
New York299,1541.26×
Florida284,6320.99×
Illinois195,4901.38×
Pennsylvania157,5001.1×
Virginia136,1161.32×
Georgia134,2691.03×
New Jersey132,1021.22×
North Carolina124,8170.98×
Ohio122,6520.94×
Massachusetts116,6931.4×
Michigan114,9421.04×
Washington111,9271.31×
Maryland79,1521.08×
Colorado75,7921.13×
Tennessee75,4930.89×
Arizona72,5060.84×
Indiana72,1330.93×
Wisconsin62,4760.98×
Minnesota61,9351.02×
Oregon61,4081.26×
Missouri59,2180.87×
South Carolina57,3640.9×
Utah55,3081.46×
Connecticut46,3401.09×
Nevada44,8811.09×
Kentucky41,1670.77×
Mississippi38,2041.09×
Louisiana37,5880.69×
Alabama36,2200.61×
Oklahoma36,1850.77×
Iowa32,7570.94×
Kansas28,6540.86×
Arkansas27,0550.77×
Washington, District of Columbia25,4361.99×
Idaho20,2320.95×
New Hampshire20,0231.2×
West Virginia18,9370.96×
Hawaii17,9020.98×
Maine17,4221.15×
Nebraska14,6010.69×
New Mexico14,5770.68×
Rhode Island12,4960.93×
Delaware10,2690.88×
Montana9,3330.79×
South Dakota7,1030.72×
North Dakota6,3760.73×
Alaska5,4180.6×
Vermont5,2090.7×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Economy of the United States audience
BrandAffinityCategory
Electrolyte3.15×Health
Jesse Plemons2.13×Movies & TV
Home staging3.14×Home & Garden
Northrop Grumman3.71×Business & Career
N1 road (South Africa)2.32×Travel & Leisure
Hog Hunting1.91×Sports
The Perks of Being a Wallflower (film)3.71×Movies & TV
Urban horticulture1.95×Home & Garden
JDSU1.65×Business & Career
Kendra Scott1.56×Fashion & Accessoires
Hammock camping3.71×Travel & Leisure
Monogram1.93×Home & Garden
MK2.03×Music & Radio
Wikia1.51×Internet & Social Media
Cam Ward1.7×Sports
Acoustic music1.82×Music & Radio
Hipster3.71×Politics & Society
Naomi Scott2.29×Movies & TV
Women's empowerment1.63×Politics & Society
Underarm hair2.84×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Economy of the United States audience
TraitClusterScore
Family OrientationCONSERVATISM1.6
Need for SecurityCONSERVATISM1.58
Quality AwarenessPREMIUM1.53
IndulgenceJOY1.44
Price SensitivityPREMIUM1.24
Career OrientationPOWER1.21

Worldwide distribution

Worldwide audience distribution share by country for Economy of the United States
CountryShare
United States61.1%
France14.2%
Italy12.3%

See Economy of the United States audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Economy of the United States have in United States?

Economy of the United States has an estimated audience of 4,243,880 people in United States, concentrated in California and Texas.

What is the gender split and age of Economy of the United States fans?

36.2% of Economy of the United States fans are female, 63.8% are male, with an average age of 42.7 years.

Which brands do Economy of the United States fans like most?

Economy of the United States fans show strongest brand affinity for Electrolyte (3.15×), Jesse Plemons (2.13×), and Home staging (3.14×) over the country average.

Where do Economy of the United States fans live in United States?

Economy of the United States fans in United States are most concentrated in California (reach 686,920), Texas (reach 381,136), and New York (reach 299,154). These three regions account for the largest share of the active audience.

What other brands do Economy of the United States fans also like?

Beyond Economy of the United States itself, the audience over-indexes on Jesse Plemons (2.13×), Home staging (3.14×), Northrop Grumman (3.71×), and N1 road (South Africa) (2.32×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Economy of the United States. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.