Rascasse Audience Intelligence

Fingerstyle guitar Audience in United States

A data profile of the people who buy, follow and care about Fingerstyle guitar in United States — modelled from more than twelve digital signal sources. Fingerstyle guitar has an estimated audience of 5,702,447 people in United States.

The average Fingerstyle guitar fan in United States is 33.9 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Taylor Guitars, Bass guitar, Musical instrument, with strongest over-indexing on Taylor Guitars (24.03× the country average).

Demographically, the Fingerstyle guitar audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Patriotism, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Fingerstyle guitar fan in United States is more male, around 33.9 years old, with strong Patriotism tendencies and a notable affinity for Taylor Guitars.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fingerstyle guitar profile in United States.

Audience size
5.7M
in United States
Gender
31.2%
68.8% male
Age
33.9
average years
Country rank
#5949
Topic in United States
Fig. 01

Search interest · 12-month trend

-7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fingerstyle guitar fans

31.2% are female, 68.8% are male, average age 33.9.

Fig. 02

Gender split

31.2%
Female
68.8%
Male
Demographic split for Fingerstyle guitar audience in United States
MetricValue
Female31.2%
Male68.8%
Average age33.9
Estimated audience size5,702,447
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the Fingerstyle guitar audience in United States
Age bracketShare%
16-1938%
20-2919%
30-3914%
40-4914%
50+15%
Fig. 04

Worldwide distribution

31.3%

of the worldwide Fingerstyle guitar audience comes from United States.

Worldwide audience distribution share by country for Fingerstyle guitar
CountryShare
United States31.3%
Japan7.5%
United Kingdom5.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fingerstyle guitar audience in United States is strongest.

Fig. 05

Top regions by affinity

Fingerstyle guitar fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~90K1.36×
02Washington~100K1.18×
03Alaska~10K1.17×
04Vermont~10K1.14×
05Hawaii~30K1.12×
06North Dakota~10K1.10×
07Massachusetts~100K1.08×
08South Dakota~10K1.07×
09Utah~50K1.04×
10Idaho~30K1.04×
11Montana~20K1.04×
12California~600K1.03×
13New Hampshire~20K1.03×
14Colorado~90K1.02×
15Oklahoma~60K1.00×
16Maine~20K1.00×
17Rhode Island~20K1.00×
18Connecticut~60K0.99×
19West Virginia~30K0.99×
20Delaware~20K0.99×
21New York~300K0.98×
22Virginia~100K0.98×
23Washington, District of Columbia~20K0.98×
24Minnesota~80K0.97×
25Tennessee~100K0.95×
26Indiana~100K0.95×
27Missouri~90K0.95×
28Wisconsin~80K0.95×
29Kentucky~70K0.95×
30Mississippi~40K0.95×
31New Mexico~30K0.95×
32North Carolina~200K0.94×
33Arizona~100K0.94×
34Alabama~70K0.94×
35Nebraska~30K0.94×
36Maryland~90K0.93×
37Arkansas~40K0.93×
38Kansas~40K0.93×
39Pennsylvania~200K0.92×
40Michigan~100K0.92×
41Nevada~50K0.92×
42Iowa~40K0.91×
43South Carolina~80K0.89×
44New Jersey~100K0.88×
45Louisiana~60K0.88×
46Illinois~200K0.86×
47Georgia~100K0.84×
48Ohio~100K0.84×
49Texas~400K0.76×
50Florida~300K0.72×
Fig. 06

Affinity by region

Affinity by region — Fingerstyle guitar, United States
0.72×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fingerstyle guitar audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fingerstyle guitar audience
#·InterestCategoryAffinity×
01Taylor GuitarsMusic & Radio24.03×
02American Musical SupplyShopping16.83×
03SennheiserTechnology & Electronics16.11×
04Guitar CenterMusic & Radio14.22×
05UkuleleMusic & Radio8.83×
06Bob DylanMusic & Radio7.83×
07ClarinetMusic & Radio6.95×
08CelloMusic & Radio6.79×
09SaxophoneMusic & Radio6.64×
10Percussion instrumentMusic & Radio6.52×
11ViolinMusic & Radio5.99×
12Thrash metalMusic & Radio5.89×
13PianoMusic & Radio5.40×
14Bass guitarMusic & Radio5.12×
15Acoustic guitarMusic & Radio5.03×
16Electric guitarMusic & Radio4.13×
17Musical instrumentMusic & Radio4.12×
18OtakuLiterature4.11×
19Folk musicMusic & Radio3.72×
20Diaper bagKids & Family3.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fingerstyle guitar audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Fingerstyle guitar audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.21×
TraditionCONSERVATISM2.01×
IndividualismJOY1.90×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Fingerstyle guitar audience · Rather not
TraitClusterDeviationScore
IndulgenceJOY0.68×
Quality AwarenessPREMIUM0.73×
Healthy LifestyleBALANCE0.75×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Fingerstyle guitar have in United States?

Fingerstyle guitar has an estimated audience of 5,702,447 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Fingerstyle guitar fans?

31.2% of Fingerstyle guitar fans are female, 68.8% are male, with an average age of 33.9 years.

03

Which brands do Fingerstyle guitar fans like most?

Fingerstyle guitar fans show strongest brand affinity for Taylor Guitars (24.03×), Bass guitar (5.12×), and Musical instrument (4.12×) over the country average.

04

Where do Fingerstyle guitar fans live in United States?

Fingerstyle guitar fans in United States are most concentrated in California (reach ~600K), Texas (reach ~400K), and New York (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Fingerstyle guitar fans also like?

Beyond Fingerstyle guitar itself, the audience over-indexes on Bass guitar (5.12×), Musical instrument (4.12×), Piano (5.4×), and Violin (5.99×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Fingerstyle guitar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →