Rascasse Audience Intelligence

Florsheim Shoes Target Market in United States

A data profile of the people who buy, follow and care about Florsheim Shoes in United States — modelled from more than twelve digital signal sources. Florsheim Shoes has an estimated audience of 592,539 people in United States.

The average Florsheim Shoes fan in United States is 41.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Fifth Third Bank, Anna Faris, Men's Wearhouse, with strongest over-indexing on Fifth Third Bank (25.43× the country average).

Demographically, the Florsheim Shoes audience skews more male with an average age of 41.6, and over-indexes on personality traits such as Indulgence, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Florsheim Shoes fan in United States is more male, around 41.6 years old, with strong Indulgence tendencies and a notable affinity for Fifth Third Bank.

Category: Fashion & Accessoires · Type: Brand · Subtype: Footwear

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Florsheim Shoes profile in United States.

Audience size
593K
in United States
Gender
41.1%
58.9% male
Age
41.6
average years
Country rank
#33063
Brand in United States
Fig. 01

Search interest · 12-month trend

+182%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Florsheim Shoes

41.1% are female, 58.9% are male, average age 41.6.

Fig. 02

Gender split

41.1%
Female
58.9%
Male
Demographic split for Florsheim Shoes audience in United States
MetricValue
Female41.1%
Male58.9%
Average age41.6
Estimated audience size592,539
Fig. 03

Age distribution

Ø 41.6
average years
Age distribution of the Florsheim Shoes audience in United States
Age bracketShare%
16-1920%
20-2913%
30-3916%
40-4923%
50+28%
Fig. 04

Worldwide distribution

56.3%

of the worldwide Florsheim Shoes audience comes from United States.

Worldwide audience distribution share by country for Florsheim Shoes
CountryShare
United States56.3%
Germany6.8%
India5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Florsheim Shoes audience in United States is strongest.

Fig. 05

Top regions by affinity

Florsheim Shoes customers by region in United States
#RegionReachAffinity×
01Washington, District of Columbia~3K1.67×
02Florida~50K1.42×
03New York~40K1.39×
04Wisconsin~10K1.38×
05New Jersey~20K1.29×
06Illinois~20K1.24×
07Connecticut~7K1.24×
08Massachusetts~10K1.22×
09California~70K1.19×
10Virginia~20K1.19×
11South Carolina~10K1.19×
12Minnesota~9K1.13×
13Alabama~9K1.13×
14Maryland~10K1.12×
15New Hampshire~2K1.09×
16Rhode Island~2K1.07×
17Pennsylvania~20K1.06×
18North Carolina~20K1.06×
19Louisiana~7K1.06×
20Georgia~20K1.04×
21Tennessee~10K1.03×
22Michigan~10K0.99×
23Missouri~9K0.98×
24Indiana~10K0.97×
25Mississippi~4K0.97×
26Vermont<1K0.97×
27Texas~50K0.96×
28Delaware~1K0.95×
29Kentucky~6K0.94×
30West Virginia~2K0.94×
31Maine~2K0.94×
32Kansas~4K0.93×
33Ohio~20K0.92×
34Utah~5K0.92×
35Oklahoma~6K0.91×
36Arizona~10K0.89×
37Washington~10K0.89×
38Nevada~5K0.89×
39Alaska~1K0.89×
40South Dakota~1K0.88×
41Colorado~8K0.87×
42Oregon~5K0.87×
43North Dakota<1K0.87×
44Nebraska~2K0.86×
45Iowa~4K0.85×
46Arkansas~4K0.85×
47New Mexico~2K0.84×
48Montana~1K0.84×
49Idaho~2K0.83×
50Hawaii~2K0.78×
Fig. 06

Affinity by region

Affinity by region — Florsheim Shoes, United States
0.78×1.00×1.67×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Florsheim Shoes audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Florsheim Shoes audience
#·InterestCategoryAffinity×
01Alan TuringPolitics & Society25.80×
02Fifth Third BankBusiness & Career25.43×
03TissotFashion & Accessoires24.44×
04Anna FarisMovies & TV20.00×
05Taron EgertonMovies & TV20.00×
06Olivia MunnMovies & TV20.00×
07Patricia ArquetteMovies & TV20.00×
08WaterworldMovies & TV20.00×
09Felicity JonesMovies & TV20.00×
10Larry PagePolitics & Society20.00×
11EucerinBeauty & Wellness20.00×
12Andrew LincolnMovies & TV20.00×
13BiodermaBeauty & Wellness18.86×
14KeyBankBusiness & Career17.47×
15Anjelica HustonMovies & TV17.26×
16Key FoodShopping16.27×
17Men's WearhouseFashion & Accessoires13.93×
18Obsessed (2009 film)Movies & TV8.66×
19BoxingSports7.00×
20FedExBusiness & Career4.10×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Florsheim Shoes audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Florsheim Shoes audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.50×
SustainabilityBALANCE2.02×
Convenience OrientationPREMIUM2.02×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Florsheim Shoes audience · Rather not
TraitClusterDeviationScore
TraditionCONSERVATISM0.67×
IndividualismJOY0.77×
ExtroversionTHRILL0.79×
1.00× baseline
Section 06

Frequently asked questions

01

Who is Florsheim Shoes's target market in United States?

Florsheim Shoes's target market in United States covers an estimated 592,539 people, concentrated in California and Florida.

02

What is the gender split and age of Florsheim Shoes customers?

41.1% of the Florsheim Shoes audience are female, 58.9% are male, with an average age of 41.6 years.

03

Which brands do Florsheim Shoes fans like most?

Florsheim Shoes fans show strongest brand affinity for Fifth Third Bank (25.43×), Anna Faris (20×), and Men's Wearhouse (13.93×) over the country average.

04

Where do Florsheim Shoes fans live in United States?

Florsheim Shoes fans in United States are most concentrated in California (reach ~70K), Florida (reach ~50K), and Texas (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Florsheim Shoes fans also like?

Beyond Florsheim Shoes itself, the audience over-indexes on Anna Faris (20×), Men's Wearhouse (13.93×), Taron Egerton (20×), and Tissot (24.44×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Florsheim Shoes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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